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  • All HBS Web  (6,241)
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  • November 2010
  • Article

Capitalizing on the Underdog Effect

By: Anat Keinan, Neeru Paharia and Jill Avery
This article presents the results of a study that investigated the use of the underdog effect in marketing. The idea of triumphing over disadvantages by impassioned determination is said to be a powerfully positive image, which can lead consumers to choose a brand over... View Details
Keywords: Marketing; Brand Management; Brands; Brand Positioning; Competitive Positioning; Competition; Brands and Branding; Advertising Campaigns; Marketing Communications; Marketing Strategy; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Fashion Industry; Food and Beverage Industry
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Keinan, Anat, Neeru Paharia, and Jill Avery. "Capitalizing on the Underdog Effect." Harvard Business Review 88, no. 11 (November 2010): 32.
  • May 2018 (Revised July 2018)
  • Case

EY China (A): Strengthening Presence in a Critical Market

By: Ashish Nanda, Das Narayandas and Lisa Rohrer
Soon after being named regional managing partner for Ernst & Young (EY) China in September 2009, Albert Ng reflects on the enormity of challenges facing EY China. Despite EY Global's commitment to the China practice, EY China’s growth agenda has been reversed, post... View Details
Keywords: Professional Services; International Management; Big Four; Strategy And Execution; Emerging Market; Strategy; Leadership; Global Range; Growth and Development Strategy; Emerging Markets; Accounting Industry; China
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Nanda, Ashish, Das Narayandas, and Lisa Rohrer. "EY China (A): Strengthening Presence in a Critical Market." Harvard Business School Case 718-464, May 2018. (Revised July 2018.)
  • October 1993 (Revised June 1997)
  • Case

Champion International

By: David F. Hawkins
Management must decide which first quarter's earnings numbers to report. The company is classified by its securities market as a "growth" company. The corporate controller prefers a quarterly earnings figure that represents a decline in earnings. View Details
Keywords: Problems and Challenges; Financial Reporting; Judgments; Leadership; Management Teams; Corporate Disclosure
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Hawkins, David F. "Champion International." Harvard Business School Case 194-028, October 1993. (Revised June 1997.)
  • September 2007
  • Case

Metro International S.A.

By: Tarun Khanna, Felix Oberholzer-Gee, Vincent Marie Dessain, Ane Damgaard Jensen and Anders Sjoman
Explores the business model of Metro International, a company publishing 70 editions of its free newspaper in 20 countries. Metro had been a pioneer in the free newspaper market, fighting incumbent publishers distributing traditional paid-for newspapers. Looks at the... View Details
Keywords: Business Model; Business Strategy; Competitive Strategy; Digital Marketing; Advertising; Expansion; Globalized Firms and Management; Journalism and News Industry; Spain
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Khanna, Tarun, Felix Oberholzer-Gee, Vincent Marie Dessain, Ane Damgaard Jensen, and Anders Sjoman. "Metro International S.A." Harvard Business School Case 708-429, September 2007.
  • October 2017
  • Case

The Market for Justice: Burford Capital and the Litigation Finance Industry

By: Lauren Cohen, Christopher Malloy and William Powley
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Cohen, Lauren, Christopher Malloy, and William Powley. "The Market for Justice: Burford Capital and the Litigation Finance Industry." Harvard Business School Case 218-007, October 2017.
  • July 1997
  • Background Note

Basic Capital Investment Analysis

By: William J. Bruns Jr.
Discusses the net present value and internal rate of return methods for analyzing capital investments. Assumes prior knowledge of compound interest and present value methods. View Details
Keywords: Investment Return; Valuation
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Bruns, William J., Jr. "Basic Capital Investment Analysis." Harvard Business School Background Note 198-004, July 1997.
  • 1998
  • Chapter

Capital Formation and Investment in Venture Markets: An Assessment of Market Imperfections

By: P. Gompers
Keywords: Capital Markets; Venture Capital; Investment
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Gompers, P. "Capital Formation and Investment in Venture Markets: An Assessment of Market Imperfections." In The Economic Evaluation of Technological Change, edited by Paul A. Gompers. National Institute of Standards and Technology, 1998.
  • Article

Organizational Innovation in the Multinational Enterprise: Internalization Theory and Business History

By: Teresa da Silva Lopes, Mark Casson and Geoffrey Jones
This article engages in a methodological experiment by using historical evidence to challenge a common misperception about internalization theory. The theory has often been criticized for maintaining that it assumes a hierarchically organized MNE based on knowledge... View Details
Keywords: Internalization; Multinational Strategy; Business History; Organization And Management Theory; Globalization; Entrepreneurship; Governance; History; Organizations; Theory; Africa; Asia; Europe; Latin America; North and Central America
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da Silva Lopes, Teresa, Mark Casson, and Geoffrey Jones. "Organizational Innovation in the Multinational Enterprise: Internalization Theory and Business History." Journal of International Business Studies 50, no. 8 (October 2019): 1338–1358.
  • January 2007 (Revised October 2007)
  • Case

The Omidyar-Tufts Microfinance Fund: Striving to Reshape the Social Enterprise Capital Markets

By: Michael Chu and Jean Hazell
Seeking to impact global poverty and philanthropy, eBay founder Pierre Omidyar donates $100 million to Tufts University for a trust restricted to investment in microfinance. Explores the origins of the initiative, the perspectives and objectives of the various parties... View Details
Keywords: Capital Markets; Microfinance; Investment Funds; Philanthropy and Charitable Giving; Emerging Markets; Social Enterprise; Financial Services Industry
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Chu, Michael, and Jean Hazell. "The Omidyar-Tufts Microfinance Fund: Striving to Reshape the Social Enterprise Capital Markets." Harvard Business School Case 307-078, January 2007. (Revised October 2007.)
  • April 2010 (Revised May 2017)
  • Case

Tremblant Capital Group

By: Robin Greenwood
Brett Barakett, CEO and founder of Tremblant Capital Group, a New York–based hedge fund, must decide what to do with his fund's position in Green Mountain Coffee Roasters, which has dropped in value by more than 40% in recent months. Tremblant is a hedge fund that... View Details
Keywords: Business Earnings; Behavioral Finance; Stocks; Investment Funds; Consumer Behavior; Competitive Advantage; Financial Services Industry; New York (city, NY)
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Greenwood, Robin. "Tremblant Capital Group." Harvard Business School Case 210-071, April 2010. (Revised May 2017.)
  • September 1989
  • Article

Exchange Rate Pass-Through When Market Share Matters

By: K. A. Froot and P. Klemperer
Keywords: International Trade; Purchasing Power Parity; International Finance
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Froot, K. A., and P. Klemperer. "Exchange Rate Pass-Through When Market Share Matters." American Economic Review 79, no. 4 (September 1989): 637–654. (Revised from NBER Working Paper No. 2542, October 1989.)
  • November 1999
  • Case

Long-Term Capital Management, L.P. (A)

By: Andre F. Perold
Long-Term Capital Management, L.P. (LTCM) was in the business of engaging in trading strategies to exploit market pricing discrepancies. Because the firm employed strategies designed to make money over long horizons--from six months to two years or more--it adopted a... View Details
Keywords: Fluctuation; Capital; Financial Liquidity; Financing and Loans; Investment Funds; Investment Portfolio; Corporate Governance; Governing Rules, Regulations, and Reforms; Management; Risk Management; Marketing; Motivation and Incentives; Financial Services Industry
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Perold, Andre F. "Long-Term Capital Management, L.P. (A)." Harvard Business School Case 200-007, November 1999.
  • January 2025 (Revised March 2025)
  • Case

Hunter Point Capital

By: Josh Lerner, John D. Dionne and Srimayi Mylavarapu
In the spring of 2023, Hunter Point Capital faced a pivotal decision that could define its trajectory as a new player in the growing GP stakes business. As the firm neared completion of three high-profile GP stakes investments, consuming nearly a third of its initial... View Details
Keywords: Investment Funds; Business Strategy; Diversification; Expansion; Growth and Development Strategy; Opportunities
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Lerner, Josh, John D. Dionne, and Srimayi Mylavarapu. "Hunter Point Capital." Harvard Business School Case 225-058, January 2025. (Revised March 2025.)
  • June 2001 (Revised December 2006)
  • Case

Role of Capital Market Intermediaries in the Dot-Com Crash of 2000, The

By: Krishna G. Palepu and Gillian D Elcock
Set in the context of the rise and fall of the Internet stocks in the United States. View Details
Keywords: Stocks; Price Bubble; Capital Markets; Investment Banking; Information Technology Industry; Financial Services Industry; United States
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Palepu, Krishna G., and Gillian D Elcock. "Role of Capital Market Intermediaries in the Dot-Com Crash of 2000, The." Harvard Business School Case 101-110, June 2001. (Revised December 2006.)
  • June 2018
  • Case

Forta Furniture: International Expansion

By: John A. Quelch and Karthik Easwar
The Forta Furniture case highlights the need to consider new market expansion to grow a firm. It demonstrates that simply doing what has always been done is not sustainable when other competitors enter the market with differentiated or potentially superior offerings.... View Details
Keywords: Market Entry and Exit; Global Range; Decision Making; Analysis; Cross-Cultural and Cross-Border Issues; Growth and Development Strategy; Brands and Branding; Expansion
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Quelch, John A., and Karthik Easwar. "Forta Furniture: International Expansion." Harvard Business School Brief Case 918-547, June 2018.
  • 1976
  • Book

How to Use International Capital Markets: A Guide to Europe and the Middle East

By: Sidney M. Robbins, Robert B. Stobaugh, William Gregor and John C. Kirby
Keywords: Globalized Markets and Industries; Capital Markets; Europe; Middle East
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Robbins, Sidney M., Robert B. Stobaugh, William Gregor, and John C. Kirby. How to Use International Capital Markets: A Guide to Europe and the Middle East. New York: Financial Executives Research Foundation, 1976.
  • April 2004 (Revised August 2004)
  • Teaching Note

BuildingBlocks International

BuildingBlocks International (BBI) plans to accomplish its mission to help children in developing countries succeed in school by bringing management expertise to local organizations. Two years after founding BBI, however, the team hasn't figured out exactly how to make... View Details
Keywords: Marketing Strategy; Social Marketing; Developing Countries and Economies; Sales
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Godes, David B. "BuildingBlocks International." Harvard Business School Teaching Note 504-085, April 2004. (Revised August 2004.)
  • 05 Sep 2006
  • Working Paper Summaries

International Financial Integration and Entrepreneurship

Keywords: by Laura Alfaro & Andrew Charlton
  • October 2002 (Revised May 2004)
  • Case

Starbucks and Conservation International

By: James E. Austin and Cate Reavis
Starbucks, the world's leading specialty coffee company, developed a strategic alliance with Conservation International, a major international environmental nonprofit organization. The purpose of the alliance was to promote coffee-growing practices of small farms that... View Details
Keywords: Financial Crisis; Growth and Development Strategy; Markets; Demand and Consumers; Production; Corporate Social Responsibility and Impact; Cooperative Ownership; Performance Efficiency; Alliances; Nonprofit Organizations; Food and Beverage Industry; Mexico
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Austin, James E., and Cate Reavis. "Starbucks and Conservation International." Harvard Business School Case 303-055, October 2002. (Revised May 2004.)
  • March 2008
  • Course Overview Note

Dynamic Markets

By: Joshua D. Coval and Erik Stafford
The Dynamic Markets course at Harvard Business School is organized around the hands-on application of financial decision making in a wide variety of capital market settings. The course relies heavily on in-class simulations of a range of market settings where students... View Details
Keywords: Value Creation; Decision Making; Capital Markets; Competitive Strategy; Profit; Applications and Software; Information; Strategy; Price; Outcome or Result; Curriculum and Courses; Theory
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Coval, Joshua D., and Erik Stafford. "Dynamic Markets." Harvard Business School Course Overview Note 208-143, March 2008.​
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