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Publications

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  • All HBS Web  (1,020)
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    • News  (334)
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Show Results For

  • All HBS Web  (1,020)
    • People  (1)
    • News  (334)
    • Research  (485)
    • Multimedia  (8)
  • Faculty Publications  (217)
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  • 01 Dec 2004
  • News

Getting Personal

in their entirety, which starred the same dashing young actor driving BMWs amid all manner of car chases and plot twists. Because it was kind of an underground thing, young people started to discover the films. You could download and pass... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Mar 2013
  • News

Faculty Books

from choosing experiences over stuff to spending money on others. They describe new research revealing that luxury cars often provide no more pleasure than economy models and that commercials can enhance the enjoyment of watching... View Details
  • 01 Dec 2013
  • News

Plugged In

car—which is due in showrooms next month—for the American market. (Though that was nice, too.) The moment also represented a high point in a love affair with cars that began with childhood kart racing and included a few HBS-to-Montreal... View Details
Keywords: Transportation Equipment Manufacturing; Manufacturing
  • 01 Jun 2000
  • News

Networked Computers behind IT Payoff

new car may be seductive, he notes, "but let's not forget that a car's real function is to cross distances and bring people to each other. And let's start to consider that the real function of IT might be strikingly similar." View Details
  • 01 Dec 2014
  • News

Ask the Expert: A Fair Share

supporting the sharing economy—to answer your questions. With the increased reaction among incumbent businesses, how can sharing economy services (especially car and home) best get around the barriers represented by regulations? —Derek... View Details
  • 01 Dec 1999
  • News

Buffett Preaches Investment Discipline

remember that equally hot industries have cooled with time. Once there were some two thousand companies manufacturing trucks and cars in America, Buffett said, but today "only three have finished the race." Between 1979 and 1998, he... View Details
  • 01 Jun 1996
  • News

Capitalist Revolutions Analyzed in MBA "Foundations" Course

brand equity after a dramatic breakthrough in the 1760s Rolls-Royce and the Rise of High-Technology Industry From luxury cars to aeroengines German Capitalism How a new country industrialized rapidly using an unorthodox strategy Thyssen... View Details
Keywords: Susan Young
  • 26 Apr 2011
  • News

BioMine Strikes Gold

category, and browse buying guides, helping customers make an informed buying decision. vinsnap is a mobile automotive marketing company. The application organizes car searches for customers using smartphones by decoding information from... View Details
Keywords: Mining (except Oil and Gas); Mining; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Dec 2006
  • News

One-on-One with Jeff Hicks

get in and try at a basic level to understand human beings. Once we understand the culture we try to figure out how to play within it and hopefully shape it into something that’s better suited for our client. Here’s an example. We just launched the GTI for Volkswagen.... View Details
Keywords: Julia Hanna; Advertising, Public Relations, and Related Services; Professional Services
  • 07 May 2019
  • News

How Sonja Hoel Perkins Saved John McAfee from an Especially Bad Deal

Magazine about a company that was trying to sell its software. On a hunch, Hoel Perkins cold-called the company, saying she had money to invest, and landed the founder’s car phone number. When she caught him on the phone, John McAfee was... View Details
  • 12 Aug 2010
  • News

You Can’t Take It with You

achievements.” Then there was a piece on the front page of the New York Times Sunday Business section. The article opens with the story of how Tammy Strobel and her husband simplified their lives by selling their cars and moving to a... View Details
Keywords: Julia Hanna; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services
  • 07 Jun 2011
  • News

Back to the Future

on an automated mail-flow system for the postal service when he started thinking about a people-moving system based on cars that could drive over roads but also attach to computer-controlled track networks. A version of his idea was... View Details
  • 01 Mar 2003
  • News

Books

marketers can understand human behavior on a much deeper level and begin to use that knowledge to their advantage. Zaltman argues that marketers need to embrace a new paradigm that connects mind, body, brain, and society. Consider the complex interplay of these factors... View Details
Keywords: Deborah Blagg; Publishing Industries (except Internet); Information
  • 15 Nov 2016
  • News

China IFC: Global Access, Global Perspective

Manufacture City, a major production site for Taiwan-based Quanta Computer; Alibaba, the internet business giant, located in Hangzhou; and Wanxiang, the automobile components firm set to debut an electric car in the United States.... View Details
  • 01 Mar 2007
  • News

HBS Alums Help Jailhouse Entrepreneurs Go Straight

plan might entail setting up a car wash, a truck haulage company, or a fast-food van. “PEP is a terrific program, and I would love to get even more involved,” Edis says. To that end, Edis, whose family has been affected by incarceration,... View Details
Keywords: incarceration; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Dec 2013
  • News

Your Own Medicine

start. The investors can pay for the cars and the gas. We can drive the cars really fast." —Gene Williams And Williams is more than happy to provide a model. "It's almost like somebody has the ability to... View Details
Keywords: Morrell, Daniel; biomedicine; biopharmaceutical company; Ambulatory Health Care Services; Health, Social Assistance
  • 01 Dec 2000
  • News

New Economy Theme of HBS African-American Alumni Conference

said of his decision to become CEO of CarStation.com, a Web site linking car owners, repair shops, insurers, and suppliers. Mature industries with established relationships can present barriers to minority entrepreneurs, Goldsberry... View Details
Keywords: Mary Ellen Gardner; Educational Support Services; Educational Services
  • 01 Sep 2016
  • News

The Taxi Wars of Jakarta

through Jakarta are jammed so tightly that walking from car rooftop to rooftop seems feasible during rush hour—roughly three hours from six o’clock in the morning and then again for about four hours in the evening. Japanese-made minivans... View Details
Keywords: Jeffrey Hutton; Illustrations by Josh Cochran
  • 07 May 2018
  • News

What I Learned from Visiting All 54 African Countries

five-year trip. Morrell: How did you travel? I mean, in other words, were you driving most of the time? Did you travel with fixers? Did you feel your way through it? How did that work? Tapon: I didn't have any fixers anywhere. I did it all by myself. I had a car. I... View Details
  • 01 Aug 2001
  • News

Amy Schiffman Langer (MBA '77)

In 1996, while standing beside her car after she and her family had pulled over on a quiet roadside in upstate New York, Langer sustained devastating leg injuries after she was struck by a vehicle whose driver had fallen asleep at the... View Details
Keywords: Alumni Achievement Award; Health, Social Assistance
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