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Show Results For
- All HBS Web
(2,690)
- People (3)
- News (333)
- Research (1,876)
- Events (2)
- Multimedia (9)
- Faculty Publications (1,249)
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- 01 Mar 2007
- News
Letters to the Editor
very substantial product differentiation from their competition or, in the case of the “Truth” anti-tobacco campaign, no competition — just a villain that was an easy target. I don’t know if the agency pursued such clients as a conscious View Details
- 01 Jun 1996
- News
Reinventing Marketing
year, one of several new electives will be the course Distribution Channels, which Professor Rangan is currently developing. Technology The School's first paperless CD-ROM case, on an Intel TV marketing strategy for the United Kingdom, as... View Details
- 01 Dec 2013
- News
Faculty Books
a start-up, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing... View Details
- 17 Jan 2019
- News
The First Five Years: ‘30 Under 30’ Edition
by building a more concentrated portfolio and extending the time horizon for our investments.” How do you use what you learned at HBS in this work? Pradhan: “My time at HBS gave me a great appreciation for the fact that most businesses... View Details
- 01 Jan 2005
- News
Nancy M. Barry, MBA 1975
the board of WWB—a role that influenced the way she formulated her strategy at the World Bank. "I applied what I was learning in the young WWB to create a network for learning and change at the Bank in areas such as small enterprise... View Details
- 10 Jul 2024
- News
Next Level
Gina Joseph (GMP 29, 2020), chief strategy officer for the technology media company VentureBeat, was recently honored by the San Francisco Business Times in their “40 Under 40” issue. Joseph is thriving in the media, tech, and gaming world—all industries traditionally... View Details
Keywords: Catherine O’Neill Grace
- 01 Dec 2019
- News
Alumni and Faculty Books for December 2019
Self-published The Speculator’s Mosaic is a speculative investment book that details the hard-earned wisdom accumulated during five decades of speculation and portfolio management. Culled from a lifetime of successes—and failures—the book... View Details
- 19 Jun 2014
- News
Turning "Black Gold" to Green
Renewable Portfolio Standard (RPS) via a vote of the public. The RPS requires utilities to produce a specific percentage of power from renewable sources, and because of the ballot measure's popularity and success, the legislature... View Details
- 01 Jun 2024
- News
Case Study: Ready for an Upgrade
Illustration by Alvaro Dominguez The Los Angeles–based startup Stell was borne of a pain point almost as old as recorded history itself: paperwork. One of Stell’s cofounders, Malory McLemore (MBA 2022), had landed a job as an engineer at Airbus after earning a... View Details
- 01 Dec 2014
- News
Case Study: Growing the Family Business
discounted services or brand association might benefit the local lender. Finally, given the business strategy of no long-term commitments, I wonder if the centers could be sold to or subsidized by local... View Details
- 29 Apr 2016
- News
The First Five Years: Kelly McKenna (MBA 2015)
groups. It's really powerful. We have artists in 11 cities and more than 1,000 unique pieces on our site now. We've come a long way. "From a branding perspective, a lot of companies are aligning themselves with social causes to appeal to... View Details
- 01 Jun 2004
- News
Books
century’s end, as mail-order companies such as Sears Roebuck and Montgomery Ward gained ground and manufacturers began to sell their own distinctive brands and develop their own distribution networks. Birth of a Salesman includes a look... View Details
- 10 Dec 2014
- News
Front-Row Seat
a portfolio that has reversed years of financial losses. “Atlantic Media is one of the only legacy companies that has made a successful transition to digital,” adds Perlmutter. “Their corporate strategy is... View Details
- 24 Feb 2014
- News
A Capital Idea for Small Business
Emeritus André Perold, who taught an investment management class and with whom Callaghan did research. Callaghan's subsequent career included portfolio management at Equitable Capital and hedge fund Odyssey Partners; small capitalization... View Details
- 13 Oct 2016
- News
Adding Muscle to the Fight Against Disease
portfolio of programs in parallel.” In an industry where serial entrepreneurship is the norm, Cytokinetics’s approach instead requires “a strategy based on sustainability and durability” that includes... View Details
Keywords: Deborah Blagg
- 15 Jun 2021
- News
Case Study: Inside Story
be a competitive, winner-take-all market? If so, then scaling quickly becomes important. Assuming Saga feels ready, and that now is the time in which to scale quickly, they should consider building the resources to have a portfolio of... View Details
- 21 May 2019
- News
Confronting the Future of Climate Change in the Midwest
by climate change by managing resources more efficiently, pursuing new strategies in the wake of climate change, and bringing climate-ready products to market. On May 15, over 100 Harvard Business School alumni and local and regional... View Details
Keywords: Agriculture
- 01 Dec 2016
- News
Alumni Books of 2016
Making Strategy Work Using the Balanced Scorecard by Sanjiv Anand (AMP 163, 2002) (Wiley) This is a hands-on guidebook for making strategy work with effective Balanced Scorecard design, deployment, and... View Details