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  • All HBS Web  (1,728)
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  • All HBS Web  (1,728)
    • People  (1)
    • News  (228)
    • Research  (1,295)
    • Events  (3)
    • Multimedia  (2)
  • Faculty Publications  (764)
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  • 01 Jun 2009
  • News

The Maestro and the Market

learn about marketing from a business owner who says he doesn’t care whether or not customers like his product? HBS assistant professor Michael Norton’s interest in what motivates seemingly irrational consumer View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Colleges, Universities, and Professional Schools; Educational Services; Food Services and Drinking Places; Hospitality
  • 01 Sep 2010
  • News

Dare to be Different

to do something extraordinary and every other brand in the market simply emulates it, those other brands lose, the marketplace loses, consumers lose, and you end up destroying value for everyone. So differentiation is not a formula.... View Details
Keywords: Jeff Cruikshank;Youngme Moon; Advertising, Public Relations, and Related Services; Professional Services
  • 02 Jan 2018
  • News

Reconsidering Retirement

computer system to allow the company to reduce the costs paid to other firms—software expert Tuchman’s area—the men had to build trust with consumers used to relying on big-name financial services firms. That meant getting the right... View Details
Keywords: April White; Securities, Commodities, and Other Financial Investments; Finance
  • 01 Dec 2003
  • News

Business Answers the Call

former assistant principal at St. Mark the Evangelist School in Harlem, Leschly later founded Exchange.com, an online marketplace for rare and hard-to-find consumer products. When his company was purchased by Amazon.com in 1999, CEO... View Details
Keywords: Garry Emmons; Educational Support Services; Educational Services
  • 05 Dec 2016
  • News

The Dragon’s Tale

running out. The old low-cost manufacturing-for-export strategy had run out of steam. They were developing a new economic formula based on stimulating consumer consumption. More recently, there was an anticorruption campaign that created... View Details
Keywords: Deborah Blagg
  • 25 Sep 2009
  • News

Are You Being Served?

finding plenty of ways that companies frustrate their customers. These days, health care, airlines, and telecommunications, to name a few, are sectors that can drive consumers up the wall. Are you, valued customer, treated well, or at... View Details
Keywords: Garry Emmons; Business Schools & Computer & Management Training; Educational Services
  • 01 Mar 2017
  • News

Swimming with the Stream

(Above: photo by Christina Gandolfo) When Kiran Gandhi (MBA 2015) thinks about marketing her music, she thinks about it in consumer product terms. A feminist activist and former drummer for Grammy-nominated artist M.I.A., she wants her... View Details
Keywords: Dan Morrell
  • 01 Sep 2004
  • News

Joe Toplyn (MBA 1979)

and I started to learn what it takes to manage an unwieldy production process and to please the fickle consumer. Business school made sense to me because I liked to hatch ideas and make them happen. After HBS I went to work in consumer... View Details
Keywords: comedy writing; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Motion Picture and Sound Recording Industries; Information
  • 01 Sep 2010
  • News

Dean Nohria Looks Ahead

beginning a distinguished two-decade academic career that culminated in his appointment, beginning July 1, as the School’s tenth Dean at age 48. A specialist in organizational behavior and leadership, Nohria has coauthored or coedited... View Details
Keywords: Roger Thompson
  • 01 Sep 2006
  • News

Street Singer

your classmates’ experiences. That’s part of the value of HBS. It’s huge.” At Morgan Stanley, which she joined right out of HBS, Harris leads the equity private placements effort in global capital markets and covers the retail and View Details
Keywords: Julia Hanna; Finance
  • 01 Dec 2009
  • News

Taking the Plunge

traditional toilets, and they’re innovative in so many other areas, like special antibacterial glazes and low water consumption. Do they really need to pursue a strategy for the Washlet?” TOTO faces a few hurdles, notes Tripsas. The first and perhaps most obvious is... View Details
Keywords: Julia Hanna; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing
  • 30 Nov 2017
  • News

Happy Meals (Are Here Again)

exactly had happened to the 62-year-old icon. It was a massive professional challenge: Morgan Flatley (MBA 2004), who was hired as chief marketing officer last April, says that part of the reason she was excited about the gig was the chance “to work on this brand that... View Details
Keywords: Dan Morrell; photographed by Saverio Truglia
  • 22 Feb 2022
  • News

Brand New

meeting unprecedented demand: The furniture industry, used to 2 percent to 4 percent annual growth, Sundy says, has seen that climb to between 30 percent and 40 percent. “The question now is, How do you manage a business through the volatility that we’re seeing from a... View Details
Keywords: April White; manufacturing; life experience; leadership; Black; African American; Furniture and Related Product Manufacturing; Manufacturing
  • 01 Mar 2012
  • News

Alumni Book Briefs

Explosion of Capitalism Abroad Will Change Business Everywhere by Christopher Meyer (MBA 1974) with Julia Kirby (Harvard Business Review Press) The advanced economies that in 2000 consumed 75 percent of the world’s output will View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Jun 2022
  • News

June 2022 Alumni and Faculty Books

CMO tasked with returning a key consumer brand to relevance. Fin Tales is also the rare book about leading business turnarounds not from the top, where most leaders control all the levers of change, but from the middle, where thoughtful... View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Feb 1999
  • News

New Releases

companies in the consumer electronics, branded packaged goods, and telecommunications industries. They describe how the transnational model has taken shape over the past decade and address management issues that have arisen as the model... View Details
Keywords: Nancy O. Perry
  • 01 Mar 2013
  • News

Opening the Door

1981. The School's Nancy R. McPherson Professor of Business Administration, Herzlinger is the author of seven best-selling books, including her landmark volume Market-Driven Health Care (1997), which analyzed the revolutionary impact of View Details
Keywords: Deborah Blagg; Colleges, Universities, and Professional Schools; Educational Services; Social Assistance; Health, Social Assistance; Management
  • 20 Mar 2019
  • News

Reimagining Capitalism in a World on Fire

circle to promote innovation, collaboration, and overall behavior change. Henderson explained that businesses attempting to cooperate pushes regulation, which in turn creates incentive for innovation. Hwang offered a call to action:... View Details
Keywords: Allison Webster; Transit and Ground Passenger Transportation; Transportation
  • 26 May 2016
  • News

W. James McNerney Jr., MBA 1975

commitment to ethical behavior was the only way to right the ship. “You have to tackle problems head on and fix them,” says McNerney, who tested his crisis management chops again when confronting delays, cost overruns, and reliability... View Details
Keywords: Susan Young; Air Transportation; Transportation
  • 01 Dec 2000
  • News

Core Values Keep Airline Flying High

handling and has the least number of consumer complaints per passenger filed with the U.S. Department of Transportation. It gets its planes in and out of the gate faster than other major U.S. airlines and serves more passengers per... View Details
Keywords: Margie Kelley; Air Transportation; Transportation
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