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      • Faculty Publications  (215)

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      • 4 Nov 2003
      • Other Presentation

      Competitiveness and Company Strategy: Issues for Brazil

      By: Michael E. Porter
      Competitiveness and strategy presentation at HSM Expomanagement, Brazil View Details
      Keywords: Economics; Brazil
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      Porter, Michael E. "Competitiveness and Company Strategy: Issues for Brazil." ExpoManagement, HSM Group, São Paulo, Brazil, November 4, 2003.
      • May 2003 (Revised May 2004)
      • Case

      Submarino.com (B)

      By: Lynda M. Applegate and Luiz Felipe Monteiro
      Supplements the (A) case. View Details
      Keywords: Organizational Design; Globalized Firms and Management; Management Skills; Growth Management; Retail Industry; Web Services Industry; Brazil; Argentina; Mexico; Spain; Portugal
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      Applegate, Lynda M., and Luiz Felipe Monteiro. "Submarino.com (B)." Harvard Business School Case 803-012, May 2003. (Revised May 2004.)
      • February 2003 (Revised May 2003)
      • Case

      Bombardier: Canada versus Brazil at the WTO

      By: Rawi E. Abdelal, Laura Alfaro and Brett Laschinger
      In less than a decade, Bombardier had grown from a medium-size Canadian company to a highly profitable global player largely on the strength of the introduction of a new generation of regional jet and successfully marketing its product to airlines around the world.... View Details
      Keywords: Trade; Global Strategy; Five Forces Framework; Marketing Strategy; Product Launch; Business and Government Relations; Situation or Environment; Competition; Air Transportation Industry; Canada; Brazil
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      Abdelal, Rawi E., Laura Alfaro, and Brett Laschinger. "Bombardier: Canada versus Brazil at the WTO." Harvard Business School Case 703-022, February 2003. (Revised May 2003.)
      • September 2002
      • Background Note

      Note on WTO Disputes: Five Major Cases

      By: David A. Moss and Nick Bartlett
      Summarizes five major trade disputes before the World Trade Organization (WTO): (1) the Brazil-Canada aircraft dispute, (2) the European Union/United States foreign sales corporation dispute, (3) the Asian/United States shrimp and sea turtle dispute, (4) the United... View Details
      Keywords: Trade; Conflict Management; Negotiation; Brazil; Canada; European Union; Asia; United States
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      Moss, David A., and Nick Bartlett. "Note on WTO Disputes: Five Major Cases." Harvard Business School Background Note 703-016, September 2002.
      • May 2002
      • Teaching Note

      Brazil: Embracing Globalization? TN

      By: Laura Alfaro
      Teaching Note for (9-701-104). View Details
      Keywords: Brazil
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      Alfaro, Laura. "Brazil: Embracing Globalization? TN." Harvard Business School Teaching Note 702-079, May 2002.
      • November 2001
      • Supplement

      Interview with Philip Casey at AmeriSteel

      By: Joseph L. Bower and Sonja Ellingston Hout
      Gerdau Group is a family-controlled Brazilian manufacturer and distributor of long steel products. Philip Casey describes the evolution of the company's strategy, organization, and financial and management issues as the company has grown to be the #2 steel producer in... View Details
      Keywords: Finance; Growth and Development Strategy; Distribution; Production; Organizations; Family Ownership; Corporate Strategy; Manufacturing Industry; Brazil
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      Bower, Joseph L., and Sonja Ellingston Hout. "Interview with Philip Casey at AmeriSteel." Harvard Business School Video Supplement 302-809, November 2001.
      • September 2001 (Revised July 2009)
      • Case

      Buenos Aires Embotelladora S.A. (BAESA): A South American Restructuring

      By: Stuart C. Gilson and Gustavo A. Herrero
      In 1998, BAESA, PepsiCo's largest bottler and distributor outside North America, experienced severe financial difficulty and had to restructure its debt and business operations to avoid bankruptcy or liquidation. Based in Argentina, with operations throughout South... View Details
      Keywords: Restructuring; Borrowing and Debt; Insolvency and Bankruptcy; Bonds; Stocks; Multinational Firms and Management; Laws and Statutes; United States; Argentina; Brazil
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      Gilson, Stuart C., and Gustavo A. Herrero. "Buenos Aires Embotelladora S.A. (BAESA): A South American Restructuring." Harvard Business School Case 202-009, September 2001. (Revised July 2009.)
      • July 2001 (Revised February 2004)
      • Case

      Gerdau (A)

      By: Joseph L. Bower, Luiz Felipe Monteiro and Sonja Ellingson Hout
      Gerdau Group is a family-controlled Brazilian manufacturer and distributor of long steel products. Describes the evolution of the company's strategy, organization, and smart management, making it the No. 2 steel producer in Brazil. The company must decide whether to... View Details
      Keywords: Mergers and Acquisitions; Family Business; Decision Choices and Conditions; Developing Countries and Economies; Globalization; Competitive Strategy; Steel Industry; Manufacturing Industry; Brazil; United States
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      Bower, Joseph L., Luiz Felipe Monteiro, and Sonja Ellingson Hout. "Gerdau (A)." Harvard Business School Case 302-016, July 2001. (Revised February 2004.)
      • May 2001 (Revised January 2010)
      • Case

      Submarino.com (A)

      By: Lynda M. Applegate, Meredith Collura and Luiz Felipe Monteiro
      Enables a thorough analysis of Submarino.com, a B2C e-commerce company with a presence in Brazil, Argentina, Mexico, Spain, and Portugal. Examines the company's global operations as well as its organizational design and operating and management capabilities. Considers... View Details
      Keywords: Business Model; Globalized Firms and Management; Operations; Organizational Design; Strategy; Internet; Retail Industry; Portugal; Spain; Mexico; Argentina; Brazil
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      Applegate, Lynda M., Meredith Collura, and Luiz Felipe Monteiro. "Submarino.com (A)." Harvard Business School Case 801-350, May 2001. (Revised January 2010.)
      • April 2001 (Revised May 2002)
      • Case

      Brazil: Embracing Globalization?

      By: Laura Alfaro
      In 2001, Brazil stands at a crossroads. The country seems to be emerging from decades of economic stagnation. The economic situation remains tenuous, however, Brazil's leaders must now chart a forward course. Most critically, they must decide whether Brazil's future... View Details
      Keywords: Developing Countries and Economies; Development Economics; Economic Slowdown and Stagnation; Cooperation; Globalized Economies and Regions; Cost vs Benefits; Brazil
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      Alfaro, Laura. "Brazil: Embracing Globalization?" Harvard Business School Case 701-104, April 2001. (Revised May 2002.)
      • March 2001 (Revised September 2002)
      • Case

      Merck Latin America (C): Brazil

      By: Michael Beer and James Weber
      Examines Merck's change effort in Brazil from the perspective of the local employees. View Details
      Keywords: Change Management; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Employees; Operations; Perspective; Pharmaceutical Industry; Brazil
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      Beer, Michael, and James Weber. "Merck Latin America (C): Brazil." Harvard Business School Case 401-031, March 2001. (Revised September 2002.)
      • March 2001 (Revised February 2004)
      • Case

      Power to the States: "Fiscal Wars" for FDI in Brazil

      By: Laura Alfaro, Yasheng Huang and Marios S. Kalochoritis
      On January 6, 1999, Itamar Franco, the governor of the state of Minas Gerais, the second-largest state in Brazil, declared a 90-day moratorium on its debt payment to the federal government. The announcement triggered a run on the Brazilian currency, the Real, and... View Details
      Keywords: International Relations; Investment; Financial Crisis; Borrowing and Debt; Brazil
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      Alfaro, Laura, Yasheng Huang, and Marios S. Kalochoritis. Power to the States: "Fiscal Wars" for FDI in Brazil. Harvard Business School Case 701-079, March 2001. (Revised February 2004.)
      • October 2000 (Revised May 2001)
      • Case

      Editora Abril S.A.

      By: Michael Y. Yoshino and Perry Fagan
      Brazil's media conglomerate Editora Abril S.A. is Latin America's largest publishing and printing company; it publishes books, and comic books, videos, maps, travel guides, music, and textbooks. It also owns Brazil's largest database marketing company, its... View Details
      Keywords: Business Conglomerates; Investment; Growth and Development Strategy; Marketing Communications; Market Design; Media; Service Delivery; Private Ownership; Expansion; Web Sites; Publishing Industry; Service Industry; Brazil
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      Yoshino, Michael Y., and Perry Fagan. "Editora Abril S.A." Harvard Business School Case 301-062, October 2000. (Revised May 2001.)
      • March 1999 (Revised March 1999)
      • Teaching Note

      Brazil Confronts an Interdependent World and Supplement TN

      By: George C. Lodge
      Teaching Note for (9-799-004) and (9-799-103). View Details
      Keywords: Brazil
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      Lodge, George C. "Brazil Confronts an Interdependent World and Supplement TN." Harvard Business School Teaching Note 799-104, March 1999. (Revised March 1999.)
      • January 1999 (Revised September 1999)
      • Supplement

      Brazil Confronts an Interdependent World: Supplement

      By: George C. Lodge and Cate Reavis
      Supplements the case. View Details
      Keywords: Brazil
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      Lodge, George C., and Cate Reavis. "Brazil Confronts an Interdependent World: Supplement." Harvard Business School Supplement 799-103, January 1999. (Revised September 1999.)
      • October 1998 (Revised September 1999)
      • Case

      Brazil Confronts an Interdependent World

      By: George C. Lodge and Cate Reavis
      Discusses the politics of change and how Brazilian President Fernando Henrique Cardoso, elected in 1994, has fought to promote systemic change in Brazil. While his Real Plan has stabilized inflation and attracted foreign investment, the nation's deficit continues to... View Details
      Keywords: Development Economics; Government and Politics; Inflation and Deflation; Foreign Direct Investment; Equality and Inequality; Change; Social Issues; Public Administration Industry; Brazil
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      Lodge, George C., and Cate Reavis. "Brazil Confronts an Interdependent World." Harvard Business School Case 799-004, October 1998. (Revised September 1999.)
      • April 1994 (Revised August 1994)
      • Case

      Brazilian Foundation for Sustainable Development

      By: Forest L. Reinhardt
      Keywords: Development Economics; Environmental Sustainability; Policy; Brazil
      Citation
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      Reinhardt, Forest L. "Brazilian Foundation for Sustainable Development." Harvard Business School Case 794-120, April 1994. (Revised August 1994.)
      • March 1992 (Revised June 1993)
      • Case

      Lada do Brasil

      By: James E. Austin and Helen Shapiro
      In an effort to capitalize on the entrepreneurial opportunity presented by the Brazilian government's trade liberalization, a Panamanian automobile trading company launched a business of importing the Russian made Lada cars into Brazil. The company confronts a complex... View Details
      Keywords: Business Startups; Transformation; Economics; Corporate Entrepreneurship; Capital; Policy; Competition; Auto Industry; Brazil
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      Austin, James E., and Helen Shapiro. "Lada do Brasil." Harvard Business School Case 392-122, March 1992. (Revised June 1993.)
      • April 1990 (Revised December 1992)
      • Case

      Empresa Brasileira de Aeronautica S.A. (Abridged)

      By: James E. Austin
      Keywords: Aerospace Industry; Brazil
      Citation
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      Austin, James E. "Empresa Brasileira de Aeronautica S.A. (Abridged)." Harvard Business School Case 390-128, April 1990. (Revised December 1992.)
      • April 1989
      • Teaching Note

      Roles and Relationships of Business and Government, Teaching Note

      By: George C. Lodge
      Teaching Note for (9-388-159). View Details
      Keywords: Japan; Europe; United States; Mexico; Brazil
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      Lodge, George C. "Roles and Relationships of Business and Government, Teaching Note." Harvard Business School Teaching Note 389-197, April 1989.
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