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Publications

Publications

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  • All HBS Web  (415)
    • People  (2)
    • News  (109)
    • Research  (254)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (73)

Show Results For

  • All HBS Web  (415)
    • People  (2)
    • News  (109)
    • Research  (254)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (73)
← Page 10 of 415 Results →
  • 27 Aug 2013
  • First Look

First Look: August 27

agricultural raw materials were safe, high quality, of consistent supply, and sustainably, ethically, and economically produced? How can the procurement process enable the small-scale producer to become a viable partner in the milk View Details
Keywords: Sean Silverthorne
  • 01 Jun 2012
  • News

Jump-Start

Investing in HBS Giving Through HBS Giving Together From Fellowship Recipient to ‘The Most Influential Business Thinker On Earth’ FAQ Completing its second year, the School’s Minimum Viable View Details
Keywords: contests; Finance
  • 28 May 2020
  • Research & Ideas

Coronavirus Could Create a 'Bankruptcy Pandemic'

assets. Of course, this moratorium on creditor actions, called the “automatic stay,” may appear to disadvantage some creditors. But if it ultimately allows the company to fix the business and emerge from bankruptcy as a viable company... View Details
Keywords: by Dina Gerdeman; Financial Services; Banking
  • 01 Dec 2018
  • News

Ready, Set, Launch

Launching Technology Ventures explore an alternative path, one designed to sidestep many of the missteps: the lean startup methodology. The idea is to launch as quickly as possible with a minimum viable... View Details
  • 01 Dec 2022
  • News

Elevator Pitch: Common Knowledge

Program. The company currently has a minimum viable product of its patient database and is partnering with patient advocacy groups and foundations to drive adoption of its... View Details
Keywords: entrepreneurship; healthcare; data; technology; Blavatnik Fellowship
  • 01 Jun 2011
  • News

Students Start-Ups Tap New HBS Fund

Nine HBS student-led teams received grants in March averaging $5,000 to $7,000 to launch and test their start-up business ideas. A total of $50,000 was made available through the pilot Minimum Viable View Details
Keywords: awards
  • 12 Aug 2008
  • Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

these characteristics to influence prices. For example, consider an advertiser that is the sole bidder for a given term, e.g., a product that it alone sells. That advertiser's payment to Google does not reflect bidding to beat a... View Details
Keywords: by Benjamin G. Edelman; Advertising; Publishing
  • Profile

Cynthia Samanian

through the Rock Center for Entrepreneurship, including the Minimum Viable Product Fund (MVP) and Business Plan Competition. Overall, these experiences at HBS gave me the... View Details
Keywords: Entrepreneurship; Technology
  • 01 Dec 2020
  • News

Invest in the New Abnormal

What is my minimum viable strategy going forward during this period?” Rohit Deshpandé is the Sebastian S. Kresge Professor of Marketing. This spring he will co-teach a new MBA field/project-based course,... View Details
  • 01 Jun 2011
  • News

Perception versus Reality

rubbed off on the School, which set a speed record in approving the trio’s proposal for a pilot program to sprinkle $50,000 in seed money on student start-ups. The Minimum Viable View Details
Keywords: Roger Thompson; contests; awards; meta
  • 14 Nov 2019
  • Blog Post

Future Leaders Dive into the MS/MBA: Engineering Sciences Program

MS/MBA program, we learn the more structured way to avoid failures, such as doing customer research, ideating with a minimum viable product, then seeing how people react to it—steps that lead to success.”... View Details
  • Web

Strategy for Entrepreneurs - Course Catalog

gaps with customer interviews, minimum viable product tests, pricing surveys, and more. Decide in the face of uncertainty and limited data. You can learn more about the course... View Details
  • 01 Mar 2017
  • News

Swimming with the Stream

longer only the Top 40 artists dominating the live show landscape. All of us can find our tribes and build a successful following,” says Gandhi. “The industry is less of a zero-sum game thanks to streaming.” Plus, all that extra time can help polish a live show. “We... View Details
Keywords: Dan Morrell

    Frederick C. Crawford

    a viable and thriving business, increasing revenues 18-fold in the process. He orchestrated the merger of Thompson Products with Ramo-Wooldridge to form TRW, Incorporated in 1958. View Details
    Keywords: Automotive & Aerospace

      James J. Hill

      Hill, a railroad builder and entrepreneur, was a pioneer of the Northwest in a variety of ways. He located his roads and terminal facilities in potentially productive areas, he constructed them for economical operation at View Details
      Keywords: Transportation
      • 13 Aug 2018
      • Blog Post

      Following My Dream: Launching a Venture

      HBS professor advised me to begin my project by asking companies to pay smoodi to come to their offices and prepare customized smoothies for the employees. The idea was that if I couldn’t gain money this way, a machine would never work. In retrospect, this was the... View Details
      Keywords: Entrepreneurship
      • 01 Jun 2011
      • News

      A Growing Drumbeat

      The Business Plan Contest’s popularity is just one indicator of a surge in entrepreneurial activity at HBS, which this year saw the launch of a $50,000 MVP Fund to support students using the “Lean Startup” approach to develop and test a View Details
      Keywords: Contests
      • 01 Jun 2015
      • News

      Case Study: Sneak Peak

      to help launch the product once they created a commercially viable recipe. In January 2013, they debuted their chocolate milk shake in the natural grocery channel (including Whole Foods Market and Sprouts... View Details
      Keywords: Whole Foods; Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing
      • 21 Nov 2024
      • News

      Mother Nurture

      year working on different iterations, getting feedback, and leaning on all the resources at HBS,” says Keshani. Those resources included the Rock Accelerator program, which helped the trio fund their minimum View Details
      Keywords: Margie Kelley
      • 18 Oct 2018
      • Research & Ideas

      How to Use Free Shipping as a Competitive Weapon

      given that they're exchanging what they hope is a boost in demand for sure losses on the logistics side," says Harvard Business School Assistant Professor Donald Ngwe. Shipping Fees and Product Assortment in Online Retail explores... View Details
      Keywords: by Kristen Senz; Retail
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