FIELD - Publications - Faculty & Research

October 2002 (Revised April 2007)
Case

Dell Computers (A): Field Service for Corporate Clients

By: Frances X. Frei, Amy C. Edmondson and Corey B. Hajim

Explores the highly successful PC and low-end server manufacturer's entry into the large-scale server market in the United States. A key difference of this new market is the intense service element required to support the larger hardware. Specifically, the industry... View Details

Keywords: Information Infrastructure; Customer Relationship Management; Job Cuts and Outsourcing; Service Operations; Business or Company Management; Emerging Markets; Problems and Challenges; Service Delivery; Computer Industry; United States

Citation

Educators

Purchase

April 2014
Article

Awards Unbundled: Evidence from a Natural Field Experiment

By: Nava Ashraf, Oriana Bandiera and Scott S. Lee

Organizations often use non-monetary awards to incentivize performance. Awards may affect behavior through several mechanisms: by conferring employer recognition, by enhancing social visibility, and by facilitating social comparison. In a nationwide health worker... View Details

Keywords: Social Comparison; Awards; Optimal Expectactions; Zambia; Status and Position; Performance Expectations; Motivation and Incentives; Health Care and Treatment; Health Industry; Zambia

Citation

Find at Harvard

Read Now

14 Jan 2014
Blog Post

Follow Student Journeys During FIELD 2 Global Immersions

900 first-year students took off last week for their FIELD 2 Global Immersions. Learn about the field-based applied management projects students are tackling in China, India, Ghana, Peru, South Africa, Argentina, and more by following... View Details

January 2015 (Revised April 2025)
Technical Note

FIELD Global Capstone: Orchestrating a Compelling Presentation

By: Jill Avery

This note was written to help you organize and orchestrate your FIELD Global Immersion final project presentation to your global partner. It is designed to illustrate ways to make your final presentation persuasive, inspiring, and powerful—a presentation with presence.... View Details

Keywords: Presentation Skills; Communication; Communication Intention and Meaning; Communication Strategy; Interpersonal Communication; Management Skills

Citation

Educators

Purchase

04 Dec 2023
HBS Conference

Systems Change: Lessons from the Field

TeachingInterests

Immersive Field Course: China and Taiwan

By: Willy C. Shih

I designed this course to enable students to examine cross-strait issues between the Peoples Republic of China and the Republic of China—(Taiwan) at a critical juncture. Many products produced for the global marketplace—televisions, computers and computer components,... View Details

30 Oct 2019
Video

Where are Students Heading for Field Global Immersions?

Awards

Economics for Management Lecture Series ISES-Fundación BBVA Prize

Received the 2011 Economics for Management Lecture Series ISES-Fundacion BBVA Prize. The award is given in recognition of contributions to the field of Economics and for the impact of this research on the business world. View Details

10 Apr 2014
Blog Post

HBS FIELD 2 - A good sneak-peek into consulting

One of Harvard’s most interesting experiences during the first year of the MBA is FIELD 2. FIELD 2 is a program where students work in small teams to complete projects for companies operating in emerging... View Details

Keywords: Consulting

30 Sep 2013
News

Mark Fields Steps into the Limelight

Keywords: automotive industry; change management; Ford Motors; Manufacturing

January–February 2013
Article

A Field Investigation of Multilevel Cynicism Toward Change

By: K. A. DeCelles, Paul E. Tesluk and Faye S. Taxman

Although most research on cynicism toward change (CTC) has been conceptualized at the individual level, we propose that CTC is better conceptualized as a multilevel phenomenon, acting as both an employee attitude and an organizational climate. We conducted a multilevel... View Details

Keywords: Organizational Change and Adaptation; Leading Change; Change Management; Attitudes

Citation

Find at Harvard

Read Now

January 2004 (Revised February 2005)
Background Note

A Note on Methodological Fit in Management Field Research

By: Amy C. Edmondson and Stacy McManus

To use in doctoral-level management courses on the design of field research methods. Advocates the importance of fit, or internal consistency, among the different elements of a field research project. Although the scientific method provides an essential framework for... View Details

Keywords: Management; Research

Citation

Find at Harvard

February 2001 (Revised December 2002)
Case

Marshall Field and the Rise of the Department Store

By: Nancy F. Koehn

Analyzes Marshall Field's efforts to develop a market for mass retailing in late 19th-century Chicago. Examines Chicago's expansion in the 1860s and, within this context, how Field struck out on his own to, build a wholesale and retail business. Concentrates on the... View Details

Keywords: Fluctuation; Industry Growth; Corporate Strategy; Entrepreneurship; Brands and Branding; Society; Distribution Industry; Retail Industry; Chicago

Citation

Educators

Purchase

February 2013
Article

Commitment and Behavior Change: Evidence from the Field

By: Katie Baca-Motes, Amber Brown, Ayelet Gneezy, Elizabeth A. Keenan and Leif D. Nelson

Influencing behavior change is an ongoing challenge in psychology, economics, and consumer behavior research. Building on previous work on commitment, self-signaling, and the principle of consistency, a large, intensive field experiment (N = 2,416) examined the effect... View Details

Keywords: Behavior; Marketing

Citation

Read Now

April 2020
Article

Field Comparisons of Incentive-Compatible Preference Elicitation Techniques

By: Shawn A. Cole, A. Nilesh Fernando, Daniel Stein and Jeremy Tobacman

Knowledge of consumer demand is important for firms, policy makers, and economists. One common tool for incentive-compatible demand elicitation, the Becker-DeGroot-Marschak (BDM) mechanism, has been widely used in laboratory settings but rarely evaluated for... View Details

Keywords: Incentive-compatible Elicitation; Experimental Methods; Weather Insurance; Rainfall Insurance; Agricultural Extension; Demand and Consumers

Citation

Find at Harvard

Register to Read

We conduct a field experiment in which we vary the sales force compensation scheme at an Asian enterprise that sells consumer durable goods. With variation generated by the experimental treatments, we model sales force performance to identify the effectiveness of... View Details