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- All HBS Web (814)
- Faculty Publications (88)
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- 16 Aug 2011
- First Look
First Look: August 16
http://www.hbs.edu/research/facpubs/workingpapers/papers1112.html#wp12-005 Cases & Course MaterialsAccounting for Catastrophes: BP PLC and Union Carbide Corporation (A) David F. HawkinsHarvard Business School Case 111-062 The IASB and FASB propose new contingency... View Details
Keywords: Sean Silverthorne
- 27 Jun 2019
- Research & Ideas
Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too
University of North Carolina's Kenan-Flagler Business School. "Relationship rituals are powerful commitment devices," Garcia-Rada says. "They help people establish a sense of who they are as a couple. Couples are protective of the special... View Details
Keywords: by Dina Gerdeman
- 18 Sep 2017
- Research & Ideas
'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing
a direct connection between a social media chat about a product with the actual purchase of that product. “The biggest challenge right now is that all this money is shifting into digital marketing, but there are still a lot of questions... View Details
- 04 Dec 2019
- Book
Creating the Experimentation Organization
Business Administration at Harvard Business School, and author of the forthcoming book, Experimentation Works: The Surprising Power of Business Experiments. Booking isn’t alone. Other companies such as Amazon, Microsoft, and Netflix are... View Details
Keywords: by Michael Blanding
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
crisis? Consumers expect quite a bit from their brand partners during a crisis, seeing them as critical partners to governments, non-profit relief organizations, and NGOs because of the powerful platform a strong brand delivers for... View Details
Keywords: by Jill Avery and Richard Edelman
- 13 Mar 2005
- Research & Ideas
The Tricky Business of Nonprofit Brands
Are brand management issues faced by a powerful for-profit company such as Toyota the same as those navigated by an international non-government organization (NGO) such as the Red Cross? Yes and no. In their new book, The New Global... View Details
Keywords: by Manda Salls
- 13 Apr 2021
- Book
How Inclusive Managers Create Glass-Shattering Organizations
Unless men embrace their role in eliminating gender bias and barriers, organizations and institutions will never leverage the value that women bring to the workplace. “Most positions of power are still held by men,” says Colleen Ammerman,... View Details
Keywords: by Kristen Senz
- 06 Sep 2004
- Research & Ideas
The Innovator’s Battle Plan
The section discusses three topics: How asymmetries power the process of disruption How to identify the company with the shield of asymmetric motivation and the sword of asymmetric skills on its side How to identify circumstances in which... View Details
- 25 Jun 2013
- First Look
First Look: June 25
necessary. Yet IP address transfer rules also need to facilitate purchase by the networks that need the addresses most, from the networks that value them least. We propose a market rule that avoids excessive fragmentation while almost... View Details
Keywords: Anna Secino
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
retail asset productivity will not recover anytime soon. The Internet has created a daunting situation for category killers, one that will eventually impact almost all of retail. The focus that made category killers so powerful in the... View Details
- 17 Dec 2008
- Lessons from the Classroom
‘Ted Levitt Changed My Life’
understanding what is important to the individual when he or she makes a purchasing decision." What Business Are You Really In? Levitt's influence reached well beyond the classroom. "Ted Levitt was the most influential and... View Details
- 08 Sep 2008
- HBS Case
The Value of Environmental Activists
There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
- 02 Dec 2015
- What Do You Think?
What Will It Take to Achieve Gender Equality in Leadership?
and per-capita GDP), how well women negotiate for jobs and compensation, and even higher rates of infidelity for women, approaching those for men. So greater gender parity itself can affect behavior and success rates for women? Not so... View Details
Keywords: by James Heskett
- 15 May 2018
- First Look
New Research and Ideas, May 15, 2018
purchasing power parities (PPPs) with a closely matched set of goods and identical methodologies in a variety of developed and developing countries. Our results are close to... View Details
Keywords: Dina Gerdeman
- 23 Aug 2010
- Research & Ideas
The Drive to Acquire’s Impact on Globalization
corporate abuses or (2) less-developed nations roughly equal in power and with some control of corporate abuses. Unfortunately, much of today's international trade does not meet these conditions. Under the colonial system, View Details
Keywords: by Paul R. Lawrence
- 29 Mar 2016
- First Look
March 29, 2016
many industries. Extant papers largely assume that platforms dominate the pricing decision, whereas in practice, prices in business-to-business transactions are often determined by a bargaining process. We study how the relative bargaining View Details
Keywords: Sean Silverthorne
- 01 Mar 2011
- First Look
First Look: March 1
the number of the investment choices in the 401(k) plan and the quality of optimal portfolio achievable given those investment choices. Download the paper: http://www.hbs.edu/research/pdf/11-086.pdf When Power Makes Others Speechless: The... View Details
Keywords: Sean Silverthorne
- 24 Aug 2010
- First Look
First Look: August 24
Canada—grow its own retirement business, find a joint venture partner, or sell the business. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/311023-PDF-ENG Delta Electronics Hybrid Power Train Willy... View Details
Keywords: Sean Silverthorne
- 13 Oct 2010
- First Look
First Look: October 13, 2010
it through to make a positive change. Purchase the Book: http://www.library.hbs.edu/forms/purchaseform/ The Power of Alumni Networks Authors:Lauren Cohen and Christopher J. Malloy Publication:Harvard... View Details
Keywords: Sean Silverthorne
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
tracking our activities on the internet. Ads, Eich pointed out, can be blocked, but tracking is difficult to block. To decouple purchases and website subscriptions from credit card companies and user profiles, he envisions a browser with... View Details