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Publications

Publications

Filter Results: (324) Arrow Down
Filter Results: (324) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (324)
    • News  (119)
    • Research  (185)
    • Events  (2)
    • Multimedia  (6)
  • Faculty Publications  (59)

Show Results For

  • All HBS Web  (324)
    • News  (119)
    • Research  (185)
    • Events  (2)
    • Multimedia  (6)
  • Faculty Publications  (59)
← Page 10 of 324 Results →
  • 01 Dec 2014
  • News

Making Big Data Fashionable

Principles Áslaug Magnúsdóttir Customizing Couture Online Customizing Couture Online Jamal Motlagh Taking Tailoring High Tech Taking Tailoring High Tech Katrina Lake Dressing by Number Dressing by Number... View Details
Keywords: Christine Lejeune; fashion; Market Research, Photo, Translation, Veterinary and Other Services; Professional Services
  • 11 Dec 2014
  • News

Fashion's Retail Revolution

Áslaug Magnúsdóttir (MBA 2000) in the New York office of Tinker Tailor, her new online couture business. When HBS first turned a scholarly eye to retail in the early 20th century, department stores were king. Institutions like Filene’s... View Details
Keywords: April White; fashion; Leather and Allied Product Manufacturing; Manufacturing; Finance
  • 01 Jun 2017
  • News

Streamlining the Supermarket

shopping every year, Pedró adds. Orders placed online will be ready for curbside pickup in 30 minutes (home delivery will be available for a low fee). TakeOff also plans to partner with grocery stores, so... View Details
Keywords: Francis Storrs
  • Fast Answer

Internet behavior: Online/mobile/social

Where can I find more information on the online behavior of consumers? eMarketer includes data and reports from a variety of sources. Mintel: search using social, mobile, online etc. for reports based on... View Details
  • 01 Jun 2014
  • News

A Look at Olook

followers, and a run rate hovering around 15 million reals (about US$6.4 million). The biggest strain on demand? A customer base that just isn't accustomed to online shopping norms: "Being able to return... View Details
Keywords: Dan Morrell; fashion; Clothing and Clothing Accessories Stores; Retail Trade
  • 01 Dec 2014
  • News

Rethinking the Fashion Beat

fully staffed online magazine, BoF has emerged as one of fashion’s most respected and read sources, delivering reviews of runway collections, profiles of industry insiders, and news and analyses of markets both established and emerging to... View Details
Keywords: Alyssa Giacobbe; fashion; Retail Trade
  • 05 Apr 2017
  • Research & Ideas

For Women Especially, It Pays to Know What Car Repairs Should Cost

Quotes, published in the February issue of Journal of Marketing Research. The large-scale field experiment investigated whether price expectations of consumers--male or female--can influence the final price. The answer: yes. The researchers found that: Repair View Details
Keywords: by Wendy Guild Swearingen; Auto; Service
  • Web

Industrial Film Collection | Baker Library

manufacturing shop processes. In addition, the collection includes films produced by HBS for teaching topics like labor relations, the human aspect of administration, business policy, and management. Use the Collection Industrial Film... View Details
  • 01 Nov 2013
  • News

Selling Crafts with a Story

Jennifer Lee Koss by Maureen Harmon For weeks in 2012, Jennifer Lee Koss (MBA 2008) and Kena Paranjape held early- morning meetings at La Bohème coffee shop in Toronto. The discussion centered on a possible business venture. The meeting... View Details
Keywords: Maureen Harmon; crafts; hobbies; ecommerce; Miscellaneous Store Retailers; Retail Trade; Arts, Entertainment
  • 28 Oct 2019
  • Research & Ideas

Brick-and-Mortar Stores Are Making a Comeback

While legacy companies like Sears are shuttering their doors, a growing number of online-first companies—from Amazon to Rent the Runway—are opening new storefronts and transforming the shopping experience. Senior Lecturer Jill Avery and... View Details
Keywords: by Jen McFarland Flint; Retail
  • 07 Sep 2020
  • Research & Ideas

How to Help Small Businesses Survive COVID's Next Phase

America small-business owners moved quickly when COVID-19 started shuttering shops in March. Fine dining restaurants shifted to takeout. Book shops introduced curbside pickup. Gyms offered classes online.... View Details
Keywords: by Danielle Kost; Food & Beverage; Service
  • 18 Nov 2014
  • First Look

First Look: November 18

and Online Shopping By: Liaukonyte, Jura, Thales Teixeira, and Kenneth C. Wilbur Abstract—Media multitasking competes with television advertising for consumers' attention, but it also may facilitate... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2012
  • News

Learning to Speak the Language of Business

companies with a commanding presence in their home markets. But to call Mikitani’s company, Rakuten, the Amazon.com of Japan would overlook fundamental differences for customers and merchants alike. “We created a real online marketplace... View Details
Keywords: Roger Thompson; e-commerce; Management of Companies and Enterprises; Management; Miscellaneous Store Retailers; Retail Trade
  • 24 Apr 2014
  • News

Empowering Japan through e-commerce

he developed a web-based shopping mall—Rakuten, which roughly means “optimism”—often called the Amazon.com of Japan. “We created an online marketplace where customers can interact with View Details
  • 02 Jun 2014
  • Research & Ideas

Secrets to a Successful Social Media Strategy

some social media platforms soar while others fizzle, and how business can use them to generate profit. "I have always been fascinated that humans interact online when we can interact offline as we have for thousands of years," says... View Details
Keywords: by Carmen Nobel
  • 24 Apr 2014
  • News

Using storytelling to transform the retail experience

Stories make sales. That’s the philosophy of Jennifer Lee Koss (AB 2001, MBA 2008), cofounder of BRIKA, an online shop for modern and elevated craft. BRIKA (from fabricá, the Spanish word for factory)... View Details
  • Profile

Hiroshi Mikitani

startup venture is almost unheard of. Needless to say, in 1996, when Mikitani made his decision to quit IBJ and found Rakuten, his family, friends and colleagues were astonished. What would shock them far more, however, was what Mikitani managed to accomplish. In... View Details
  • 01 Sep 2010
  • News

Becoming a VC Insider

just a week on the job, floundered for answers, but Upromise, an online college savings vehicle, received funding anyway. The author recommends you shop for VCs like shopping... View Details
Keywords: Sean Silverthorne; Securities, Commodities, and Other Financial Investments; Finance
  • 12 Apr 2011
  • News

Twelve Global Finalists Compete at HBS

LifeQube mobile clinic management Asia-Pacific HBS Club of Shanghai Oliver Segovia, MBA '10 Jennifer Kelly, MBA '10 AVA invitation-only shopping platform Canada HBS Club of Toronto Zaheed Poptia, MBA '06 CardSwap View Details
Keywords: Multiple alumni
  • 18 Jul 2018
  • Blog Post

Amira Rashad: An Ambidextrous Mind Meets Consumer Needs in the Middle East

and why." At the same time, Amira was undergoing a "parallel journey" in her personal life, acting as "a mom responsible for a household." There were no Costcos. Most people shopped in 'tiny, mom and pop stores' that were expensive. The... View Details
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