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Innovation and Its Discontents: How Our Broken Patent System is Endangering Innovation and Progress, and What to Do About It

The United States patent system has become sand rather than lubricant in the wheels of American progress. Such is the premise behind this provocative and timely book by two of the nation's leading experts on patents and economic... View Details

Marketing - Faculty & Research

Centre Award in the Marketing category for “The New York Times Paywall” (HBS Case 512-077). By: Sunil Gupta, Vineet Kumar, Bharat Anand, and Felix Oberholzer-Gee The Case Centre Awards and Competitions... View Details

Help - Alumni

with a form for you to compose your message. The new service sends messages to the recipient's preferred contact address. What are messaging purposes and how do I edit my own? Messaging purposes are category... View Details

13 Jan 2003
Research & Ideas

The Subconscious Mind of the Consumer (And How To Reach It)

thinking? HBS Working Knowledge staffer Manda Mahoney questioned Zaltman about the new book, published by Harvard Business School Publishing. Mahoney: You state that 95 percent of all cognition occurs in the subconscious mind. How can... View Details

Keywords: by Manda Mahoney

Technology & Operations Management - Faculty & Research

alternative allocations of the current budget. Scaling to the population level, this equates to billions of dollars in funding—there are substantial gains from developing new ways of identifying and supporting productive scientists. 2025... View Details

01 Apr 2024
In Practice

Navigating the Mood of Customers Weary of Price Hikes

volume) would fall in response to a price increase. Understanding broad trends in elasticities and underlying demand is critical for making companywide decisions about whether to change prices, or where on the premium-to-value spectrum to develop and introduce View Details

Keywords: by Rachel Layne; Retail; Consumer Products

Research Areas - Doctoral

collective value; development and execution of innovation strategies; innovative attributes of executives and firms; development of new markets through the creation of disruptive innovations that displace earlier technologies; development... View Details

10 Mar 2015
Research & Ideas

The Surprising Winners and Losers in the Retail Revolution

The new book Retail Revolution: Will Your Brick-and-Mortar Store Survive? lays out the thesis that traditional store-front retailing is at an inflection point, under tremendous pressure from ecommerce and the changing wants and needs of a... View Details

Keywords: by Sean Silverthorne; Retail

07 Dec 2016
HBS Case

Why Millennials Flock to Fintech for Personal Investing

asset accumulators of the future” A new breed of financial technology companies, known collectively as fintech, has taken advantage of these traits to disrupt an unexpected industry: personal investing. Just as manufacturing companies... View Details

Keywords: by Michael Blanding; Financial Services

17 Apr 2007
First Look

First Look: April 17, 2007

P&G Harvard Business School Case 706-435 In 2000, Procter & Gamble Co. introduced Crest Whitestrips, a new, revolutionary product that allowed consumers to whiten their teeth at home. With Whitestrips, P&G created an entire View Details

Keywords: Martha Lagace

16 Jan 2006
Research & Ideas

What Customers Want from Your Products

frequently bought milk shakes. Next, they invited people who fit this profile to evaluate whether making the shakes thicker, more chocolaty, cheaper, or chunkier would satisfy them better. The panelists gave clear feedback, but the consequent improvements to the... View Details

Keywords: by Clayton M. Christensen, Scott Cook & Taddy Hall; Consumer Products

Social Strategies That Work

Over a billion people use social platforms on the Internet, making them the most frequently visited category of sites. Some platforms, such as eHarmony, MeetUp, and Twitter, allow us to connect to strangers. eHarmony alone is estimated to account for one in six new... View Details

29 Sep 2015
First Look

September 29, 2015

categories represented significant opportunities and challenges. The smartwatch category was new and poised for growth when Apple released its watch in April 2015, but the use... View Details

Keywords: Sean Silverthorne

17 Jan 2024
HBS Case

Psychological Pricing Tactics to Fight the Inflation Blues

is the most appealing and at the same time the most profitable for the company,” Ofek says. Companies can also use tiered pricing to attract different groups of customers, in which case they need to clearly differentiate the offerings in each View Details

Keywords: by Jay Fitzgerald; Consumer Products; Retail

11 Apr 2024
In Practice

Why Progress on Immigration Might Soften Labor Pains

Almost one-third of Americans consider immigration the most important “problem” that the United States faces, according to a new Gallup poll. And yet, companies say they need far more workers than the current system allows. Some business... View Details

Keywords: by Rachel Layne

Behavioral Finance & Financial Stability

Di Maggio , Amir Kermani , Rodney Ramcharan , Vincent Yao & Edison Yu AUG 2020 What is the impact of uncertainty on individual outcomes? Based on new employer-employee matched data, the authors find that firms provide at best partial... View Details

26 Sep 2023
Research & Ideas

Unpacking That Icky Feeling of 'Shopping' for Diverse Job Candidates

from historically marginalized groups—even when the real goal is to create a more diverse workplace, because it’s both the right thing to do and good for business. New research by Harvard Business School Assistant Professor Summer Jackson... View Details

Keywords: by Kristen Senz

17 Feb 2016
Research & Ideas

Man vs. Machine: Which Makes Better Hires?

Some companies have begun relying more on computer-administered tests than human interviewers to find the best applicants. New research by Harvard Business School Assistant Professor Danielle Li and colleagues suggests that in this case,... View Details

Keywords: by Michael Blanding; Employment

06 Mar 2017
Research & Ideas

Why Comparing Apples to Apples Online Leads To More Fruitful Sales

Online, consumers are more likely to buy when a product grouping display contains like items. Source: Mik22 In online retail displays, items pictured next to your product may make or break a decision to buy that product, according to results of a View Details

Keywords: by Dina Gerdeman; Retail; Advertising

27 Feb 2024
Research & Ideas

Why Companies Should Share Their DEI Data (Even When It’s Unflattering)

Companies struggling with diversity, equity, and inclusion might be tempted to hide their workforce data. Why shine a light on a company’s limited progress—or worse, risk a public-relations headache? It turns out, all news is good View Details

Keywords: by Shalene Gupta