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  • All HBS Web  (2,010)
    • People  (22)
    • News  (582)
    • Research  (869)
    • Events  (24)
    • Multimedia  (17)
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Show Results For

  • All HBS Web  (2,010)
    • People  (22)
    • News  (582)
    • Research  (869)
    • Events  (24)
    • Multimedia  (17)
  • Faculty Publications  (419)
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  • Web

Field Course: Investing for Impact - Course Catalog

capital in the Boston area. Structured as a combined case and field course to provide both case-based learning as well as hands-on student experiential learning in financial, commercial, and operational diligence, as well as View Details
  • February 2018
  • Article

Retention Futility: Targeting High-Risk Customers Might Be Ineffective.

By: Eva Ascarza
Companies in a variety of sectors are increasingly managing customer churn proactively, generally by detecting customers at the highest risk of churning and targeting retention efforts towards them. While there is a vast literature on developing churn prediction models... View Details
Keywords: Retention/churn; Proactive Churn Management; Field Experiments; Heterogeneous Treatment Effect; Machine Learning; Customer Relationship Management; Risk Management
Citation
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Ascarza, Eva. "Retention Futility: Targeting High-Risk Customers Might Be Ineffective." Journal of Marketing Research (JMR) 55, no. 1 (February 2018): 80–98.

    Venture Capital Journey

    Venture Capital Journey (VCJ) is an MBA elective field course for students who plan to embark on a career in venture capital. The focus of the course is to provide students with frameworks, tools, a network, and hands on experience in preparation... View Details

    • 01 Jun 2004
    • News

    At Work in the Fields with the Lord

    In California’s Coachella Valley, Sister Marsha Allen (MBA 1976) is spearheading a coalition of nonprofits and charitable organizations in an effort to build a tent city for the 20,000 migrant farmworkers and their children who come to the valley every year to harvest... View Details
    Keywords: Agriculture
    • 15 Nov 2016
    • News

    Field Course Helps Nascent Entrepreneurs Connect with Customers

    Entrepreneurial Sales and Marketing (ESM), a field course that debuted in spring 2016. “To a greater degree than in established firms, marketing and selling in entrepreneurial ventures are linked to product development and strategy... View Details
    • March 2021
    • Article

    Opting-in to Prosocial Incentives

    By: Daniel Schwartz, Elizabeth A. Keenan, Alex Imas and Ayelet Gneezy
    The design of effective incentive schemes that are both successful in motivating employees and keeping down costs is of critical importance. Research has demonstrated that prosocial incentives, where individuals’ effort benefits a charitable organization, can sometimes... View Details
    Keywords: Incentives; Prosocial Behavior; Behavioral Economics; Field Experiments; Recycling; Prosocial Motivation; Decision Making; Motivation and Incentives; Behavior
    Citation
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    Schwartz, Daniel, Elizabeth A. Keenan, Alex Imas, and Ayelet Gneezy. "Opting-in to Prosocial Incentives." Organizational Behavior and Human Decision Processes 163 (March 2021): 132–141.
    • Web

    1.17 Field Based Learning / Independent Projects | MBA

    1.17 Field Based Learning / Independent Projects 1.0 Academic Information & Policies HBS students may have the opportunity to experience faculty-supervised, field-based learning during their MBA Program. The... View Details
    • 26 Mar 2013
    • Working Paper Summaries

    How Elastic Are Preferences for Redistribution? Evidence from Randomized Survey Experiments

    Keywords: by Ilyana Kuziemko, Michael I. Norton, Emmanuel Saez & Stefanie Stantchev
    • Web

    Field Course: Public Markets Investing Seminar - Course Catalog

    HBS Course Catalog Field Course: Public Markets Investing Seminar Course Number 6454 Senior Lecturer Sara Fleiss Spring; Q3Q4; 3.0 credits 10 Sessions Project Course Overview Video Course Overview This course represents a unique... View Details
    • 03 Feb 2023
    • News

    Immersive Field Courses Take the Classroom on the Road

    As part of the HBS Elective Curriculum, MBA students can enroll in an Immersive Field Course (IFC). These courses are driven by faculty research and industry connections and provide students with an opportunity to get out of the classroom... View Details
    • 01 Jun 2016
    • Working Paper Summaries

    Motivating Effort in Contributing to Public Goods Inside Organizations: Field Experimental Evidence

    Keywords: by Andrea Blasco, Olivia S. Jung, Karim R. Lakhani, and Michael E. Menietti
    • November–December 2023
    • Article

    Iterative Coordination and Innovation: Prioritizing Value over Novelty

    By: Sourobh Ghosh and Andy Wu
    An innovating organization faces the challenge of how to prioritize distinct goals of novelty and value, both of which underlie innovation. Popular practitioner frameworks like Agile management suggest that organizations can adopt an iterative approach of frequent... View Details
    Keywords: Innovation; Novelty; Goals; Specialization; Coordination; Field Experiment; Software Development; Agile; Scrum; Iteration; Iterative; Organizations; Innovation and Invention; Value; Goals and Objectives; Integration; Applications and Software
    Citation
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    Related
    Ghosh, Sourobh, and Andy Wu. "Iterative Coordination and Innovation: Prioritizing Value over Novelty." Organization Science 34, no. 6 (November–December 2023): 2182–2206.
    • Web

    Field Course: Life Sciences Venture Creation - Course Catalog

    HBS Course Catalog Field Course: Life Sciences Venture Creation Course Number 6756 Senior Lecturer Satish Tadikonda Fall; Q1Q2; 3.0 credits 12 Sessions Paper Enrollment is by application only Career Focus Creating, launching and funding... View Details
    • 29 Apr 2015
    • Lessons from the Classroom

    Use Personal Experience to Pick Winning Stocks

    that no one else does” That's exactly what Cohen has been doing for the last three years in the MBA field course Stock Pitching, which he co-teaches with Christopher J. Malloy, the Sylvan C. Coleman Professor of Financial Management.... View Details
    Keywords: by Michael Blanding; Financial Services
    • Research Summary

    Overview

    Erin's research focuses on how organizations can and should respond to employee failures. She is interested in understanding the effects that organizational responses have on subsequent employee behavior, and how organizational policies can be designed to more... View Details
    Keywords: Repair; Recovery; Reintegration; Prosocial Behavior; Field Experiment; Psychology; Networks; Punishment; Giving and Philanthropy; Social Psychology; Motivation and Incentives; Social and Collaborative Networks; Ethics
    • 22 Apr 2014
    • News

    Mark Fields Follows a Legend Leaving Ford in Prime Condition

    Keywords: automotive industry; Motor Vehicle and Parts Dealers; Retail Trade
    • 11 Feb 2016
    • Working Paper Summaries

    Will a Five-Minute Discussion Change Your Mind? A Countrywide Experiment on Voter Choice in France

    Keywords: by Vincent Pons; Public Relations; Public Administration
    • Web

    Classroom and Field Work: Methods of Instruction | Baker Library

    Classroom and Field Work: Methods of Instruction Management Training Program student Jean Buckley completing field work in market research at J. Walter Thompson, New York, 1954. Radcliffe College Archives,... View Details
    • Web

    Online Transforming Customer Experiences Course | HBS Online

    Experiences Field of Study: Leave blank Grade: "Complete" Activities and Societies: Leave blank Description: Transforming Customer Experiences is a 4-week, 20-25-hour online... View Details
    • 16 Jun 2020
    • News

    Megan Rapinoe on Leading - On and Off the Field

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