Publications

November 2007
Case

Differences at Work: Jason (A)

By: Sandra J. Sucher and Rachel Gordon

Jason is a member of his firm's recruiting team, which has a mandate to create a more diverse workforce. When the group decides to interview a candidate based on the candidate's race, Jason wonders whether they made the right decision and how, in general, diversity... View Details

Keywords: Decisions; Ethnicity; Job Interviews; Race; Recruitment; Diversity

August 2016 (Revised July 2017)
Background Note

Brand Portfolio Strategy and Brand Architecture

By: Jill Avery

While companies choose to brand their products and services in many different ways, there are some central tenets that help define an optimal brand portfolio and associated brand architecture. Brand portfolio strategy involves the design, deployment, and management of... View Details

Keywords: Brand Management; Brand Portfolio; Brand Extension; Brand Portfolio Strategy; Brand Architecture; Consumer Behavior; Marketing; Brands and Branding; Marketing Strategy

21 Feb 2017
News

It is NOT the Year of the Customer

01 Nov 2012
News

Conversations: Clayton M. Christensen

22 Jul 2011
News

Beware "the Pledge"

15 Aug 2019
Blog Post

Stan Chang: “A Guided Experience into the World of Entrepreneurship”

An engineer by training, Stan Chang, MS/MBA 2020 candidate in the SEAS/HBS joint degree program, came to Harvard to “balance a business curriculum with an advanced engineering education. When I saw the curriculum here and the focus on... View Details

Keywords: Technology; Entrepreneurship

22 Oct 2015
Blog Post

Why We Recruit: 3M

recruiting tactics have you found most successful in engaging with students at HBS?3M has connected with strong candidates through hosting a presentation on Company Information Day and offering Company Appointments. We encourage... View Details

Keywords: Manufacturing

24 Jul 2014
Blog Post

Create a Content Marketing Strategy for your Talent Acquisitions Team

As a talent acquisitions manager or a marketing manager within a human resources team, you’ve probably asked yourself how to reach large quantities of high quality candidates in a thoughtful and meaningful way. You’ve leveraged various... View Details

Elizabeth Sheprow

Elizabeth Sheprow is a doctoral candidate at Harvard Business School. She uses a humanistic lens to research people's emotions, relationships, and narrative dynamics at work.... View Details

2025
Working Paper

Discrimination, Rejection, and Job Search

By: Anne Boring, Katherine Coffman, Dylan Glover and María José González-Fuentes

We investigate how candidates’ willingness to apply responds to (potential) discrimination and rejection using a simulated labor market. Past work has shown that “blinding” job applications reduces discrimination and increases the rate at which women are hired. Our... View Details

Keywords: Job Search; Prejudice and Bias; Selection and Staffing; Demographics

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04 May 2020
Blog Post

Learning New Skills to Further Your Career In Any Industry: Finance

skills now can make you an even more well-rounded job candidate or business leader in the future. Here are some other blog posts about finance from the team at HBS Online: 6 Ways Understanding Finance Can Help You Excel Professionally... View Details

2022
Working Paper

Coordination and Incumbency Advantage in Multi-Party Systems: Evidence from French Elections

By: Kevin Dano, Francesco Ferlenga, Vincenzo Galasso, Caroline Le Pennec and Vincent Pons

In theory, free and fair elections can improve the selection of politicians and incentivize them to exert effort. In practice, incumbency advantage and coordination issues may lead to the (re)election of bad politicians. We ask whether these two forces compound each... View Details

Keywords: Political Parties; Incumbent Politicians; Democracy; Political Elections; Competitive Advantage

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23 Sep 2021
News

AI Use in Hiring Means Women with Employment Gaps Get Overlooked

30 Jul 2018
News

How to lead like Abraham Lincoln, according to a Harvard historian

January 2017 (Revised January 2017)
Case

Susan Cassidy at Bertram Gilman International

By: Jeffrey T. Polzer and Michael Norris

In 2016, Susan Cassidy, VP of sales and marketing for the packaged foods division at CPG firm Bertram Gilman International, has to make a promotion decision. Should she choose the person she has been grooming for the position or another candidate recommended by central... View Details

Keywords: People Analytics; Algorithms; Promotion Decision; Human Resources; Business Processes; Consumer Products Industry; United States