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- All HBS Web (508)
- Faculty Publications (78)
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- 29 Aug 2024
- Research & Ideas
Shoot for the Stars: What to Know About the Space Economy
A new space race—one fueled more by commercial conquest than intergalactic domination—is charting solutions to pressing problems in national security, climate change, and communication. With costs poised to drop and innovation on the... View Details
- 30 Jan 2017
- Research & Ideas
Vanguard, Trian And The Problem With 'Passive' Index Funds
On August 31, 2016, many investors celebrated the 40th birthday of one of the world’s most successful financial instruments: the mutual index fund, created by Vanguard founder John C. Bogle. Index funds, which automatically track an index of stocks such as the S&P... View Details
- 23 Jan 2015
- Research & Ideas
Oil Price Fallout: What Happens Next?
The last six years have proved just how fluid the international oil market is. And if recent support of the Keystone Pipeline by the U.S. House of Representatives and the Nebraska Supreme Court (which approved the pipeline's path through that state) are any indication,... View Details
- 22 Aug 2012
- Research & Ideas
Advertising: It’s Not ‘Mad Men’ Anymore
clients' campaigns. This practice was institutionalized by an arrangement known as the "recognition system" between agencies and publishers, and administered by a set of trade associations. Among other things, the system supported standards for granting of credit to... View Details
- 10 Mar 2014
- Research & Ideas
Counting Up the Effects of Sarbanes-Oxley
the importance of building in opportunities to measure the costs and benefits. "A skeptic of regulation would say that SOX wasn't needed at all, that the system would have fixed itself," he... View Details
- 13 Oct 2010
- First Look
First Look: October 13, 2010
advertising agency industry: What accounts for the shift from bundling to unbundling of services and the slow pace of change? Using Evans and Salinger's (2005, 2008) cost-based theory of bundling, we develop a simple model of an agency's decision to unbundle as a... View Details
Keywords: Sean Silverthorne
- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
Source: Cecilie_Arcurs George Serafeim has a startling suggestion to fix the world’s biggest environmental, social, and governance (ESG) problems such as water pollution, deforestation, and wealth inequality: encourage companies within... View Details
- 16 Mar 2010
- First Look
First Look: March 16
European economy. Firm-level investment sensitivity to cash flow is used to identify financing constraints. We find that the sensitivities are significantly positive, on average, controlling for country and industry fixed effects, as well... View Details
Keywords: Martha Lagace
- 10 Jun 2002
- Research & Ideas
How to Look at Globalization Now
fixed costs/scale sensitivity on the supply side, are all capable of reducing the equilibrium level of global standardization, as is the ability of local producers to pre-commit costs to particular markets.... View Details
Keywords: by Martha Lagace
- 05 Dec 2007
- Sharpening Your Skills
Sharpening Your Skills: Managing Marketing
direct sales? Should I break out individual costs on a price tag? How Can Marketing Better Align With Corporate Strategy? Fixing the Marketing—CEO Disconnect In many companies, the marketing function has... View Details
- 06 Jun 2005
- Research & Ideas
Microsoft vs. Open Source: Who Will Win?
for Linux to take over Windows. The questions that we address are: Is Linux's superior demand-side learning sufficient to win out? What is the effect of forced procurement by governments and some large corporations on the long-run equilibrium? How do View Details
- 07 May 2018
- Research & Ideas
Why Online Retailers Should Hide Their Best Discounts
those who were more sensitive to price continued to spend the extra time to find bargains on the website, showing little difference in the cost of the items they purchased. However, customers who valued other attributes—such as higher... View Details
- 07 Oct 2019
- Sharpening Your Skills
How Companies Can Make Up with (Very) Unhappy Customers
JetBlue employees and more than 130,000 customers whose flights were cancelled, delayed, or diverted. How did the airline make it right with customers and learn from its mistakes? The Hidden Cost of a Product Recall Product failures... View Details
- 26 Nov 2013
- First Look
First Look: November 26
workforce is not a quick fix to control costs or improve the quality of care. A poorly planned redesign can even result in increased costs and decreased quality. Changes in... View Details
Keywords: Sean Silverthorne
- 14 Sep 2016
- Research & Ideas
Web Surfers Have a Schedule and Stick to It
Harvard Business School; and Jeffrey Prince, Indiana University. The study notes, for example: We devote a more or less fixed amount of time online each week. We don’t allocate more time when something new comes along; instead, we shift... View Details
- 01 Mar 2017
- Research & Ideas
A Good Thing Happens When Doctors Start Talking to Their Patients
difficulty is that doctors and hospitals usually do not bear the eventual downstream costs of shorter visits. “Because of the fragmented way we deliver and pay for care, no single provider internalizes the total View Details
- 15 Sep 2009
- First Look
First Look: September 15
find the evidence to be most consistent with a model of endogenous technology adoption where the cost of adopting new technologies declines sufficiently with the current level of adoption. The evidence is less consistent with a dominant... View Details
Keywords: Martha Lagace
- 08 May 2020
- In Practice
Nonprofits Hurt by COVID-19 Must Hoard Cash to Hold On
Lynda Applegate is the Baker Foundation Professor, Sarofim-Rock Professor of Business Administration, Emerita. Chu: Hold on to cash and cut costs First, they should understand that they are facing a certain and deep recession. Second,... View Details
Keywords: by Danielle Kost
- 12 Apr 2016
- First Look
April 12, 2016
customers rather than take possession of and responsibility for the products or services in question, they have inherently low cost structures and fat gross margins. They are highly defensible once established, owing to network effects.... View Details
Keywords: Sean Silverthorne
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
financial projections for the firm. Profitability analysis begins with calculating the revenue the firm will generate from sales of its products. Then, an analysis of variable and fixed costs is undertaken.... View Details
Keywords: by Sarah Jane Gilbert