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  • 18 Apr 2024
  • Blog Post

African American Student Union Spotlight on Emerging Markets

What are your post-HBS goals? How will you leverage your time at HBS towards that end? Post-HBS, I am dedicated to making a global impact by advancing the private sector in Africa, a passion I plan to explore through a summer internship.... View Details
  • July 2013 (Revised August 2017)
  • Case

TaKaDu

By: Elie Ofek and Matthew Preble
In December 2012, Amir Peleg, founder and CEO of TaKaDu, reflected on how to position his young firm for the next fiscal year and beyond. The small Israeli startup had developed an innovative software system that used patented algorithms and statistical analysis to... View Details
Keywords: Innovation; Customer Selection; Business Marketing; High-tech Marketing; Enterprise Resource Planning; Water Resources; Water Management; Utilities; Product Positioning; Expansion; Resource Allocation; Applications and Software; Entrepreneurship; Business Startups; Business Strategy; Innovation and Invention; Growth and Development Strategy; Utilities Industry; Australia; Israel
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  • 04 Mar 2002
  • What Do You Think?

Why the Bull Market in Leadership Books?

the bull market last? No. Will it create a market for new ideas, some of which will stick ...? Absolutely." These comments provoke several questions. As leaders, do we need to View Details
Keywords: by James Heskett
  • 25 Apr 2014
  • Research & Ideas

To Pay or Not to Pay: Argentina and the International Debt Market

Editor's note. Argentina is in the midst of a continuing saga regarding its 2002 default on its sovereign debt, a case that the US Supreme Court will decide soon. HBS finance professor Laura Alfaro, who served from 2010 to 2012 as Minister of National View Details
Keywords: by Laura Alfaro
  • June 2012 (Revised October 2012)
  • Teaching Note

TripAdvisor (TN)

By: Sunil Gupta
By 2010, TripAdvisor (TA) was the largest travel site in the world operating in 24 countries and 16 languages, with listings for 455,000 hotels, 92,000 attractions and 564,000 restaurants in over 71,000 destinations worldwide. It had over 40 million reviews from 35... View Details
Keywords: Marketing; Digital Marketing; Marketing Strategy; Internet and the Web; Travel Industry; Tourism Industry; China; United States
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  • 14 Feb 2013
  • News

Wagaroo: A matching market for pet dogs from responsible sources

  • March 1992 (Revised November 1993)
  • Background Note

Trading the Right to Pollute: Developing the Market for Pollution Allowances

By: Carliss Y. Baldwin
Examines the issues underlying the formation of the market for tradeable pollution allowances, following the requirement of Title IV of the 1990 Amendments to the Clean Air Act. Examines the implications that these trade the allowances hold for the U.S. electric... View Details
Keywords: Strategic Planning; Pollutants; Trade; Utilities Industry
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  • 25 Apr 2014
  • News

To Pay Or Not To Pay: Argentina And The International Debt Market

  • Web

Online Digital Marketing Strategy Course | HBS Online

Challenges, Part I DTC Brands: Innovations and Challenges, Part II Incumbent Responses Featured Exercises Evaluate innovations and challenges faced by DTC and legacy brands across the value chain Assess legacy companies’ responses to DTC brands 4-5 hrs Module 2... View Details
  • 09 Mar 2003
  • Research & Ideas

Six Keys to Building New Markets by Unleashing Disruptive Innovation

can't seem to get innovation right. When companies keep improving their existing products and services to meet their best customers' needs, they eventually run into the "innovator's dilemma." By doing everything right, they create opportunities for new... View Details
Keywords: by Clayton M. Christensen, Michael E. Raynor & Scott D. Anthony
  • May 2012 (Revised August 2012)
  • Case

Apple Inc. in 2012

By: David B. Yoffie and Penelope Rossano
On October 5, 2011, Steve Jobs tragically died of cancer. The recently retired CEO of Apple Inc. was a legend: he had changed Apple from a company near bankruptcy to one of the largest and most profitable companies in the world. Moreover, he had revolutionized several... View Details
Keywords: Competition; Market Positioning; Strategic Planning; Technology; Computer Industry; Strategy Implementation; Consumer Electronics; Telecommunications; Information Infrastructure; Innovation and Invention; Competitive Strategy; Leadership; Product Positioning; Telecommunications Industry; Consumer Products Industry; Electronics Industry
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  • 18 Aug 2020
  • Blog Post

Innovating in the Hot Market of Cold Brew

classmate at Harvard, and super engineer – to build a better device. Neither Olivia nor I planned on using our Harvard MBA to build “kitchen appliances” (in our case, a cold brew coffee maker). An app, maybe. But an actual, physical... View Details
  • October 2014 (Revised May 2017)
  • Teaching Note

Pfizer and AstraZeneca: Marketing an Acquisition (A) & (B)

By: John A. Quelch
Keywords: Mergers ＆ Acquisitions; Pharmaceutical Companies; Economic Impact Of Mergers; Mergers Impact On International Economies; Impact On Consumers Of Mergers; Customers; Economics; Marketing; Planning; Strategy; Pharmaceutical Industry; Europe; North and Central America
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  • October 2019 (Revised December 2019)
  • Supplement

Extend Fertility: Conceiving the Market for Egg Preservation (B)

By: Debora L. Spar and Olivia Hull
Keywords: Strategy; Information Technology; Business Startups; Entrepreneurship; Innovation Strategy; Technological Innovation; Commercialization; Science-Based Business; Marketing Strategy; Business Plan; Product Marketing; Product Launch; Product Positioning; Mission and Purpose; Personal Development and Career; Social Issues; Integration; Health; Health Industry
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  • 2011
  • Teaching Note

UFIDA (C) (TN)

By: F. Warren McFarlan, Donglin Xia and E. Chen
This case documents the evolution of UFIDA's management control system over a decade as it grew five-fold from a 325 million RMB to a 1.66 billion RMB company, while its staff grew by more than three-fold. View Details
Keywords: Budgeting; Computer Software; Emerging Markets; Management Controls; Performance Management; Planning; China; Applications and Software; China
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  • 20 May 2019
  • News

How Ferdinand Porsche’s Great-Grandson Is Gearing Up to Disrupt The Sports Car Market

  • 2003
  • Book

The Slow Pace of Fast Change: Bringing Innovations to Market in a Connected World

By: Bhaskar Chakravorti

Innovation's encounter with the market results in a game of both high risk and high stakes. Often its outcome defies common sense: Superior new products flop, unlikely ideas become runaway hits, and—despite rapid technological advances and intense... View Details

Keywords: Game Theory; Network Effects; Innovation and Invention; Product Marketing; Economics
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  • Web

Video Clips & Discussion Questions - Creating Emerging Markets

Bajaj differentiates between the characteristics of family and professional managers. Which would better serve South Asian business in the future? South Asia has seen both highly successful cases of succession planning and much less... View Details
  • 14 Jul 2023
  • News

How Software Companies Can Enter the US Defense Market

  • Web

Field Course: Public Markets Investing Seminar - Course Catalog

HBS Course Catalog Field Course: Public Markets Investing Seminar Course Number 6454 Senior Lecturer Sara Fleiss Spring; Q3Q4; 3.0 credits 10 Sessions Project Course Overview Video Course Overview This course represents a unique... View Details