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Publications

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Filter Results: (265) Arrow Down Arrow Up

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  • All HBS Web  (265)
    • People  (4)
    • News  (66)
    • Research  (160)
    • Multimedia  (6)
  • Faculty Publications  (93)

Show Results For

  • All HBS Web  (265)
    • People  (4)
    • News  (66)
    • Research  (160)
    • Multimedia  (6)
  • Faculty Publications  (93)
← Page 10 of 265 Results →
  • 27 Sep 2021
  • News

Sewn with Love

began raising funds to support small businesses within the fashion and garment industries that pivoted their manufacturing to create personal protective equipment and partnered with The RealReal, an e-commerce site for pre-owned luxury... View Details
  • December 2006
  • Case

Vipp A/S

By: Robert D. Austin and Daniela Beyersdorfer
Rapidly growing Vipp sells highly differentiated (and expensive) "designer" versions of a product that most buyers think about in purely functional terms: Trash bins. Examines how the company successfully produces and positions a trash bin so that it is regarded as an... View Details
Keywords: Supply Chain Management; Creativity; Product Design; Luxury; Brands and Branding
Citation
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Related
Austin, Robert D., and Daniela Beyersdorfer. "Vipp A/S." Harvard Business School Case 607-052, December 2006.
  • Web

Teams | New Venture Competition

manufacturing process. Argus Systems Lisa Yan (MBA 2025), Drew Borinstein (MBA 2025 Accelerating AI model development for physical AI. Catalog Paul Lachman (MBA 2025), Hamish Gunasekara Catalog is a new-age commerce platform that helps fashion View Details
  • 13 Apr 2021
  • News

Face Value

As a teenager in Houston, Texas, and one of the few Asian students in her high school, Vicky Tsai (MBA 2006) recognized that didn’t fit the accepted beauty standard. She was more drawn to the Western luxury skincare View Details
  • 09 Jun 2015
  • News

Building change from the ground up

Karim Khoja (AMP 156, 1999) is CEO of Roshan, Afghanistan’s leading telecom provider, with nearly 6 million active subscribers. Before the company began operations in 2003, phone calls were a luxury that few citizens could afford; the... View Details
  • Profile

Stephen Temple

Stephen Temple has always enjoyed a good challenge – both personally and professionally. An Ironman triathlete, Brand Manager, and aspiring entrepreneur, his journey has led him to take on a new series of challenges alongside his... View Details
Keywords: CPG; Consulting
  • 01 Mar 2015
  • News

Providing an Environment for Ideas to Grow

brand shouldn’t be about erecting barriers to keep consumers out; indeed, growth requires the welcoming of new faces,” concludes HBS marketing professor Anat Keinan in a July 2014 Harvard Business Review article, “How ‘Brand Tourists’ Can... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 01 Dec 2013
  • News

Plugged In

When the 2014 Cadillac ELR—the carmaker's new electric luxury vehicle—rolled onstage at the Detroit auto show earlier this year, Juan Camargo (MBA 2012) sat in the fourth row, beaming. And it wasn't just because, as assistant marketing... View Details
Keywords: Transportation Equipment Manufacturing; Manufacturing
  • Profile

Fumi Tamaki

the hospitality waters through an internship with Hilton Worldwide, where she will join the luxury and lifestyle brands group. “I want to work at a company that creates something people love, feel passionate... View Details
  • Web

How Student-Proposed Internships Can Create Value - Recruiting

partnership. Read on for one student’s experience designing her own summer role with fashion brand Anine Bing—and how her proactive outreach turned into a strategic internship opportunity. Not every summer internship starts with a job... View Details
  • 21 May 2018
  • HBS Case

How Would You Price One of the World's Great Watches?

millimeters, so I don’t know how they noticed this. However, this says a lot about who they are. They go into tiny details and make sure that everything is perfect.” Perfection and precision are at the heart of A. Lange & Söhne, which produces View Details
Keywords: by Roberta Holland; Fashion
  • Profile

Darrin Rahn

and disruption," Darrin says. "We’re seeing food and beverage brands take a more local and mission-driven approach. My interest is in trying to create sustainable solutions within large food companies." Darrin is giving... View Details
Keywords: CPG
  • 06 Dec 2021
  • News

The Sparkles in Our Skies

that create Aether’s luxurious packaging. (Only the vegan suede exterior of each jewelry box isn’t biodegradable, but it is recyclable.) “True sustainability is not just something that is sourced responsibly and that you can dispose of... View Details
Keywords: April White; Nonstore Retailers; Retail Trade
  • April 2008
  • Teaching Note

Marketing Chateau Margaux (TN)

By: John A. Deighton and Leyland Pitt
Teaching Note for [507033]. View Details
Keywords: Brands and Branding; Management Teams; Distribution; Sales; Market Entry and Exit; Price; Luxury; Demand and Consumers; Growth and Development Strategy; Governance Controls; Food and Beverage Industry; France
Citation
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Deighton, John A., and Leyland Pitt. "Marketing Chateau Margaux (TN)." Harvard Business School Teaching Note 508-107, April 2008.
  • 01 Jun 2015
  • News

Faculty Q&A: Reemerging Technologies

to the product, as well as the identity of the organizations and community that produce and sell them. For example, the Swiss redefined mechanical watches as luxury goods infused with craftsmanship and beauty. Something I’ve studied... View Details
Keywords: April White; Apparel Manufacturing; Manufacturing; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Printing and Related Support Activities; Manufacturing
  • 10 Jan 2020
  • Blog Post

Know Your Audience - Recruiting HBS Students for Retail

breaks allow for opportunities for students to visit retail companies in person and see what makes the company unique first-hand. Students are passionate about the brands they are considering for potential employment and love the... View Details
Keywords: Consumer Products / Retail
  • 14 Aug 2018
  • First Look

First Look at New Research and Ideas, August 14, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=54794 Harvard Business School Case 518-047 Armarium: Luxury Fashion Brands for Rent Armarium, a two-sided online platform that offered consumers the... View Details
Keywords: by Sean Silverthorne
  • Profile

Yubo Cui

and its Chinese stakeholders. In a joint venture with BYD Auto, Daimler was determined to develop and manufacture an affordable electric car. “Our goal was to make it a family car, not a luxury toy,” says Yubo. “We worked ridiculously... View Details
Keywords: Manufacturing/Energy
  • 01 Sep 2010
  • News

Fair Trade

of the more expensive skin care brands. Moreover, although leading brands might be global, their appeal is not. In fragrances, every market’s list of its top 20 brands is unique. The top-selling fragrance in... View Details
Keywords: Garry Emmons; Chemical Manufacturing; Manufacturing; Health and Personal Care Stores; Retail Trade
  • 27 Nov 2012
  • News

The Beauty of the Network

have come from HBS.” Those friends have also been essential in the funding of Restorsea (www.restorsea.com), a line of luxury skincare products with an initial launch of day and eye creams. (Additional products, with expanded... View Details
Keywords: cosmetics; salmon; Securities, Commodities, and Other Financial Investments; Finance; Miscellaneous Manufacturing; Manufacturing; Health and Personal Care Stores; Retail Trade
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