Filter Results:
(260)
Show Results For
- All HBS Web
(260)
- News (66)
- Research (154)
- Events (1)
- Multimedia (1)
- Faculty Publications (75)
Show Results For
- All HBS Web
(260)
- News (66)
- Research (154)
- Events (1)
- Multimedia (1)
- Faculty Publications (75)
- 01 Sep 2015
- News
Case Study: Golden Ticket
platform of options beyond ticketing, including licensed merchandise sales and CRM for sporting events and dedicated event feeds that will ping relatives and friends about upcoming games and recitals. Expansion is a question of dimension:... View Details
- Profile
Margo Cramer
intellectually fulfilling, "it wasn't a degree that took me in any specific direction." Immediately after graduation, Margo worked as a merchandising team and sales account manager at Commando, a women's luxury apparel brand.... View Details
- 07 Aug 2000
- Research & Ideas
Rocket Science Retailing
each store by product category. It uses its merchandise planning system to automatically adjust the inventory at a store based on sales in each product category. Thus, a store in Anchorage, Alaska, would carry a wide assortment of books... View Details
- 02 Jan 2018
- News
Reconsidering Retirement
store in New Jersey; the son accompanied him on buying trips to New York and watched him negotiate for the best merchandise and price. He had even launched his own successful business before arriving at HBS: a birthday cake delivery... View Details
- 01 Mar 2006
- News
The Real Conflict
the richest one-third. In other words, without the much-maligned Wal-Mart, the rural poor, in particular, would pay several percentage points more for the food and nonfood merchandise that — after housing — is their second-largest... View Details
- 30 Mar 2003
- Research & Ideas
How Your Employees and Customers Drive a New Value Profit Chain
people back to Bentonville headquarters for recognition; and executive merchandising contests that create incentives for executives to spend more time in the stores. All of this reflects basic company values and culture. In other very... View Details
Keywords: by Manda Mahoney
- 01 Sep 2005
- News
Perfection’s Price
factors,” says Kaplan, who cofounded Fashion To Figure in 2003 with his brother Nicholas. “It took nine months to find the right location. That’s two full merchandise seasons, a significant delay, especially when someone has given you... View Details
- 10 Jan 2017
- Blog Post
From Product Development to Business School
impressions in nearly every decision I make both personally and professionally. This summer I joined Target as a Buyer to try out merchandising and retailing, hopping over to the other side of the table from where I was at Clorox (where I... View Details
- 26 Oct 2016
- Blog Post
From Product Development to Business School
impressions in nearly every decision I make both personally and professionally. This summer I joined Target as a Buyer to try out merchandising and retailing, hopping over to the other side of the table from where I was at Clorox (where I... View Details
- Web
1.17 Field Based Learning / Independent Projects | MBA
merchandise, services, and vacations, with the following exception: company logo merchandise (e.g., t-shirts, baseball caps, pens) valued at $25 or less may be accepted as a gift if offered by the company. Under no circumstances may... View Details
- 01 Aug 2002
- News
HBS Business Plan Contest Keeps Entrepreneurial Spirit Alive
included Aprendo, a service that verifies education and employment data; Empower, a specialty merchandiser of innovative “lifestyle” products for people with disabilities; and Music Games International, a company developing high-quality... View Details
- 10 Mar 2015
- Research & Ideas
The Surprising Winners and Losers in the Retail Revolution
Look at the business model. Walmart catapulted into a $400-billion-plus company by luring customers into stores with groceries at very low margins, reaping the benefits of additional trips, which generated increased sales of higher-margin general View Details
- 25 Jul 2016
- Blog Post
Advice on Switching Careers While at HBS
merchandiser did or how to execute a strong digital marketing campaign. “Why would anyone already in retail even talk to me?” I wondered. The good news is there are a multitude of ways to get familiar with your desired industry here at... View Details
- 01 Dec 1996
- News
Victory Lap: Frazier, Olympics COO, Reviews the Games
within proper bounds. That said, the hawking of merchandise outside the venues was more than I personally would have liked. But a certain amount of that is just the way things are in America. At the Centennial Olympic Park, many people... View Details
- Profile
Monne Williams
sponsor?" Seeking answers, Monne landed a college internship with Roush Racing, a NASCAR team based in Charlotte, NC. "I got to see how licensing and merchandising worked from the inside," she says. When Monne returned to... View Details
- 01 Oct 1996
- News
Kid at Heart — John H. Eyler (MBA 1971)
he says. Eyler initiated a complete renovation of store interiors, added new attractions, and revamped the merchandise so that more than 70 percent of it now features either exclusive or hard-to-find items. Down on the Fifth Avenue shop... View Details
Keywords: Marguerite Rigoglioso
- 12 Apr 2011
- News
Twelve Global Finalists Compete at HBS
shared mobile-based longitudinal Electronic Health Records via mobile phone. AVA is an invitation-only shopping platform. The company addresses the gap between the growing market demand for fashion and the lack of availability of branded View Details
Keywords: Multiple alumni
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
a career as a professor. He started a Ph.D. program in medieval and Renaissance history at the University of Virginia before leaving to enlist in the U.S. Navy. After several years of running grocery and specialty stores at a U.S. base near Tokyo, Lafley became... View Details
- 10 Sep 2008
- Research & Ideas
Long-Tail Economics? Give Me Blockbusters!
and five companion movies. Adding DVD and merchandise sales, theme parks, etc., Advertising Age valued the Potter economy at $15 billion. Sizzle. A blockbuster does not just address an important need. It does so in an exciting and... View Details