Filter Results:
(395)
Show Results For
- All HBS Web (395)
- Faculty Publications (153)
Show Results For
- All HBS Web (395)
- Faculty Publications (153)
- 12 Sep 2022
- Research & Ideas
When Experts Play It Too Safe: Innovation Lessons from a NASA Experiment
"Imagine what you want to create and where you want to be 50 years from now—little incremental improvements probably won't get you there." Novel ideas could seem even riskier to experts because they challenge their competence and... View Details
- 12 Feb 2007
- Working Paper Summaries
Adding Bricks to Clicks: The Effects of Store Openings on Sales through Direct Channels
- 11 Jan 2021
- Research & Ideas
Is A/B Testing Effective? Evidence from 35,000 Startups
incremental changes to their websites, such as improving elements of design and presentation, also facilitated an increased focus on big-picture strategy and innovation, says Koning. "A/B testing also allows the firm to free up the time... View Details
Keywords: by Kristen Senz
- 01 Jun 2024
- News
Quantum Leap
“Computationally, it’s like our generation’s discovery of fire,” says Carolyn Fu, an assistant professor of business administration who studies innovation strategy at HBS. “It’s going to change the way we live our lives. We just don’t know how.” After decades of false... View Details
- 16 Nov 2015
- Research & Ideas
Does Competition Make Us More Creative?
designs in response to feedback, Gross had a better understanding of the incentives driving their creative choices and what spurred them to try out new ideas. “Think of them as having a choice between three options,” says Gross. “They can try something View Details
- 01 Dec 2023
- News
A Continuum of Innovation
As senior associate dean and chair of the MBA Program, Matt Weinzierl has a running list of questions that he and Jana P. Kierstead, the executive director of MBA and Doctoral programs, always keep in mind. They range from the curricular (How can we ensure that the MBA... View Details
Keywords: Jennifer Gillespie
- Web
Health Care Curriculum - Institute For Strategy And Competitiveness
incremental improvement of existing practice. The curriculum is intended to stimulate new thinking by health care providers, health plans, suppliers, employers, and government, with the ultimate aim of motivating and informing changes in... View Details
- 09 Mar 2003
- Research & Ideas
Six Keys to Building New Markets by Unleashing Disruptive Innovation
they can try to take on a competitor with disruptive innovations that either create new markets or take root among an incumbent's worst customers. Our research overwhelmingly suggests that companies should seek out growth based on disruption. Sustaining innovations,... View Details
- 14 Jul 2014
- Research & Ideas
Pay Attention To Your ‘Extreme Consumers’
typical consumers think. That's fine if you only want to keep making incremental improvements to your products, says Jill Avery, senior lecturer at Harvard Business School and a former brand manager at Gillette, Samuel Adams, and... View Details
Keywords: by Michael Blanding
- 01 Sep 2023
- News
Research Brief: Making Way for Moonshots
Josh Krieger (Courtesy subject) Josh Krieger (Courtesy subject) Many innovations in modern medicine have come about due to cutting-edge drugs—advances that required both a scientific leap and a willingness to take risks. And while most pharmaceutical companies would... View Details
Keywords: Jen McFarland Flint
- 31 Jan 2023
- Op-Ed
Can Insurance Technology Solve the Uninsured Driver Problem?
experiment. Drivers valued the option to pause their coverage, taking advantage of the flexibility to turn it off every three days on average. Charging for the incremental day driven, pay-as-you-go contracts also provided an incentive for... View Details
- 12 May 2023
- Blog Post
Independent Project: The Rise of Electric Heat Pumps
higher annual maintenance costs on average compared to traditional HVAC systems. An average annual cost of $150 is assumed with a one-time event of $1K [19,20,21]. Figure 4: Waterfall analysis ranging from lowest-cost heat pump to highest-cost heat pump with View Details
- 10 Feb 2023
- Research & Ideas
COVID-19 Lessons: Social Media Can Nudge More People to Get Vaccinated
how effective these online interventions are at shaping public health outcomes. The research team found that the average campaign shifted self-reported outcomes close to 1 percent of baseline estimates, and it cost about $3.41 to influence each View Details
- Web
Research - Behavioral Finance & Financial Stability
FEB 2016 It has been suggested that gradualism – the idea that the Federal Reserve tends to adjust interest rates incrementally – is the optimal behavior on the part of the central bank. In this paper, Stein and Sunderam develop a model... View Details
- 14 Apr 2022
- Op-Ed
Let’s Move Forward from COVID—Without Forgetting What We’ve Learned
environmental factors created by a persistent virus. It’s as if the success and gains made in 2021 with vaccinations and the incremental return to work and school policies have made leaders at different echelons reluctant to admit that... View Details
Keywords: by Hise O. Gibson and MaShon Wilson
- 01 Mar 2024
- News
Alumni and Faculty Books and Podcasts
Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when... View Details
- Web
US Business Immigration Overview - Alumni
increments for an indefinite period of time Annual Quota None Other Information An excellent visa option for those eligible who are planning to start a business enterprise in the United States. While Canadian citizens are visa-exempt for... View Details
- 04 Dec 2019
- Book
Creating the Experimentation Organization
new ideas and gauge their effects is a game changer, revealing surprising insights that can lead to incremental changes that can have a cumulatively huge effect on business. After research that the checkout experience could be improved,... View Details
Keywords: by Michael Blanding
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
incremental governance strategy before it is either unduly celebrated or castigated by the public and, more importantly, integrated without critique into the nation's industrial policy "playbook." Dennis Yao, Lawrence E.... View Details
- 12 Jun 2018
- Research & Ideas
In a Landscape of 'Me Too' Drug Development, What Spurs Radical Innovation?
not difficult for pharma firms. Companies tended to “either have projects on the shelf or projects that they are excited to go do when they get a little more buffer or get a little more cash,” Krieger says. Ask yourself a question What’s the lesson for drug makers? “If... View Details