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    • Research  (373)
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Show Results For

  • All HBS Web  (547)
    • People  (2)
    • News  (99)
    • Research  (373)
    • Multimedia  (2)
  • Faculty Publications  (254)
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  • July 2021 (Revised September 2024)
  • Case

Supreme: Remaining Cool While Pursuing Growth

By: Jill Avery, Sandrine Crener, Marie-Cecile Cervellon and Ranjit Thind
Following VF Corporation’s acquisition of cult streetwear brand Supreme, consumers and industry pundits were nervous that becoming part of a large, public corporation would put an end to Supreme’s slow and careful growth trajectory as pressure for quarterly results... View Details
Keywords: Marketing; Brands and Branding; Luxury; Marketing Strategy; Consumer Behavior; Growth Management; Fashion Industry; Fashion Industry; United States; North America
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Avery, Jill, Sandrine Crener, Marie-Cecile Cervellon, and Ranjit Thind. "Supreme: Remaining Cool While Pursuing Growth." Harvard Business School Case 522-006, July 2021. (Revised September 2024.)
  • 24 Mar 2015
  • First Look

First Look: March 24

investigating the workings of both the sell and buy sides of financial analysis, tackles how the U.S. securities industry research adds value in financial markets, and evaluates the business model problems that the View Details
Keywords: Sean Silverthorne
  • 19 Sep 2017
  • First Look

First Look at New Research and Ideas, September 19

https://www.hbs.edu/faculty/Pages/item.aspx?num=53199 forthcoming Industrial and Corporate Change Toward a Prescriptive Theory of Dynamic Capabilities: Connecting Strategic Choice, Learning, and Competition By: Pisano, Gary P. Abstract—The... View Details
Keywords: Sean Silverthorne
  • 06 Jan 2014
  • Working Paper Summaries

Mechanisms of Technology Re-Emergence and Identity Change in a Mature Field: Swiss Watchmaking, 1970-2008

Keywords: by Ryan Raffaelli; Fashion; Fashion; Fashion
  • 03 Mar 2015
  • First Look

First Look: March 3

industries such as agriculture and biofuels. As GenapSys came closer to releasing its product, Esfandyarpour and his Senior Director of Operations and Strategy, Leila Rastegar (HBS '11), sat down to decide which of three business models... View Details
Keywords: Sean Silverthorne
  • 21 Nov 2023
  • Op-Ed

The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?

In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between... View Details
Keywords: by Geoffrey Jones; Beauty & Cosmetics
  • April 2009 (Revised January 2011)
  • Case

Gucci Group: Freedom within the Framework

By: Francisco de Asis Martinez-Jerez, Elena Corsi and Vincent Marie Dessain
Gucci Group's CEO had to decide if his decentralized management style was the most effective philosophy in an economic downturn. The sharing of customer information across units and its use in the creative process are key initiatives analyzed in the case. CEO Robert... View Details
Keywords: Customer Relationship Management; Decision Choices and Conditions; Globalized Firms and Management; Knowledge Sharing; Leadership; Management Style; Management Systems; Brands and Branding; Apparel and Accessories Industry
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Martinez-Jerez, Francisco de Asis, Elena Corsi, and Vincent Marie Dessain. "Gucci Group: Freedom within the Framework." Harvard Business School Case 109-079, April 2009. (Revised January 2011.)
  • 05 Jun 2007
  • First Look

First Look: June 5, 2007

response, Beijing Hualian developed a new "Family Store" format targeted at the nation's growing middle class, made up of younger consumers with more fashionable tastes. Like hypermarkets, Hualian Family Stores include both food... View Details
Keywords: Martha Lagace
  • Winter 2016
  • Article

Analytics for an Online Retailer: Demand Forecasting and Price Optimization

By: Kris J. Ferreira, Bin Hong Alex Lee and David Simchi-Levi
We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time... View Details
Keywords: Internet and the Web; Price; Forecasting and Prediction; Revenue; Sales; Retail Industry
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Ferreira, Kris J., Bin Hong Alex Lee, and David Simchi-Levi. "Analytics for an Online Retailer: Demand Forecasting and Price Optimization." Manufacturing & Service Operations Management 18, no. 1 (Winter 2016): 69–88.
  • 02 Apr 2024
  • Research & Ideas

Employees Out Sick? Inside One Company's Creative Approach to Staying Productive

Tamayo and his colleagues have moved on to studying other companies and industries in Latin America, including a carmaker, a fast-food restaurant, and a retailer. The best managers, they have found, identify talent and train workers to do... View Details
Keywords: by Michael Blanding; Fashion
  • 27 Sep 2016
  • First Look

September 27, 2016

(multidimensional) objective functions of executive participants and their organizations and show how the trio of disruptive forces (disintermediation, disaggregation, and decoupling) that have figured prominently in other industries... View Details
Keywords: Sean Silverthorne
  • 12 Oct 1999
  • Research & Ideas

Rapid Response: Inside the Retailing Revolution

and John T. Dunlop of the Harvard University Faculty of Arts and Sciences, and David Weil of Boston University. Their recent book, A Stitch in Time: Lean Retailing and the Transformation of Manufacturing—Lessons from the Apparel and Textile View Details
Keywords: by James E. Aisner; Fashion; Fashion; Fashion; Fashion; Fashion
  • 21 Apr 2015
  • First Look

First Look: April 21

pressured to embrace a more sustainable approach to their business. With fashion and luxury industries progressively rising to this challenge, what does it mean for Stella McCartney's brand's ethos to be a... View Details
Keywords: Carmen Nobel & Sean Silverthorne
  • 08 Apr 2019
  • Sharpening Your Skills

The Life of Luxury and How to Sell It

Helena Rubinstein Used Tall Tales to Turn Cosmetics into a Luxury Brand Using guile, brilliant branding, and more than a few falsehoods, Helena Rubinstein lifted cosmetics from an accessory item for prostitutes to a great luxury product. A Luxury View Details
Keywords: by Sean Silverthorne; Fashion; Fashion; Fashion
  • 02 Sep 2015
  • What Do You Think?

What's Wrong With Amazon’s Low-Retention HR Strategy?

Employee-retention strategies in business quite logically vary from one industry to another. Perhaps even more important for today’s society, they vary from one job and type of employee to another within the same organization. It applies... View Details
Keywords: by James Heskett; Fashion; Fashion; Fashion; Fashion; Fashion
  • 19 Jan 2023
  • Research & Ideas

What Makes Employees Trust (vs. Second-Guess) AI?

LISH senior research scientist Michael Menietti; Katherine C. Kellogg, a professor at the Massachusetts Institute of Technology; and Luca Vendraminelli, who is affiliated with LISH and a post-doctoral fellow at the Politecnico di Milano. Trusting a View Details
Keywords: by Rachel Layne
  • 2024
  • Book

The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

By: Steve Kaczynski and Scott Duke Kominers
We demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions.

NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details
Keywords: Economic Systems; Microeconomics; Entrepreneurship; Cultural Entrepreneurship; Information Technology; Innovation and Invention; Innovation Strategy; Digital Platforms; Digital Strategy; Digital Transformation; Internet and the Web; Technology Adoption; Marketing; Marketing Strategy; Product Marketing; Product Positioning; Markets; E-commerce; Market Design; Value; Customer Value and Value Chain; Collaborative Innovation and Invention; Innovation and Management; Organizational Structure; Customer Ownership; Ownership; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry
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Kaczynski, Steve, and Scott Duke Kominers. The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create. Portfolio/Penguin, 2024.
  • 19 Apr 2010
  • Research & Ideas

The History of Beauty

disinclined to conform to assumed gender stereotypes by working on beauty. The fashion industry, which is also huge, suffers from the same lack of attention from management researchers. Q: You write, "Beauty emerges as an View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics
  • 20 Aug 2020
  • Book

From the Plow to the Pill: How Technology Shapes Our Lives

romantic, but that’s what happened. Gerdeman: You say the development of the steam engine in 1760 not only launched the Industrial Revolution and changed how people worked, but also transformed the concept of the family. How did it create... View Details
Keywords: by Dina Gerdeman
  • March 2019 (Revised June 2019)
  • Case

Global Sourcing at Nike

By: Nien-hê Hsieh, Michael W. Toffel and Olivia Hull
This case explores the evolution of Nike’s global product sourcing strategy, in particular ongoing efforts to improve working conditions at its suppliers’ factories. When the case opens in July 2018, Vice President of Sourcing Amanda Tucker and her colleagues in Nike’s... View Details
Keywords: Sourcing; Factory Conditions; Trade; Geography; Geographic Scope; Globalized Firms and Management; Corporate Accountability; Corporate Governance; Governance Compliance; Collaborative Innovation and Invention; Innovation Strategy; Labor; Human Capital; Working Conditions; Supply Chain Management; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Labor and Management Relations; Complexity; Sports Industry; Fashion Industry; Oregon; Portland; Asia; North and Central America
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Hsieh, Nien-hê, Michael W. Toffel, and Olivia Hull. "Global Sourcing at Nike." Harvard Business School Case 619-008, March 2019. (Revised June 2019.)
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