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  • All HBS Web  (7,354)
    • People  (19)
    • News  (1,425)
    • Research  (4,259)
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  • Article

A Brand's Eye View of Response Segmentation in Consumer Choice Behavior

By: Randolph E. Bucklin, Sunil Gupta and Sangman Han
Keywords: Brands and Branding; Segmentation; Decision Choices and Conditions; Customers; Behavior
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Bucklin, Randolph E., Sunil Gupta, and Sangman Han. "A Brand's Eye View of Response Segmentation in Consumer Choice Behavior." Journal of Marketing Research (JMR) 32, no. 1 (February 1995): 66–74.
  • August 2009
  • Case

SK Telecom: Pursuing Happiness through Corporate Social Responsibility

By: Christopher Marquis, Kwang Y. Ryu, Philip H. Mirvis and Bobbi Thomason
Since 2006, SK Telecom has worked to develop strategic corporate social responsibility (CSR) programs that are aligned with its business operations and corporate mission. The case tracks the original assessment process the company went through and successive... View Details
Keywords: Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Corporate Strategy; Telecommunications Industry; South Korea
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Marquis, Christopher, Kwang Y. Ryu, Philip H. Mirvis, and Bobbi Thomason. "SK Telecom: Pursuing Happiness through Corporate Social Responsibility." Harvard Business School Case 410-042, August 2009.
  • 2009
  • Casebook

Managing Crises: Responses to Large-Scale Emergencies

By: Arnold M. Howitt and Herman B. Leonard
This casebook provides an organized treatment of the major challenges associated with managing large scale disaster events, including discussion of systematic methods of organizing disaster response, preparing in advance for disaster situations, and distinguishing... View Details
Keywords: Crisis Management; Planning; Natural Disasters
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Howitt, Arnold M. and Herman B. Leonard, eds. Managing Crises: Responses to Large-Scale Emergencies. Washington, D.C.: CQ Press, 2009.
  • August 2012
  • Article

Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness

By: Andrew Gershoff, Ran Kivetz and Anat Keinan
Marketers often extend product lines by offering limited-capability models that are created by removing or degrading features in existing models. This production method, called versioning, has been lauded because of its ability to increase both consumer and firm... View Details
Keywords: Brands and Branding; Production; Competency and Skills; Welfare or Wellbeing; Cost vs Benefits; Perception; Customers; Performance Evaluation; Fairness; Business Ventures
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Gershoff, Andrew, Ran Kivetz, and Anat Keinan. "Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness." Journal of Consumer Research 39, no. 2 (August 2012): 382–398. (Selected in 2017 for JCR Research Curations on “Behavioral Pricing”.)
  • May 1993 (Revised October 1993)
  • Case

Vanity Fair Mills: Market Response System

Describes the "Quick Response" program developed by Vanity Fair Mills (VFM), a division of the VF Corp. Beginning in 1989, VFM reorganized its manufacturing systems, invested heavily in computer and telecommunications equipment, and formed "partnership" agreements with... View Details
Keywords: Organizational Change and Adaptation; Logistics; Distribution Channels; Manufacturing Industry
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Buzzell, Robert D. "Vanity Fair Mills: Market Response System." Harvard Business School Case 593-111, May 1993. (Revised October 1993.)
  • 2013
  • Book

The Good Struggle: Responsible Leadership in an Unforgiving World

By: Joseph L. Badaracco Jr.
The question of how to lead successfully and responsibly is crucially important in our uncertain, high-pressure, turbulent world. In this book, Joseph Badaracco answers this question in practical and, at times, provocative ways. View Details
Keywords: Ethics; Leadership Style
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Badaracco, Joseph L., Jr. The Good Struggle: Responsible Leadership in an Unforgiving World. Harvard Business Review Press, 2013.
  • December 2016
  • Article

Selective Regulator Decoupling and Organizations' Strategic Responses

By: Jonas Heese, Ranjani Krishnan and Frank Moers
Organizations often respond to institutional pressures by symbolically adopting policies and procedures but decoupling them from actual practice. Literature has examined why organizations decouple from regulatory pressures. In this study, we argue that decoupling... View Details
Keywords: Regulator Leniency; Beneficence; Mispricing; Upcoding; Nonprofit Organizations; Health Care and Treatment; Revenue; Health Industry
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Heese, Jonas, Ranjani Krishnan, and Frank Moers. "Selective Regulator Decoupling and Organizations' Strategic Responses." Academy of Management Journal 59, no. 6 (December 2016). (Selected for Best Paper Proceedings of the 2015 Academy of Management Annual Meeting. Winner of the Healthcare Management Division of the Academy of Management 2015 Best Paper Award.)
  • Article

Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores

By: Ryan Raffaelli and Ryann Noe
This study reveals how incumbent actors leverage physical place as source of differentiation in response to the threat of digital commoditization. Through a longitudinal, qualitative analysis of the U.S. independent bookselling industry from 1995 to 2019, we outline... View Details
Keywords: Retail; Place Making; Bookstores; Industry Evolution; Digital; Commoditization; Organizational Change and Adaptation; Adaptation; Business Strategy; Digital Transformation; E-commerce; Distribution Channels; Civil Society or Community; Value Creation; Retail Industry
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Raffaelli, Ryan, and Ryann Noe. "Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores." Administrative Science Quarterly (in press). (Pre-published online May 3, 2025.)
  • Fall 2014
  • Article

Price Restrictions in Multi-sided Platforms: Practices and Responses

By: Benjamin Edelman and Julian Wright
In connecting buyers to sellers, some two-sided platforms require that sellers offer their lowest prices through the platform, disallowing lower prices for direct sales or sales through competing platforms. In this article, we explore the various contexts where such... View Details
Keywords: Intermediaries; Strategy; Pricing; Vertical Restraints; Price; Distribution Channels
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Edelman, Benjamin, and Julian Wright. "Price Restrictions in Multi-sided Platforms: Practices and Responses." Competition Policy International 10, no. 2 (Fall 2014).
  • July 2017
  • Article

Business Responsibilities for Human Rights: A Commentary on Arnold

By: Nien-hê Hsieh
Human rights have come to play a prominent role in debates about the responsibilities of business. In the business ethics literature, there are two approaches to the question of whether businesses have human rights obligations. The “moral” approach conceives of human... View Details
Keywords: Rights; Corporate Social Responsibility and Impact; Moral Sensibility; Society
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Hsieh, Nien-hê. "Business Responsibilities for Human Rights: A Commentary on Arnold." Business and Human Rights Journal 2, no. 2 (July 2017): 297–309.
  • 2005
  • Chapter

Environmental Protection and the Social Responsibility of Firms: Perspectives from the Business Literature

By: Forest Reinhardt
Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact
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Reinhardt, Forest. "Environmental Protection and the Social Responsibility of Firms: Perspectives from the Business Literature." In Environmental Protection and the Social Responsibility of Firms: Perspectives from Law, Economics, and Business, edited by Bruce L. Hay, Robert Stavins, and Richard Vietor, 151. Washington, D.C.: Resources for the Future, 2005. (Resources for the Future.)
  • Article

Impact of Competition and Taxes on Responsibility Center Organization and Transfer Prices

By: V.G. Narayanan and Michael Smith
Keywords: Competition; Taxation; Price
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Narayanan, V.G., and Michael Smith. "Impact of Competition and Taxes on Responsibility Center Organization and Transfer Prices." Contemporary Accounting Research 17, no. 3 (Fall 2000).
  • 2017
  • Article

Natural Environmental Responsibility in Indian Corporations: A Mixed Method Study

By: Shashank Shah
The world is going through unprecedented environmental crisis. The type of destruction and dissolution of natural resources and elements by individuals and institutions that has been witnessed in the last century is much more than that witnessed in the previous... View Details
Keywords: Corporate Social Responsibility and Impact; Environmental Sustainability; Natural Environment; Management Practices and Processes; Research; Framework; India
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Shah, Shashank. "Natural Environmental Responsibility in Indian Corporations: A Mixed Method Study." Journal of Human Values 20, no. 2 (October 2014): 129–151.
  • 28 Oct 2013
  • Research & Ideas

Book Excerpt: The Good Struggle: Responsible Leadership in an Unforgiving World

book excerpt Evolving Committments From The Good Struggle: Responsible Leadership in an Unforgiving World By JOSEPH L. BADARACCO In a turbulent, sometimes dangerous world, responsible leaders need a broader... View Details
Keywords: by Joseph L. Badaracco
  • winter 2003
  • Article

Ad Schema Incongruity As Elicitor of Ethnic Self-Awareness and Differential Advertising Response

By: Claudiu V. Dimofte, Mark R. Forehand and Rohit Deshpandé
Keywords: Advertising; Social Psychology
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Dimofte, Claudiu V., Mark R. Forehand, and Rohit Deshpandé. "Ad Schema Incongruity As Elicitor of Ethnic Self-Awareness and Differential Advertising Response." Journal of Advertising 32, no. 4 (winter 2003): 7–17.
  • 30 Sep 2002
  • Research & Ideas

Your Crisis Response Plan: The Ten Effective Elements

organization's crisis response plans. Effective crisis response plans include the following ten elements: 1. A representative set of planning scenarios. It's essential to... View Details
Keywords: by Michael Watkins
  • 2011
  • Article

Bias in Search Results?: Diagnosis and Response

By: Benjamin Edelman
I explore allegations of search engine bias, including understanding a search engine's incentives to bias results, identifying possible forms of bias, and evaluating methods of verifying whether bias in fact occurs. I then consider possible legal and policy responses,... View Details
Keywords: Prejudice and Bias; Motivation and Incentives; Outcome or Result; Markets; Legal Liability; Policy; Search Technology; Performance Evaluation; Governing Rules, Regulations, and Reforms
Citation
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Edelman, Benjamin. "Bias in Search Results?: Diagnosis and Response." Indian Journal of Law and Technology 7 (2011): 16–32.
  • March–April 1992
  • Article

Debate: A Response to the Business of Equal Opportunity by Reginald Dickerson

By: D. A. Thomas and D. Evans
Keywords: Equality and Inequality
Citation
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Thomas, D. A., and D. Evans. "Debate: A Response to the Business of Equal Opportunity by Reginald Dickerson." Harvard Business Review 70, no. 2 (March–April 1992).
  • August 2006
  • Teaching Note

County Department of Public Health: Organizing for Emergency Preparedness and Response (TN)

By: Lynda M. Applegate, Ajay Vinze and Minu Ipe
Teaching Note to 806089. View Details
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Applegate, Lynda M., Ajay Vinze, and Minu Ipe. "County Department of Public Health: Organizing for Emergency Preparedness and Response (TN)." Harvard Business School Teaching Note 807-017, August 2006.
  • February 2014
  • Article

Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers

By: Robert Seamans and Feng Zhu
How do firms respond to entry in multi-sided markets? We address this question by studying the impact of Craigslist, a website providing classified-advertising services, on local U.S. newspapers. We exploit temporal and geographical variation in Craigslist's entry to... View Details
Keywords: Digital Platforms; Market Entry and Exit; Internet and the Web; Newspapers; Advertising; Advertising Industry; Journalism and News Industry
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Seamans, Robert, and Feng Zhu. "Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers." Management Science 60, no. 2 (February 2014): 476–493.
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