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  • 04 Apr 2017
  • First Look

First Look at New Research, April 4

https://www.hbs.edu/faculty/Pages/item.aspx?num=51107 Ideological Segregation Among Online Collaborators: Evidence from Wikipedians By: Greenstein, Shane, Yuan Gu, and Feng Zhu Abstract—Do online communities... View Details
Keywords: Sean Silverthorne
  • 21 Aug 2018
  • First Look

New Research and Ideas, August 21, 2018

accuracy of daily sales forecasts. We collaborated with an online apparel retailer to assemble a dataset that combines (1) detailed internal operational information, including data on sales, advertising, and promotions, as well as (2)... View Details
Keywords: Dina Gerdeman
  • 17 Jan 2017
  • First Look

First Look at New Research: January 17

prospection. Harvard Business School Case 816-049 CommonAngels Ventures No abstract available. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/816049-PDF-ENG Harvard Business School Case 817-061 Rising from the Ashes: The... View Details
Keywords: Sean Silverthorne
  • 16 Apr 2013
  • First Look

First Look: April 16

held online retailer of shoes, clothing, and other soft-line retail categories, learned that Amazon.com, a $19 billion multinational online retailer, had won its Board of Directors' approval to offer to... View Details
Keywords: Sean Silverthorne
  • 21 Aug 2012
  • First Look

First Look: August 21

opportunity for the HBS MBA program. The case presents data on the HBS MBA program, including career and professional development statistics so that students are able to assess the cost of receiving an HBS MBA, and they are able to compare that cost to an View Details
Keywords: Sean Silverthorne
  • 28 Oct 2014
  • First Look

First Look: October 28

popularity of price-matching apps for mobile phones made price differences between retailers transparent, online and offline. Shoppers' desire to test electronics first-hand before purchase drove them to use... View Details
Keywords: Carmen Nobel
  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

environment has resulted in volatility in purchases and productivity across idiosyncratic product categories, resulting in a net economic crisis of a type that has not been witnessed by anyone alive today. Government-imposed quarantines,... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 11 Sep 2012
  • First Look

First Look: September 11

reasons why corporate strategies can fail. In its treatment and coverage of these issues, the note emphasizes similarities between the core principles of business unit strategy and of corporate level strategy. Purchase this... View Details
Keywords: Sean Silverthorne
  • 18 Dec 2018
  • First Look

New Research and Ideas, December 18, 2018

peers. Across three online experiments and a field experiment of entrepreneurs, we identify an interpersonal strategy that can mitigate feelings of malicious envy in observers: revealing one’s failures. Despite a general reluctance to... View Details
Keywords: Dina Gerdeman
  • 18 Sep 2017
  • Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

a direct connection between a social media chat about a product with the actual purchase of that product. “The biggest challenge right now is that all this money is shifting into digital marketing, but there are still a lot of questions... View Details
Keywords: by Dina Gerdeman; Advertising; Technology
  • 23 Apr 2013
  • First Look

First Look: April 23

difficulties faced by Jamaica, which remains burdened by a self-reinforcing set of interrelated factors, including high public debt, a sluggish private sector, an inefficient public sector, poverty, and crime, among others. Purchase this... View Details
Keywords: Sean Silverthorne
  • 16 Nov 2010
  • First Look

First Look: November 16, 2010

advertisers? Describes the online video market as of 2010 as well as YouTube's offerings to users, content owners, and advertisers. Provides information on the site's revenues and costs. Also contains detailed data on View Details
Keywords: Sean Silverthorne
  • 18 Jun 2013
  • First Look

First Look: June 18

make its service worthwhile for all. Drivers hesitate to pay for SaferTaxi's smartphones and service unless these will deliver passenger bookings-and passengers have no reason to sign up unless drivers are available. Meanwhile, regulators question the permissibility of... View Details
Keywords: Anna Secino
  • 08 Jun 2010
  • First Look

First Look: June 8

Purchase this case:http://cb.hbsp.harvard.edu/cb/product/510063-PDF-ENG Creative Capital: Sustaining the Arts G. Felda Hardymon and Ann LeamonHarvard Business School Case 810-098 Creative Capital provides grants to individual artists... View Details
Keywords: Martha Lagace
  • 05 May 2020
  • Research & Ideas

China Tariffs and Coronavirus a Double Hit to American Retailers

websites of hundreds of online retailers to track how they change over time. “What is distinguishing about our paper is that we observe prices not only at the border, but we can also see the impact in retail prices,” Cavallo says.... View Details
Keywords: by Michael Blanding
  • 26 Jun 2018
  • First Look

New Research and Ideas, June 26, 2018

Shi, Thales S. Teixeira, and Michel Wedel Abstract—Consumers have an increasingly wide variety of options available to entertain themselves. This poses a challenge for content aggregators who want to effectively promote their video content View Details
Keywords: Dina Gerdeman
  • 17 Dec 2014
  • Research & Ideas

How Our Brain Determines if the Product is Worth the Price

neuroscience tools to shed light on how our brains make purchasing decisions. "We were interested in whether considering the price first changed how people thought about the decision process, and whether it changed the way the brain... View Details
Keywords: by Carmen Nobel; Retail
  • 24 Oct 2011
  • Research & Ideas

The Yelp Factor: Are Consumer Reviews Good for Business?

digital age is a fertile area of his research. Luca is looking at rankings, expert evaluations, online consumer reviews, and quality disclosure laws to see how they work in market settings, and which are most important for consumers. To... View Details
Keywords: by Michael Blanding; Food & Beverage
  • 17 Aug 2009
  • Research & Ideas

Quantifying the Economic Impact of the Internet

The fight was lost as consumers voted for free information supported by advertising over subscription services. Ironically, online advertising and the commercialization of the Web achieved important goals of the resisters: to preserve the... View Details
Keywords: by John Quelch; Advertising; Publishing
  • 02 Apr 2013
  • First Look

First Look: April 2

Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=44534   Cases & Course Materials Harvard Business School Case 513-065 Agriculture in Mexico No abstract available. Purchase this case: http://hbr.org/search/513065-PDF-ENG... View Details
Keywords: Sean Silverthorne

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