Crisis Marketing - Publications - Faculty & Research

01 Mar 2018
News

March 2018 Alumni and Faculty Books

Macmillan) This volume offers a snapshot of the resurgent historiography of political economy in the wake of the ongoing global financial crisis and suggests fruitful new agendas for research on the political-economic nexus as it has... View Details

01 Dec 2019
News

Regional Alumni Events Address Climate Change

Kyung-Ah Park (MBA 1998), managing director and head of Environmental Markets at Goldman Sachs, who will be meeting with members of the investment team at her company. Grant says the gathering “was useful in helping me to develop a... View Details

Keywords: Jen Myers

20 Jul 2017
News

Pushing the Next Generation Forward

lunching with a student mentee, strategizing with the director of a pre-K education program, or working on crisis management with city officials in the aftermath of a violent neighborhood incident. “Don’t ask me about my typical day,” he... View Details

Keywords: Deborah Blagg

29 Apr 2016
News

The First Five Years: Kelly McKenna (MBA 2015)

stay patient. There is so much we want to and could do, but there are only so many hours in a day.” Why should companies consider purchasing art from ArtLifting? "Oftentimes, companies come to us when they're already in the market for... View Details

01 Mar 2014
News

Faculty and Alumni Books for March 2014

a short, traditional text with a living website and cover such fundamental topics as accounting and tax, mortgages, capital markets, REITs and more. It also addresses the 2008 financial crisis and its impact on the real-estate profession.... View Details

01 Sep 2010
News

Dean Nohria Looks Ahead

economy, we’re living in a world where other spheres of economic activity are also becoming important. Emerging markets are certainly a key piece of it. But the unified European market has also become more... View Details

Keywords: Roger Thompson

01 Dec 2007
News

How Business Schools Lost Their Way

that had staked their reputations on academic superiority — faced a full-blown crisis of identity and purpose. It was no longer possible for business schools to tout a mission of educating managers according to the canons of postwar... View Details

Keywords: Roger Thompson; Abraham Zaleznik; Business Schools & Computer & Management Training; Educational Services

01 Dec 2012
News

From Where We Stand

(in that order), so my first jobs were below the MBA level: market research at Carnation, then media at BBDO. When we moved to New York City, I was offered a position as an account executive at BBDO, but I heard that the previous woman in... View Details

15 Dec 2024
News

Alumni and Faculty Books

humanitarian crisis in Sri Lanka intensify, so does Maya’s disillusionment, but contact with a mysterious mentor whose wisdom she once ignored holds the key to her future. Fans of Paolo Coelho, Amy Tan, Vaddey Ratner, and Khaled Hosseini... View Details

Keywords: Publishing Industries (except Internet); Information

01 Sep 2018
News

September 2018 Alumni and Faculty Books

leaving their survival uncertain. Minorities are falling prey to an Islamist ideology that conveys values and customs diametrically opposed to European ones. Terrorist acts have become the “new normal,” part of daily life. The North-South cleavage brought about by the... View Details

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