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Show Results For
- All HBS Web
(3,113)
- People (12)
- News (535)
- Research (1,848)
- Events (6)
- Multimedia (6)
- Faculty Publications (1,029)
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- 01 Dec 1999
- News
The Message and the Media: Advertising's Brave New World
professor Ernest R. Berndt), HBS professor Alvin J. Silk looks at both internal and external forces affecting the industry, with particular attention to the impact of the Internet. According to Silk and his colleagues, changes in the... View Details
Keywords: Peter K. Jacobs
- 22 Jun 2023
- News
Book Smart
but also to develop reading, language, and comprehension skills. The data the organization collects—e.g., what’s interesting to young readers and how they access those books—is then shared with its partner organizations and publishers, to tap into and strengthen new... View Details
- 01 Jun 1997
- News
Short Takes
A summary of selected new research by HBS faculty. Diversification Best Bet in Emerging Markets In today's era of global competitiveness, companies in the industrialized world have slimmed down their operations in order to focus on doing... View Details
Keywords: Judith A. Ross
- 01 Oct 2002
- News
Books
1996 international bestseller, Leading Change. This time around, Kotter and coauthor Dan Cohen of Deloitte Consulting bring to life the principles of successful change with stories culled from hundreds of interviews with people from... View Details
- 01 Mar 2011
- News
Swap ’Em If You Got ’Em
Hall (right): An online market for military personnel. Blake Hall (MBA ’10) grew up in a military family, became an Army Ranger, and was a platoon leader in Iraq for fifteen months. A conversation with a fellow veteran about the... View Details
- 30 May 2018
- News
HBS Fellowship Program Puts an MBA Within Reach
Richardson, proudly noting that her mother later became a teacher. A native of Arlington, Texas, Richardson received a track scholarship at Baylor University, where she majored in business administration and journalism. After graduation, she merged her analytical and... View Details
- 01 Jun 2011
- News
New Venture Winner Mines E-Waste
Representing the HBS Association of Northern California, BioMine, cofounder and CEO Bradoo’s company, received the 2011 Alumni New Venture Contest’s $25,000 first prize for its plan to mine the 40 million tons of “e-waste” generated globally every year. It’s a View Details
- 01 Mar 2019
- News
Case Study: Off to a Fine Art
which was sourcing originals for its new hotel in Oakland, for example, and a florist who was staging a large-scale but short-term installation at Instagram’s headquarters. At first Giridharadas was simply hoping to build a better market... View Details
Keywords: Jen McFarland Flint
- 01 Mar 2025
- News
Agenda: Frank Lorenzo (MBA 1963)
In the early 1970s, Frank Lorenzo (MBA 1963) was CEO of Texas International Airlines, a struggling regional operation. There were whispers of change coming for the airline industry as Washington considered the pros and cons of ending regulation. “If there was a list of... View Details
Keywords: April White
- 01 Jun 2003
- News
Respond to a Worthy Cause
national and international artists, expand the marketing efforts, and make a bigger impact in the battle against domestic violence.” Brown and Dietz signed on, and HBS faculty members Michael Watkins and Max... View Details
- 01 Jun 2001
- News
HBS Press Books in Brief
is not ideas or even talent, it is attention. This groundbreaking book argues that unless companies learn to capture, manage, and keep it — both internally and out in the marketplace — they will fall hopelessly behind. Drawing from an... View Details
- 01 Apr 1997
- News
Facing the Music
switch to CD format, sales picked up considerably as customers rushed out to replace their vinyl record collections with the same music reissued on the new technology. Now, explains Zelnick, the CD boom has played itself out. "The CD View Details
Keywords: Marguerite Rigoglioso
- 01 Jan 2004
- News
Minoru Makihara, 75th AMP, 1977
world, the AMP program underscores the necessity of a global perspective and an understanding of different cultures and markets." ADVICE TO CURRENT STUDENTS "The free market is the best system for allocating resources, but never forget... View Details
- 01 Apr 1998
- News
Student Conferences Inspire Campus Dialogue
Lessons from Financial Crises in Asia and Latin America." With the response of international lending agencies to the volatile Asian markets a prime topic of the day, the remarks of one high-ranking official,... View Details
- 01 Jun 2006
- News
Entrepreneur's Notebook with Kevin Przybocki (MBA '91)
Name: Kevin Przybocki (MBA ’91), VP, Sales & Marketing Company: Anué Systems (founded 2002) Location: Austin, Texas Web: www.anuesystems.com Przybocki Elevator pitch: Anué Systems is a technology leader in next-generation data... View Details
- 01 Mar 2013
- News
A Conversation with Dean Nohria
goals, one of your priorities is to ensure—through FIELD and other initiatives—that the School, though Boston-based, is a truly international institution. What are some of the ways that "global" manifests itself at HBS? A VIBRANT CAMPUS:... View Details
- 01 Dec 1999
- News
Covering the Issues
insistence on this point . . . accounts for much of our trouble with American society today." Articles on the social and ethical aspects of cases in the marketing curriculum and the results of a poll of business leaders' views on... View Details
- 01 Mar 2014
- News
Case Study: Gazelle's New Predators
and send it to the company via a prepaid shipping box in exchange for cash. After that, Gazelle resells the tech to individuals, wholesalers, and international buyers. So far, so good: To date, Boston-based Gazelle has handed out $150... View Details
- 01 Dec 2003
- News
HIV/AIDS and Business
significant factor in my decision to return after graduation,” she says. As a student, Ballou-Aares worked in Liberia with the International Rescue Committee (Bulletin, December 2000) and conducted a field research project on delivering... View Details
- 01 Dec 2018
- News
Combating Climate Change
If global temperatures rise by 6 degrees celsius by 2050—as they are on track to do—officials at the International Energy Agency say the changes would bring “devastating consequences for the planet.” And those consequences will extend to... View Details