Publications

14 Oct 2013
Research & Ideas

Blockbuster! Why Star Power Works

agencies; and even nightclubs, among other industries. The idea: Invest big money in a few top talents or brands—think Jay-Z, LeBron James, or Marvel Comics—to create buzz for a "tent-pole" product that produces most of a... View Details

Keywords: by Sean Silverthorne; Entertainment & Recreation

08 Apr 2008
First Look

First Look: April 8, 2008

Society to Create Competitive Advantage Harvard Business School Case 307-076 Focuses on the experience of China's largest shirt manufacturer in managing various aspects of government relations in China. Identifies a wide variety of social... View Details

Keywords: Martha Lagace

01 Mar 2013
News

Bringing It Back Home

Image by C.J. Burton Since the Strategic Perspectives in Nonprofit Management (SPNM) program was launched at HBS 17 years ago, it has provided nonprofits with something they need but can rarely afford: executive training. SPNM, which is... View Details

Keywords: Constantine von Hoffman; SPNM; Strategic Perspectives in Nonprofit Management; Roadtrip Nation; Management of Companies and Enterprises; Management of Companies and Enterprises

Luis M. Viceira

Luis M. Viceira is the George E. Bates Professor in the Finance Unit and a Research Associate at the National Bureau of Economic Research. His research, course development, and teaching focus on the areas of investment management... View Details

Keywords: banking; education industry; financial services; nonprofit industry; retail financial services

June 1994 (Revised September 1994)
Background Note

Beating the Commodity Magnet

By: V. Kasturi Rangan and George T. Bowman

All markets follow a cycle of growth and maturity, then commoditization and decline. This note argues that while commoditization of an industry may seem inevitable, the better managed firms find a way to make money in the commodity cycle. These firms know how and when... View Details

Keywords: Goods and Commodities; Financial Markets; Competitive Strategy; Financial Services Industry

01 Feb 2019
News

Apple held hostage by its Chinese puzzle

01 Jun 2022
Blog Post

Five Lessons From My First Year at HBS

let alone HBS. I didn’t apply to Harvard for undergrad because I was too intimidated, and I almost did the same for HBS. I thought it’d be a waste of time, effort, and money because I’d get rejected anyway. But I am so glad I did apply!... View Details

2018
Chapter

Time, Money, and Subjective Wellbeing

By: Cassie Mogilner, A.V. Whillans and Michael I. Norton

Time and money are scarce and precious resources: people experience stress about having insufficient time and worry about having insufficient money. This chapter reviews research showing that the ways in which people spend their time and money, the tradeoffs that... View Details

Keywords: Money; Time Management; Happiness; Satisfaction

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Read Now

March 2011
Case

Cash Flow Productivity at PepsiCo: Communicating Value to Retailers

PepsiCo developed a new metric that better measured the value added by Pepsi products than did gross margin, the traditional metric used by retailers to determine shelf space and promotional activity. The new metric, cash flow productivity, captured the value of... View Details

Keywords: Customer Relationship Management; Cash Flow; Measurement and Metrics; Distribution; Performance Productivity; Value Creation; Food and Beverage Industry; Retail Industry

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01 Nov 2019
News

Evolution of the consumer focus in healthcare

Nori Gerardo Lietz

Nori Gerardo Lietz is a Senior Lecturer of Business Administration in the Finance and Entrepreneurial Management Units. She presently teaches Real Estate Private Equity and Starting a Private Investment Firm.

Nori Gerardo Lietz is the founder of Areté... View Details

April 2006 (Revised August 2007)
Case

CircleLending, Inc. 2006

CircleLending, an innovative start-up, offered individuals the ability to set up and manage informal loans made between relatives and friends. The company must decide which market segment to focus on and then how much money to raise from investors. CircleLending is a... View Details

Keywords: Business Startups; Financing and Loans; Personal Finance; Innovation and Invention; Growth and Development Strategy; Markets; Social and Collaborative Networks

May 2022 (Revised May 2024)
Case

The Freedom Fund (A): Ending Modern Slavery

By: V. Kasturi Rangan and Courtney Han

The Freedom Fund founded in 2013 to end modern slavery had raised more than half its intended target (by 2025) of $200 million. In 2021, impressed by its decentralized-partnering style of operations, philanthropist MacKenzie Scott awarded the Fund a gift of $35 million... View Details

Keywords: Social Issues; Corporate Social Responsibility and Impact; Philanthropy and Charitable Giving; Spending; Decisions; India; Thailand; Ethiopia

June 2014 (Revised February 2017)
Case

Kathy Giusti and the Multiple Myeloma Research Foundation

By: Richard G. Hamermesh, Joshua D. Margolis and Matthew G. Preble

What do you do when your rising professional career is cut short by an unexpected cancer diagnosis? Kathy Giusti shifted careers, built a new organization that transformed how cancer research is done, and now faces the challenge of sustaining the organization and its... View Details

January 2013
Supplement

The Great East Japan Earthquake (E): Yamato Transport's Response

By: Hirotaka Takeuchi, Leonard Kosinski, Christina Royce, Anna Stetsovskaya and Evgeny Vasilyev

CEO Kikawa of Yamato Transport gave orders to his managers right after the triple disaster hit the Tohoku region of Japan to do whatever it takes to save lives and not to worry about costs. He also felt that he had to confront the government to make donations to the... View Details

Keywords: Japan; Earthquake; Yamato Transport Company; Natural Disasters; Business and Shareholder Relations; Philanthropy and Charitable Giving; Transportation Industry; Japan

Our novel evidence suggests that in the times of unusually low interest rates money market fund managers increased, on average, their portfolios’ risk. We also show... View Details

October 2019
Case

Regtech at HSBC

By: Aiyesha Dey, Jonas Heese and James Weber

Mark Cooke, Global Head of Operational Risk, needed to decide between a traditional regulatory control system and a new regtech system to manage non-financial risks. Non-financial risks failures such as money laundering and tax evasion had cost HSBC billions of... View Details

Keywords: Risk Management; Banks and Banking; Collaborative Innovation and Invention; Banking Industry; Information Technology Industry; United Kingdom; United States