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  • All HBS Web  (11,638)
    • People  (96)
    • News  (4,331)
    • Research  (4,077)
    • Events  (80)
    • Multimedia  (275)
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  • April 2021
  • Teaching Note

Hot Wheels: Launching the Mixed-Play Experience

By: Elie Ofek and Andres Terech
Citation
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Ofek, Elie, and Andres Terech. "Hot Wheels: Launching the Mixed-Play Experience." Harvard Business School Teaching Note 521-721, April 2021.
  • 05 Aug 2013
  • News

To Buy Happiness, Purchase an Experience

  • 12 May 2020
  • News

The Surprising Power of Business Experiments

  • Mar 06 2017
  • Short Film

Experience The Senior Executive Leadership Program—India

  • 07 Jul 2022
  • Blog Post

Pathlight: Reimagining the Developer Onboarding Experience

over one million unfilled engineering roles in the US and the average tenure is only two years. The stakes are higher than ever to retain and hire software talent. As we studied and experimented in the journey of bringing software... View Details
  • June 2025
  • Exercise

Full-Funnel Advertising on TikTok: An Experiment (Solution)

By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
Citation
Related
Yang, Jeremy, and Ayelet Israeli. "Full-Funnel Advertising on TikTok: An Experiment (Solution)." Harvard Business School Exercise 525-067, June 2025.

    Incentives versus Reciprocity: Insights from a Field Experiment

    We conduct a field experiment in which we vary the sales force compensation scheme at an Asian enterprise that sells consumer durable goods. With variation generated by the experimental treatments, we model sales force performance to identify the effectiveness of... View Details

    • 21 May 2015
    • Working Paper Summaries

    Incentives versus Reciprocity: Insights from a Field Experiment

    Keywords: by Doug J. Chung & Das Narayandas
    • August 1983
    • Case

    Learning from a Consulting Experience (A)

    By: Arthur N. Turner
    Keywords: Consulting Industry
    Citation
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    Turner, Arthur N. "Learning from a Consulting Experience (A)." Harvard Business School Case 484-008, August 1983.
    • 02 Aug 2023
    • HBS Conference

    Conference on Field Experiments in Strategy

    • June 2019
    • Teaching Note

    California Closets: Organizing the Customer Experience

    By: Boris Groysberg and Aldo Sesia
    Teaching Note for HBS No. 419-004. View Details
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    Groysberg, Boris, and Aldo Sesia. "California Closets: Organizing the Customer Experience." Harvard Business School Teaching Note 419-064, June 2019.
    • November 2007 (Revised June 2016)
    • Background Note

    Differences at Work: The Individual Experience

    By: Sandra J. Sucher
    This note presents some basic concepts and findings from social science research that can help you anticipate and manage some of the complexities of differences at work. View Details
    Keywords: Demographics
    Citation
    Educators
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    Sucher, Sandra J. "Differences at Work: The Individual Experience." Harvard Business School Background Note 608-068, November 2007. (Revised June 2016.)
    • Jun 07 2017
    • Testimonial

    Taking on New Experiences and Challenges

    • 1994
    • Chapter

    International Experiences with Securities Transaction Taxes

    By: K. A. Froot and J. Campbell
    Keywords: Corporation Taxation; Interest Deductibility; Cost Of Capital; Corporate Finance; Accounting; Borrowing and Debt; Financing and Loans; Interest Rates
    Citation
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    Froot, K. A., and J. Campbell. "International Experiences with Securities Transaction Taxes." In The Internationalization of Equity Markets, edited by J. Frankel, 277–308. University of Chicago Press, 1994. (Revised from NBER Working Paper No. 4587, December 1993; also featured in The NBER Digest, May 1994.)
    • March 23, 2009
    • Editorial

    Wanted: Elected Leaders with International Experience

    By: R. Dujarric and A. Zelleke
    Keywords: Leadership
    Citation
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    Dujarric, R., and A. Zelleke. "Wanted: Elected Leaders with International Experience." Christian Science Monitor (March 23, 2009).
    • 24 Apr 2018
    • News

    Why Too Much Experience Can Backfire

    • 06 Mar 2017
    • Video

    Experience The Senior Executive Leadership Program—India

    • Apr 03 2018
    • Testimonial

    Immersing Yourself in the Student Experience

    • Sep 25 2014
    • Testimonial

    Balancing Practical Experience with Powerful Frameworks

    • April 2014
    • Article

    Awards Unbundled: Evidence from a Natural Field Experiment

    By: Nava Ashraf, Oriana Bandiera and Scott S. Lee
    Organizations often use non-monetary awards to incentivize performance. Awards may affect behavior through several mechanisms: by conferring employer recognition, by enhancing social visibility, and by facilitating social comparison. In a nationwide health worker... View Details
    Keywords: Social Comparison; Awards; Optimal Expectactions; Zambia; Status and Position; Performance Expectations; Motivation and Incentives; Health Care and Treatment; Health Industry; Zambia
    Citation
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    Read Now
    Related
    Ashraf, Nava, Oriana Bandiera, and Scott S. Lee. "Awards Unbundled: Evidence from a Natural Field Experiment." Journal of Economic Behavior & Organization 100 (April 2014): 44–63.
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