Publications

October 2022 (Revised June 2024)
Case

Driving Decarbonization at BMW

By: Shirley Lu, George Serafeim and Michael W. Toffel

The case describes BMW’s electrification and decarbonization strategy, and how the company measured carbon emissions throughout the life cycle of its vehicles and used tools like carbon abatement cost curves to evaluate decarbonization opportunities. In mid-2022,... View Details

11 Oct 2013
HBS Seminar

Sen Chai, Post-Doc Labor & Worklife Program at the Harvard Law School, and NBER

July 2011 (Revised January 2013)
Case

Digital Microscopy Is Making Me Crazy!

By: Willy Shih

For Carl Zeiss Microimaging, modular hardware and software enabled customers to tailor Zeiss's broad range of microscopy systems hardware and software to meet a wide range of needs from basic scientific research in the biological and medical sciences to clinical... View Details

Keywords: Information Infrastructure; Applications and Software; Corporate Strategy; Disruptive Innovation; Science-Based Business; Management Analysis, Tools, and Techniques; Business Conglomerates; Digital Platforms; Opportunities; Medical Devices and Supplies Industry; Computer Industry

Jan W. Rivkin is a Professor in the Strategy Unit at Harvard Business School. In the past, he has served as Faculty Chair of the MBA Program, Senior Associate Dean for Research, and head of the Strategy Unit. His research, course development, and teaching focus on... View Details

Keywords: airline; computer; internet; music; transportation

28 Mar 2023
Cold Call Podcast

BMW’s Decarbonization Strategy: Sustainable for the Environment and the Bottom Line

Keywords: Re: Shirley Lu; Transportation; Auto; Battery

31 May 2017
News

New Space: the New Kids on the Launchpad

June 1983
Background Note

Note on the Paper Machinery Industry

By: Christopher A. Bartlett

Describes the major structural changes taking place in the paper industry in the 1970s: major oil and pulp price increases, pollution legislation, a shift in industry development from OECD countries to LDCs and NICs and the technological revolution in paper making.... View Details

Keywords: Engineering; Price; Global Strategy; Growth and Development; Industry Structures; Organizational Change and Adaptation; Pollutants; Competition; Pulp and Paper Industry

Find at Harvard

Roberto Verganti (rverganti@hbs.edu) is in the Technology and Operations Management Unit at Harvard Business School. He teaches Design Theory and Practice for the View Details

Keywords: automotive; computer; consumer products; electronics; fashion; food; furniture; high technology; home appliances; industrial goods; pharmaceuticals; semiconductor; software; telecommunications; textiles

February 2010 (Revised June 2010)
Case

Arup: Building the Water Cube

By: Robert G. Eccles, Amy C. Edmondson and Dilyana Karadzhova

Arup, an engineering firm, collaborated with PTW Architects and China Construction Design Institute to develop a design for the 2008 Beijing Summer Olympics Aquatics Center design competition. Their winning concept for the Water Cube combined elements of Chinese... View Details

Keywords: Buildings and Facilities; Environmental Sustainability; Design; Construction; Cross-Cultural and Cross-Border Issues; Projects; Groups and Teams; Real Estate Industry; Sports Industry; Beijing; Sydney

May 2008 (Revised May 2008)
Case

Symyx Technologies, Inc.

By: H. Kent Bowen, Courtney Purrington and Thomas D. Perry

Symyx is a science-based company spun out of Berkeley. Its unique materials technology has been exploited for 10 years, but the company needs a new business model. The company concept required the invention of hardware and software to do high throughput materials... View Details

Keywords: Business Model; Transition; Engineering; Technological Innovation; Resource Allocation; Product Development; Partners and Partnerships; Science-Based Business; Information Infrastructure; Applications and Software

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10 Sep 2020
Blog Post

Founding a Company at the Intersection of Medicine and Technology

MBA offered me the exciting opportunity to re-engage with the scientifically rich university ecosystem and learn new skills. I matriculated a year before the new MS/MBA: Engineering Sciences was offered, so... View Details

Are the 'Best and Brightest' Going into Finance? Skill Development and Career Choice of MIT Graduates

Abstract

Using detailed data on recipients of bachelor's degrees from MIT between 2006 and 2012, I examine the selection of students into finance or science and engineering (S&E). I find that academic achievement in college is negatively correlated with... View Details

05 Jun 2018
First Look

New Research and Ideas, June 5, 2018

High-skilled immigrants represent an increasing share of the U.S. workforce, particularly in science and engineering fields. These immigrants affect economic growth, patterns of trade, education choices, and... View Details

Keywords: Dina Gerdeman

14 Dec 2016
HBS Seminar

Siobhan O'Mahony and Rebecca Karp, Boston University

05 Nov 2007
Research & Ideas

The Changing Face of American Innovation

science and engineering workforce and nearly 50 percent of those with science and engineering doctorates. And at the Ph.D. level, ethnic... View Details

Keywords: by Sarah Jane Gilbert; Technology

20 Aug 2015
News

Innovation needed for long-term sustainability

Michael L. Tushman

Michael Tushman holds degrees from Northeastern University (B.S.E.E.), Cornell University (M.S.), and the Sloan School of Management at M.I.T. (Ph.D.). Tushman was on the faculty of the Graduate School of Business, Columbia University, from 1976 to 1998 where he was... View Details

September 2012 (Revised September 2012)
Case

Inkaterra

By: Diego Comin, Rohan Gopaldas and Diego Rehder

The case presents the unique business model of Inkaterra, a leading eco-tourism organization in Peru, and the different strategies the company can pursue to grow. Through the experience of Inkaterra the case studies two general issues. First, it discusses the potential... View Details

Keywords: Inkaterra; Ecotourism; Tourism; Environment; Peru; Informal Sector; Regulation; Economic Development; Bottom Of The Pyramid; Technology Diffusion; Competitiveness; Business Model; Growth and Development Strategy; Natural Environment; Market Entry and Exit; Conflict Management; Tourism Industry; Peru