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- Faculty Publications (129)
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- All HBS Web (294)
- Faculty Publications (129)
- 30 Sep 2008
- First Look
First Look: September 30, 2008
predictions for the impact of weak investor protection on MNC activity and FDI flows are tested and confirmed using firm-level data. The Influence of Ownership on Accounting Information Expenditures Authors:Leslie Eldenburg and Ranjani... View Details
Keywords: Martha Lagace
- 01 Jun 2003
- News
HBS Releases First-Ever Financial Report
expenditures and innovation to the extent such projects are not specially funded by gifts. Revenues from Executive Education and publishing activities help fund research and curriculum development. As in any large service organization,... View Details
- 07 Mar 2007
- Research & Ideas
How Do You Value a “Free” Customer?
for the auction house, which must determine how to allocate marketing and other expenditures between buyers and sellers to attract new business. As more job seekers sign on to Monster.com, more employers are willing to be paying customers... View Details
- 04 Jun 2014
- What Do You Think?
Does Internet Technology Threaten Brand Loyalty?
lead to greater brand loyalty, justifying today's massive expenditures to preserve brands. The other view is that the quality of Internet "technologies," such as search and feedback mechanisms, is improving faster than the... View Details
- 01 Mar 2008
- News
Lessons from Private Equity
specific and focused version of the following question: ‘If I put a dollar into this capital project, am I going to get three dollars back out?’ Public company managers who apply the same analysis with working capital and cash View Details
- 12 Mar 2018
- Op-Ed
Op-Ed: Why BlackRock CEO Larry Fink Is Not a Socialist
the last three years, Exxon continues to invest heavily in capital expenditures around the world to discover and produce more oil and natural gas, yet it is continuously cutting its internal costs to be more efficient. Once companies fall... View Details
- 01 May 2008
- Research & Ideas
The Marketing Challenges of the China Olympics
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Normally, the Olympic Games are a positive force in marketing. Worldwide... View Details
- 19 Feb 2013
- First Look
First Look: Feb. 19
PublicationsLabor Regulations and European Venture Capital Authors:Bozkaya, Ant, and William R. Kerr Publication:Journal of Economics & Management Strategy Abstract European nations substitute between employment protection regulations and labor market View Details
Keywords: Sean Silverthorne
- Web
A Manager's Guide to Leveraging Technology - Course Catalog
computing, artificial intelligence, machine learning, and generative AI is driving unprecedented levels of investment in IT. Globally, IT investments exceed $2.5 trillion, while in the United States, over 50% of capital expenditures are... View Details
- 02 Jan 2020
- Op-Ed
Medicare for All or Public Option: Can Either Heal Health Care?
charge, gives away an average $310,000 in benefits over what the typical member has purchased. Not surprisingly, this Ponzi scheme collects far less of the taxes and premiums necessary to fund it. "Medicare’s leverage helps eliminate the one-third of health care... View Details
- 06 May 2002
- What Do You Think?
What’s Driving the “New Marketing?”
value. This work focuses on gaining the "permission" of customers to sell to them, customer retention and loyalty, the capture of lifetime value, and marketing expenditures as investments. Everything happens faster. And, among... View Details
Keywords: by James Heskett
- 01 Jun 2020
- News
Staying the Course
opportunity amid countless obstacles. The sale of ed tech products has been on the rise in recent years—with an estimated $150 billion in global expenditures on digital learning in 2018, a number predicted, pre-pandemic, to double by... View Details
- 01 Sep 2006
- News
Innovative Loan Fund Yields Big Returns
Through its use of Harvard’s innovative Green Campus Loan Fund, HBS has cut energy expenditures and provided a model for conservation-minded schools around the University to follow. The loan fund provides capital for projects that reduce... View Details
- Web
Business at the Base of the Pyramid - Course Catalog
protagonists, this course seeks to fill the gap. Composed of the emerging middle class and low-income sectors, the base of the pyramid encompasses 5.0 of the 7.5 billion people in the world. In most nations, it accounts for the largest aggregate View Details
- 28 Nov 2007
- Research & Ideas
B2B Branding: Does it Work?
company's stakeholders. Efforts are focused on a single, global corporate brand rather than individual product brands. The payback on marketing expenditures is measured rigorously to the satisfaction of the hard-nosed engineers and... View Details
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
promotional spending (including that directed toward physicians) as a percentage of pharmaceutical sales remains relatively constant over time and thus the growth of DTCA represents a shift in the mix of promotional spending by pharmaceutical firms. DTCA accounts for... View Details
Keywords: by Manda Salls
- Web
Field Course: Business of the Arts - Course Catalog
Cultural Entrepreneurship Educational Objectives The nonprofit arts and culture industry generates more than $166.billions of economic activity in the US—approximately $64 billion in spending by arts and cultural organizations and an additional $103 billion in... View Details
- 25 Apr 2005
- Research & Ideas
New Learning at American Home Products
pharmaceutical companies in 1984, American Home Products ranked first in sales and twenty-eighth in R&D expenditures as a percentage of sales.23 As the historian Williams Haynes noted, by the end of the 1930s, American Home Products... View Details
- 12 Jan 2010
- First Look
First Look: Jan. 12
http://papers.nber.org/papers/W15551 Labor Regulations and European Private Equity Authors:Ant Bozkaya and William R. Kerr Abstract European nations substitute between employment protection regulations and labor market expenditures (e.g.,... View Details
Keywords: Martha Lagace
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
(CRM) planning by helping to segment the customer base by their profitability to the firm, so that managers can increase or decrease marketing expenditures to a particular segment. It provides specific advice on how much to spend to... View Details
Keywords: by Sarah Jane Gilbert