Publications

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November 2000 (Revised January 2002)
Case

Perspectives on Globalization

Conventional wisdom holds that globalization of an unprecedented size and scope is at hand. This case presents a number of perspectives on this issue. View Details

Keywords: Globalization; Government and Politics; Economics

Kash Rangan is the Malcolm P. McNair Professor of Marketing at the Harvard Business School. Formerly the chairman of the Marketing Department (1998-2002), he is now the co-chairman of the school's Social Enterprise Initiative. He has taught in a wide variety of MBA... View Details

Keywords: advertising; agribusiness; apparel; automobiles; computer; consumer products; e-commerce industry; high technology; industrial goods; marketing industry; pharmaceuticals

29 May 2020
Op-Ed

How Leaders Are Fighting Food Insecurity on Three Continents

COVID-19 is creating unprecedented strains on food security worldwide. The United Nations' World Food Programme warns that the pandemic could almost double the number of people facing food crises in low- and middle-income populations to 265 million by the end of 2020.... View Details

Keywords: by Howard Stevenson and Shirley Spence; Agriculture & Agribusiness

February 2008 (Revised September 2010)
Case

LeapFrog Enterprises

By: Lynda M. Applegate and Elizabeth Collins

Explores the success factors leading to the company's rise to the number three ranking in the aggressively competitive toy industry. LeapFrog has made the strategic decision to expand beyond the toy industry and enter the educational technology and services industry.... View Details

Keywords: Business Model; Entrepreneurship; Growth and Development Strategy; Market Entry and Exit; Expansion; Consumer Products Industry; Education Industry

Mr. Crane was a member of the Finance Faculty at Harvard Business School for a number of years, working primarily in the field of financial institutions and corporate governance. He taught in the MBA and executive education programs at the School, most recently... View Details

Roche: Innovation and Access to Healthcare

Roche Group, one of the largest healthcare companies in the world, hosted its first investor event focused exclusively on its efforts to impact access to healthcare. While Roche had recently set an ambitious goal to double the number of patients that had access... View Details

03 Feb 2012
News

The Five Proofs of Facebook’s IPO

September 2003 (Revised January 2004)
Case

Wal-Mart Stores in 2003

By: Pankaj Ghemawat, Stephen P. Bradley and Ken Mark

Examines Wal-Mart's development over three decades and provides financial and descriptive detail of its domestic operations. In 2003, Wal-Mart's Supercenter business has surpassed its domestic business as the largest generator of revenues. Its international operation... View Details

Keywords: Wages; Fairness; Corporate Strategy; Operations; Labor Unions; Problems and Challenges; Gender; Globalized Firms and Management; Competitive Advantage; Retail Industry; United States

May 2018 (Revised December 2019)
Case

Apple Inc. in 2018

By: David B. Yoffie and Eric Baldwin

Many observers worried about what would happen to Apple when Steve Jobs died in 2011. But Apple had performed above everyone's expectations in Cook's six years as CEO. Apple's core business—the iPhone—continued to deliver spectacular results. In addition, Cook was... View Details

Keywords: Strategy; Information Technology; Competitive Strategy; Corporate Strategy; Technological Innovation; Competitive Advantage; Computer Industry; Telecommunications Industry; Technology Industry

18 Jan 2012
Research & Ideas

Beyond Heroic Entrepreneurs

ever-growing number intend to fund their social ventures through commercially generated revenue rather than charitable donations—a model known as a "hybrid" organization. "Hybrid organizations have a social mission but generate most of... View Details

Keywords: by Carmen Nobel

05 Jul 2006
Working Paper Summaries

Empirical Tests of Information Aggregation

Keywords: by Pai-Ling Yin; Technology; Web Services

September 1983 (Revised November 1984)
Case

Syntex Laboratories (B)

The recommendations of the consultants require a number of assumptions and modifications to be implemented by Syntex Labs. Presents the initial implementation plan of the company. View Details

Keywords: Organizational Change and Adaptation; Strategic Planning; Salesforce Management; Pharmaceutical Industry

November 2009 (Revised August 2011)
Case

Warner Bros. Entertainment

By: Gary P. Pisano and Alison Berkley Wagonfeld

Examines the process used by a major motion picture studio to develop and select movie projects. Warner Bros.' strategy is to focus its efforts on a small number of major "event" films (i.e., films with the potential to generate gross box office receipts of $300... View Details

Keywords: Decision Choices and Conditions; Film Entertainment; Risk Management; Product Development; Strategic Planning; Projects; Sales; Motion Pictures and Video Industry

2013
Chapter

The Design of Online Advertising Markets

By: Benjamin Edelman

Because the market for online advertising is both new and fast-changing, participants experiment with all manner of variations. Should an advertiser's payment reflect the number of times an ad was shown, the number of times it was clicked, the number of sales that... View Details

Keywords: Misleading and Fraudulent Advertising; Online Advertising; Price; Market Design; Measurement and Metrics; Sales; Motivation and Incentives; Internet and the Web

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13 Dec 2018
News

Why Do Americans Prefer Workplace Equality Over Equality At Home?

2016
Chapter

Dishonesty Explained: What Leads Moral People To Act Immorally

By: F. Gino and D. Ariely

The last two decades have witnessed what seems to be an increasing number of cases of dishonesty, from corporate corruption and employee misconduct to questionable behaviors during the financial crisis and individual acts of unethical behavior in many spheres of... View Details

Keywords: Behavior; Ethics; Organizations; Attitudes; Financial Crisis

Find at Harvard

August 2010
Supplement

Batson International, S.A. (C)

By: David F. Hawkins

Senior management must sign a management letter. An internal audit reveals a number of questionable accounting practices (B case). How should senior management respond? View Details

Keywords: Accounting Audits; Financial Reporting; International Accounting; Managerial Roles; Standards; United States

October 1998 (Revised March 2004)
Case

Cityspace

Cityspace, a kiosk-based tourism services company, is facing a number of challenges to its development. The most pressing is the need to raise capital. View Details

Keywords: Entrepreneurship; Financing and Loans; Capital; Business Startups; Tourism Industry