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- All HBS Web (829)
- Faculty Publications (133)
- 24 May 2011
- First Look
First Look: May 24
perspective that Porter has taken, often as a result of his specific background and prior research interests. The chapter then turns to extensions of these core concepts in Porter's more recent work. A central focus of this work has been the creation of broad-based... View Details
Keywords: Sean Silverthorne
- Web
Students on the Job Market - Doctoral
testing of numerous potential interventions. To ensure generalization to untested interventions and customers, the IRL model extracts low-dimensional representations of intervention features and customer... View Details
- Research Summary
Current working papers
Organizational restructuring: the influence of formal and informal structure on tie formation. This paper considers how changes in formal structure and a key element of informal structure – the embeddedness of employee... View Details
- 25 Apr 2023
- Op-Ed
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
information technology to directly match consumer demand to dispersed production by a collection of factories in China. This method of reaching customers should inspire any business that provides products or services that come from many... View Details
- Web
Marketing - Faculty & Research
twenty-six year old Brazilian fashion brand had recently put down roots in the U.S. The brand, known for its bold, colorful, nature-inspired tropical prints, was testing the waters in Europe to assess if and how the brand should further... View Details
- 31 Jan 2014
- Working Paper Summaries
The Diseconomies of Queue Pooling: An Empirical Investigation of Emergency Department Length of Stay
- Web
Technology & Operations Management - Faculty & Research
decisions, and more. Given the increasing demand from Gen Z and Millennials—and MBA students—for meaningful, impactful careers, the course addresses an urgent need to align business education with the realities of a changing planet. February 2025 Article Variation in... View Details
- 03 May 2011
- First Look
First Look: May 3
next-generation product. Read the article: http://hbr.org/2011/05/the-best-way-to-name-your-product-20/ar/1 Think Customers Hate Waiting? Not So Fast... Authors:Ryan W. Buell and Michael I. Norton Publication:Harvard Business Review 89,... View Details
Keywords: Sean Silverthorne
- 08 Apr 2014
- First Look
First Look: April 8
By: Hałaburda, Hanna, and Felix Oberholzer-Gee Abstract—The value of many products and services rises or falls with the number of customers using them; the fewer fax machines in use, the less important it is to have one. These network... View Details
Keywords: Sean Silverthorne
- August 2021
- Case
Orchadio's First Two Split Experiments
By: Iavor I. Bojinov, Marco Iansiti and David Lane
Orchadio, a direct-to-consumer grocery business, needs to conduct its first two A/B tests—one to evaluate the effectiveness and functioning of its newly redesigned website, and one to market-test four versions of a new banner for the website. To do so, it will rely on... View Details
Keywords: Information Management; Technological Innovation; Knowledge Use and Leverage; Resource Allocation; Marketing; Measurement and Metrics; Customization and Personalization; Information Technology; Internet and the Web; Digital Platforms; Information Technology Industry; Food and Beverage Industry
Bojinov, Iavor I., Marco Iansiti, and David Lane. "Orchadio's First Two Split Experiments." Harvard Business School Case 622-015, August 2021.
- 19 Dec 2011
- Research & Ideas
Climbing the Great Wall of Trust
economy, it's getting more essential that global executives learn their way around Chinese cultural customs in order to be successful in that country. While every country has its version of the "old boys network" that defines... View Details
Keywords: by Michael Blanding
- Web
Negotiation, Organizations & Markets - Faculty & Research
customer questions. The breakfast cereal startup enabled users to order personalized muesli on its website by choosing from 75 organic ingredients for a total of 566 quadrillion potential muesli combinations. mymuesli’s View Details
- 18 May 2007
- Working Paper Summaries
An Empirical Approach to Understanding Privacy Valuation
Keywords: by Luc Wathieu & Allan Friedman
- 31 Jan 2022
- Research & Ideas
Where Can Digital Transformation Take You? Insights from 1,700 Leaders
all, they’re wrestling with three major shifts in the global economy—changes born of technology that technology alone can no longer address: New customer expectations. Customers want frictionless, end-to-end... View Details
- 23 Aug 2016
- First Look
August 23, 2016
agents, and this tension presents a boundary condition for when a group decision is superior to an individual decision. We test the implications of the model for a particular phenomenon in venture capital: private angel investments by the... View Details
Keywords: Sean Silverthorne
- 07 Jul 2022
- HBS Case
How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)
flourishes in Brooklyn In summer 2010, Smith and Cuscuna got serious about selling their homemade ice cream. They opened a pushcart during a neighborhood arts festival, where they could test flavors with the public—a smart move, says... View Details
Keywords: by Pamela Reynolds
- 05 May 2014
- Research & Ideas
Reflecting on Work Improves Job Performance
perform better afterward." A field experiment The final study tested the hypotheses in the real-world setting of Wipro, a business-process outsourcing company based in Bangalore, India. The experiment was conducted at a tech support call... View Details
Keywords: by Carmen Nobel
- 24 Oct 2006
- First Look
First Look: October 24, 2006
and AIDS: The Macroeconomic Impact of a Health Crisis Authors:Eric D. Werker, Amrita Ahuja, and Brian Wendell Abstract Theories abound on the potential macroeconomic impact of AIDS in Africa, yet there have been surprisingly few empirical studies to View Details
Keywords: Sean Silverthorne
- 23 Nov 2021
- Book
What It Takes to Build an Organizational Culture That Wins
with a major competitive advantage, allowing for higher employee and customer engagement and loyalty, all of which translate into greater growth and profits. Although many business leaders are aware of these benefits, too few are focused... View Details
Keywords: by Avery Forman
- 01 Sep 2023
- News
Money Does Grow on (Family) Trees
For 17 years, Andre Kearns (MBA 1999) has been tracing his family tree. One by one, he has added branches, grounding himself in a long and sometimes complicated lineage. Through family stories, forgotten heirlooms, and vital records, Kearns has traveled back through... View Details