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  • January 2017
  • Supplement

Hello Alfred: Come Home Happy — Operating the Business Model Exercise

By: Joseph B. Fuller and Christopher Payton
On a mission to "automate the on-demand economy," Harvard Business School classmates Marcela Sapone and Jessica Beck launched Hello Alfred in 2013 to provide subscribers with an "Alfred" to complete various chores for a monthly fee. In early 2016, the company has built... View Details
Keywords: Growth and Development Strategy; Internet and the Web; Business Startups; Service Operations; Service Industry; New York (city, NY); Boston
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Fuller, Joseph B., and Christopher Payton. "Hello Alfred: Come Home Happy — Operating the Business Model Exercise." Harvard Business School Spreadsheet Supplement 317-705, January 2017.
  • 2019
  • Article

Sustaining Open Innovation Through a 'Center of Excellence'

By: Elizabeth E. Richard, Jeffrey R. Davis, Jin Hyun Paik and Karim R. Lakhani
This paper presents NASA’s experience using a Center of Excellence (CoE) to scale and sustain an open innovation program as an effective problem-solving tool and includes strategic management recommendations for other organizations based on lessons... View Details
Keywords: Crowdsourcing; Culture Change; Open Innovation; Center Of Excellence; Collaborative Innovation and Invention; Organizational Culture; Change Management
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Richard, Elizabeth E., Jeffrey R. Davis, Jin Hyun Paik, and Karim R. Lakhani. "Sustaining Open Innovation Through a 'Center of Excellence'." Strategy & Leadership 47, no. 3 (2019): 19–26.
  • April 2019
  • Supplement

Innovation and Business in Emerging Markets: Sizwe Nxasana

By: G. Jones, Tarun Khanna and Nataliya Langbird Wright
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Jones, G., Tarun Khanna, and Nataliya Langbird Wright. "Innovation and Business in Emerging Markets: Sizwe Nxasana." Harvard Business School Multimedia/Video Supplement 319-717, April 2019.
  • April 2019
  • Supplement

Innovation and Business in Emerging Markets: Rosario Bazán

By: G. Jones, Tarun Khanna and Nataliya Langbird Wright
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Jones, G., Tarun Khanna, and Nataliya Langbird Wright. "Innovation and Business in Emerging Markets: Rosario Bazán." Harvard Business School Multimedia/Video Supplement 319-708, April 2019.
  • 2013
  • Dissertation

Designing Freemium: A Model of Consumer Usage, Upgrade, and Referral Dynamics

By: Clarence Lee, Vineet Kumar and Sunil Gupta
Abstract. Over the past decade "freemium" (free + premium) has become the dominant business model among internet start-ups for its ability to acquire and monetize a large install-base with limited marketing resources. Freemium is a hybrid strategy where a firm offers... View Details
Keywords: Discrete-Continuous Choice Dynamic Structural Models; Bayesian Estimation; Word-of-Mouth; Digital Services; Freemium; Entrepreneurship; Business Model; Motivation and Incentives; Marketing Strategy; Internet and the Web; Consumer Behavior; Marketing Reference Programs; Business Startups
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Lee, Clarence, Vineet Kumar, and Sunil Gupta. "Designing Freemium: A Model of Consumer Usage, Upgrade, and Referral Dynamics." Diss., Harvard Business School, 2013. (Job Market Paper.)
  • March 11, 2020
  • Editorial

A Bolder Vision for Business Schools

By: P. Tufano
Business schools teach to a model that dates back to the 1950s. Given the growing demands on business to take a lead in confronting societal challenges, business schools need to update how they train business leaders and how they compete, argues Oxford’s Saïd School... View Details
Keywords: Business Schools; Business And Society; Business Education; Leadership Development; Business and Stakeholder Relations
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Tufano, P. "A Bolder Vision for Business Schools." Harvard Business Review Digital Articles (March 11, 2020).
  • April 2019
  • Supplement

Innovation and Business in Emerging Markets: Anil Jain

By: G. Jones, Tarun Khanna and Nataliya Langbird Wright
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Jones, G., Tarun Khanna, and Nataliya Langbird Wright. "Innovation and Business in Emerging Markets: Anil Jain." Harvard Business School Multimedia/Video Supplement 319-716, April 2019.
  • April 2019
  • Supplement

Innovation and Business in Emerging Markets: James Mwangi

By: G. Jones, Tarun Khanna and Nataliya Langbird Wright
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Jones, G., Tarun Khanna, and Nataliya Langbird Wright. "Innovation and Business in Emerging Markets: James Mwangi." Harvard Business School Multimedia/Video Supplement 319-710, April 2019.
  • April 2019
  • Supplement

Innovation and Business in Emerging Markets: Mo Ibrahim

By: G. Jones, Tarun Khanna and Nataliya Langbird Wright
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Jones, G., Tarun Khanna, and Nataliya Langbird Wright. "Innovation and Business in Emerging Markets: Mo Ibrahim." Harvard Business School Multimedia/Video Supplement 319-709, April 2019.
  • Article

The Business of Business Schools: Restoring a Focus on Competing to Win

By: Robert Simons
As business leaders worry about the decline of American competitiveness, business schools are responding by changing their curriculums. But are the topics and approaches taught in today's business schools part of the solution or part of the problem? In this paper, I... View Details
Keywords: Business Schools; Purpose Of Business Schools; Management Education; Business School Curriculum; Strategy Execution; U.S. Competitiveness; Capitalism; Management Profession; Innovation; Competing To Win; Integrated Corporate Reporting; Trends; Customer Focus and Relationships; Decision Making; Design; Business Education; Curriculum and Courses; Innovation and Management
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Simons, Robert. "The Business of Business Schools: Restoring a Focus on Competing to Win." Art. 2. Capitalism and Society 8, no. 1 (January 2013).
  • March 2016 (Revised April 2017)
  • Teaching Note

Bridj and the Business of Urban Mobility (A): Introducing a New Model

By: Rosabeth Moss Kanter and Jonathan Cohen
This note is for the purpose of aiding classroom instructors in the use of the Harvard Business School case "Bridj and the Business of Urban Mobility: Introducing a New Model." Instructors may use it to help students understand the challenges that come with disrupting... View Details
Keywords: Startup; Startup Management; Big Data; Smart Transit; Stakeholder Engagement; Stakeholder Management; Urban Vehicle; Mobility; Mass Transit; Uber; Government Relations; Technological Innovation; Analytics and Data Science; Entrepreneurship; Business and Stakeholder Relations; Business Startups; Transportation; Business and Government Relations; Transportation Industry; United States
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Kanter, Rosabeth Moss, and Jonathan Cohen. "Bridj and the Business of Urban Mobility (A): Introducing a New Model." Harvard Business School Teaching Note 316-155, March 2016. (Revised April 2017.)
  • 2012
  • Article

Organization Design for Business Ecosystems

By: Carliss Y. Baldwin

The modern corporation has long been the central focus of the field of organization design. Such firms can be likened to nation-states: they have boundaries that circumscribe citizen-employees, and they engage in production and trade. But individual corporations are... View Details

Keywords: Modularity; Business Ecosystems; Distributed Innovation; Problem Solving; Property Rights; Organization Design; Networks; Integration; Competition; Organizational Design; Innovation and Management
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Baldwin, Carliss Y. "Organization Design for Business Ecosystems." Special Issue on The Future of Organization Design. Journal of Organization Design 1, no. 1 (2012).
  • March 2020
  • Case

SRS and the Defense Innovation Unit: Rethinking Procurement

By: Paul A. Gompers and David Lane
SRS and the Defense Innovation Unit (DIU) follows the process by which SRS, a lean maker of remotely-operated submersible vehicles, navigates the DIU’s acquisition process. Set up in 2015 to speed the U.S. military’s access to promising commercial technologies, the DIU... View Details
Keywords: Procurement; Defense Innovation Unit; Business Startups; Acquisition; Technological Innovation; Investment; Commercialization; United States
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Gompers, Paul A., and David Lane. "SRS and the Defense Innovation Unit: Rethinking Procurement." Harvard Business School Case 220-047, March 2020.
  • 20 Aug 2024
  • Interview

Angel City Football Club: A New Business Model for Women’s Sports

By: Jeffrey F. Rayport, Brian Kenny and Nicole Tempest Keller
Angel City Football Club (ACFC) was founded in 2020 by venture capitalist Kara Nortman, entrepreneur Julie Uhrman, and actor and activist Natalie Portman. As outsiders to professional sports, the all-female founding team had rewritten the playbook for how to build a... View Details
Keywords: Brands and Branding; Gender; Franchise Ownership; Business Model; Sports Industry
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"Angel City Football Club: A New Business Model for Women’s Sports." Cold Call (podcast), Harvard Business Review Group, August 20, 2024. (Interviewed by Brian Kenny.)
  • August 2016 (Revised March 2019)
  • Case

Tom Kalil: Leading Technology & Innovation at the White House

By: Linda A. Hill and Allison J. Wigen
This case explores the role of Tom Kalil as Deputy Director for Technology & Innovation at the White House Office of Science and Technology Policy. With the end of President Obama's Administration drawing near, Kalil and his team of "policy entrepreneurs" must work to... View Details
Keywords: Innovation; Innovation Leadership; Government Innovation; Talent Management; Collaboration; Policy-making; Public Sector Management; Leadership And Managing People; Public-Private Partnerships; Ecosystems; Science And Technology Studies; Public Entrepreneurship; Business And Government; Entrepreneurship; Government and Politics; Leadership; Networks; Partners and Partnerships; Science; Technology; Technology Industry; North and Central America; United States; District of Columbia
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Hill, Linda A., and Allison J. Wigen. "Tom Kalil: Leading Technology & Innovation at the White House." Harvard Business School Case 417-021, August 2016. (Revised March 2019.)
  • November 2014
  • Teaching Plan

Diageo: Innovating for Africa

By: David E. Bell, Damien P. McLoughlin, Mary Shelman and Andrew Otazo
This teaching plan is designed to help students understand the challenges and opportunities of launching products and building businesses in developing markets. View Details
Keywords: Africa; Diageo; Nigeria; Kenya; Guiness; Sourcing; Supply Chain; Business Government Relations; Developing Markets; General Management; Agribusiness; Supply Chain Management; Business and Government Relations; Marketing; Developing Countries and Economies; Strategy; Food and Beverage Industry; Africa; Kenya; Nigeria; United Kingdom
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Bell, David E., Damien P. McLoughlin, Mary Shelman, and Andrew Otazo. "Diageo: Innovating for Africa." Harvard Business School Teaching Plan 515-056, November 2014.
  • April 2019
  • Supplement

Innovation and Business in Emerging Markets: Fadi Ghandour

By: G. Jones, Tarun Khanna and Nataliya Langbird Wright
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Jones, G., Tarun Khanna, and Nataliya Langbird Wright. "Innovation and Business in Emerging Markets: Fadi Ghandour." Harvard Business School Multimedia/Video Supplement 319-715, April 2019.
  • August 2011 (Revised July 2014)
  • Case

Social Innovation at Salesforce.com

By: Christopher Marquis, Marley C. Kornreich and Bobbi Thomason
Salesforce.com recently implemented an innovative social enterprise business model whereby the Salesforce.com Foundation funds its operations and grant budget by selling discounted salesforce.com software licenses to nonprofits and education clients. The case recounts... View Details
Keywords: Innovation and Invention; Corporate Entrepreneurship; Corporate Social Responsibility and Impact; Business Model; Information Technology; Leading Change; Problems and Challenges
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Marquis, Christopher, Marley C. Kornreich, and Bobbi Thomason. "Social Innovation at Salesforce.com." Harvard Business School Case 412-049, August 2011. (Revised July 2014.)
  • February 2007
  • Background Note

BASIX Simulation Model

By: Peter Tufano and Shawn A. Cole
Explains how to use Crystal Ball to simulate the insurance decision in the BASIX case. View Details
Keywords: Insurance; Business Model; Valuation; Decisions; Finance; Insurance Industry
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Tufano, Peter, and Shawn A. Cole. "BASIX Simulation Model." Harvard Business School Background Note 207-108, February 2007.
  • 2020
  • Working Paper

Immigration Policy Levers for U.S. Innovation and Startups

By: William R. Kerr and Sari Pekkala Kerr
Immigrants account for about a quarter of U.S. invention and entrepreneurship despite a policy environment that is not well suited for these purposes. This chapter reviews the U.S. immigration policy environment that governs how skilled migrants move to America for... View Details
Keywords: Invention; Innovation; Startups; High-tech; Immigration; Entrepreneurship; Innovation and Invention; Business Startups; Venture Capital; United States
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Kerr, William R., and Sari Pekkala Kerr. "Immigration Policy Levers for U.S. Innovation and Startups." Harvard Business School Working Paper, No. 20-105, April 2020.
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