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  • 2025
  • Working Paper

Balancing Engagement and Polarization: Multi-Objective Alignment of News Content Using LLMs

By: Mengjie Cheng, Elie Ofek and Hema Yoganarasimhan
We study how media firms can use LLMs to generate news content that aligns with multiple objectives—making content more engaging while maintaining a preferred level of polarization/slant consistent with the firm’s editorial policy. Using news articles from The New York... View Details
Keywords: Large Language Models; Content Creation; Media; Polarization; Generative Ai; Direct Preference Optimization; AI and Machine Learning; News; Perspective; Digital Marketing; Policy; Media and Broadcasting Industry
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Cheng, Mengjie, Elie Ofek, and Hema Yoganarasimhan. "Balancing Engagement and Polarization: Multi-Objective Alignment of News Content Using LLMs." Harvard Business School Working Paper, No. 25-051, April 2025.
  • 31 Oct 2017
  • First Look

New Research and Ideas, October 31, 2017

Rowe envisions taking this model to cities across the world, and CIC is in fact about to open a new branch in St. Louis, its first location outside greater Boston. He is concerned, though, because one month... View Details
Keywords: by Sean Silverthorne
  • 11 Dec 2018
  • First Look

New Research and Ideas, December 11, 2018

cities between 1910 and 1930. Instrumenting immigrants’ location decision by interacting national changes in migration flows across ethnic groups with pre-existing immigrants’ enclaves across U.S. cities, we find that immigration raised... View Details
Keywords: Dina Gerdeman
  • 03 Jul 2018
  • First Look

New Research and Ideas, July 3, 2018

enabling new players to innovate without understanding how the technology building blocks they are using actually work inside. This suggests that there are new rules of competition, where firms should move... View Details
Keywords: Dina Gerdeman
  • April 2013 (Revised November 2015)
  • Case

Advanced Leadership Pathways: Gilberto Dimenstein and Community Empowerment in Brazil

By: Rosabeth Moss Kanter, Alexandre Naghirniac, Ai-Ling Jamila Malone and Daniella Suarez
In 2011, Gilberto Dimenstein, a well-known Brazilian journalist, created a new model that connected disparate resources to revitalize Sao Paulo. He wanted his model to expand across Brazil and the world. Dimenstein covered many of the social issues facing Brazil as a... View Details
Keywords: Social Change; Websites; Education; Awareness; Marketing Communication; City Innovation; Leadership; Social Enterprise; Social Entrepreneurship; Web Sites; Marketing; City; Brazil
Citation
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Kanter, Rosabeth Moss, Alexandre Naghirniac, Ai-Ling Jamila Malone, and Daniella Suarez. "Advanced Leadership Pathways: Gilberto Dimenstein and Community Empowerment in Brazil." Harvard Business School Case 313-116, April 2013. (Revised November 2015.)
  • 19 Mar 2019
  • First Look

New Research and Ideas, March 19, 2019

low percentage of income contributed) and rewarded the poor (for their high percentage of income contributed). In Experiment 4, participants provided with public education contributions for five New York... View Details
Keywords: Dina Gerdeman
  • 14 Feb 2017
  • First Look

First Look at New Research: February 14

Psychological Science Psychologically Informed Implementations of Sugary Drink Portion Limits By: John, Leslie, Grant Donnelly, and Christina Roberto Abstract—In 2012, the New York View Details
Keywords: Sean Silverthorne
  • 07 Feb 2017
  • First Look

First Look at New Research: February 7

2017 New York: Oxford University Press Managing Risk in Reinsurance: From City Fires to Global Warming By: Hauter, Niels Viggo, and Geoffrey Jones, eds. Abstract—This is the first book to provide a... View Details
Keywords: Sean Silverthorne
  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

Cadre Late in 2017, CEO Ryan Williams and his team debated whether Cadre should become not only a technology-enabled investment manager, but also an online trading exchange providing high levels of liquidity for investors in commercial real estate (CRE) equity. Cadre... View Details
Keywords: Dina Gerdeman
  • 05 Mar 2019
  • First Look

New Research and Ideas, March 5, 2019

Treasury of the United States, walked into the large conference room across the hall from his office in the Treasury Department. Joining him were Federal Reserve Chairman Ben Bernanke, President of the Federal Reserve Bank of New View Details
Keywords: Dina Gerdeman
  • June 1997
  • Teaching Note

BancZero New Product Development TN

By: Marco Iansiti
Teaching Note for (9-697-044). View Details
Keywords: Banking Industry; Mexico City; United States
Citation
Purchase
Related
Iansiti, Marco. "BancZero New Product Development TN." Harvard Business School Teaching Note 697-114, June 1997.
  • 07 Aug 2018
  • First Look

New Research and Ideas, August 8, 2018

Age of Mass Migration By: Tabellini, Marco Abstract—In this paper, I show that political opposition to immigration can arise even when immigrants bring significant economic prosperity to receiving areas. I exploit exogenous variation in European immigration to U.S.... View Details
Keywords: by Sean Silverthorne
  • 03 Apr 2018
  • First Look

New Research and Ideas, April 3, 2018

Despite all these efforts to gain new global historical visions, however, the debates surrounding this movement have remained rather provincial in scope. Global History, Globally addresses this lacuna by surveying the state of global... View Details
Keywords: Sean Silverthorne
  • 24 Jan 2005
  • Research & Ideas

Entrepreneurial Hospital Pioneers New Model

ophthalmology, gynecology, and so on. His ambition is breathtaking." "He has also started training doctors in Tanzania and Malaysia. His ambition is to cure the poor of the world for one dollar a day. He also thinks there is no reason this couldn't work in... View Details
Keywords: by Martha Lagace; Health
  • 04 Sep 2018
  • First Look

New Research and Ideas, September 4, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=54036 August 23, 2018 NEJM Catalyst Using a New EHR System to Increase Patient Engagement, Improve Efficiency, and Decrease Cost By: French, Katy, Barbra Bryce Speer, Alexis B. Guzman, Tayab... View Details
Keywords: Dina Gerdeman
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

implications for pay inequality and pay transparency Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54750 Digitizing Disclosure: The Case of Restaurant Hygiene Scores By: Dai, Weijia (Daisy), and Michael Luca Abstract— Collaborating with Yelp... View Details
Keywords: Dina Gerdeman
  • 13 Nov 2018
  • First Look

New Research and Ideas, November 13, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=55048 From Immigrants to Americans: Race and Assimilation During the Great Migration By: Fouka, Vasiliki, Soumyajit Mazumder, and Marco Tabellini Abstract—How does the appearance of a new... View Details
Keywords: Dina Gerdeman
  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

April 4, 2019 Palgrave Macmillan Fintech, Small Business & the American Dream: How Technology Is Transforming Lending and Shaping a New Era of Small Business Opportunity By: Mills, Karen G. Abstract—Fintech, Small Business & the... View Details
Keywords: Dina Gerdeman
  • 22 Jan 2019
  • First Look

New Research and Ideas, January 22, 2019

the most well-known New York City nonprofits. Will Weiss, the executive director, has witnessed his share of chaos during four years at Big Apple. After a slight resurgence... View Details
Keywords: Dina Gerdeman
  • 19 Dec 2017
  • First Look

New Research and Ideas, December 19, 2017

manager at Facebook, founded the start-up Propel to build software for low-income Americans. After conducting in-depth behavioral research, Chen and his small team in New York View Details
Keywords: Carmen Nobel
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