Publications

03 Aug 2016
What Do You Think?

How Can We Hold the “Leadership Industry” Accountable?

training they provide, market pressures, corporate governance shortcomings, and even the nature of leadership itself. John led the charge by saying, “Having taught within... View Details

Keywords: by James Heskett; Education

20 Dec 2004
Research & Ideas

The U.S. Patent Game: How to Change It

subtle shifts in abstract judicial doctrine will affect the amount they pay for new products. Even CEOs are not apt to give these arcane issues the same kind of attention as... View Details

Keywords: by Ann Cullen

29 May 2006
What Do You Think?

How Important Is the “Service Sector Effect” on Productivity?

Summing Up Do increases in social sector productivity, which seem to prevail at least in the U.S., benefit consumers at the expense of workers? Or is View Details

Keywords: by James Heskett; Service

25 Oct 2011
Research & Ideas

Chasing Stars: Why the Mighty Red Sox Struck Out

In the fall of 2009, baseball's Anaheim Angels knocked the Boston Red Sox out of the American League Division... View Details

Keywords: by Carmen Nobel; Sports; Banking

May 2012
Course Overview Note

Managing Stakeholders with Corporate Social Responsibility

By: Christopher Marquis and Laura Velez Villa

This note articulates the ways in which strong stakeholder-company relationships developed through corporate social responsibility initiatives and other types of social strategies deliver bottom line benefits. The analysis follows stakeholder logic models connecting... View Details

Keywords: Business And Society; Social Responsibility; Stakeholder Management; Government And Business; Philanthropy; Business and Stakeholder Relations; Corporate Social Responsibility and Impact; Philanthropy and Charitable Giving; Revenue

April 2024
Supplement

Cyrus 3.0: Turning a Traditional Business Model on Its Head (B)

By: James Heskett

The objective of improved work-life balance is achieved. However, it prompts a discussion of whether management should take on special events during what is now a long weekend in order to improve the bottom line even more. The case raises questions about other... View Details

Keywords: Business Model; Organizational Change and Adaptation; Work-Life Balance; Strategic Planning; Profit

05 Aug 2002
Research & Ideas

Are Consumers the Cure for Broken Health Insurance?

The health insurance system in the United States is broken, and business is paying the price. Employers' insurance premiums reached an estimated $450 billion in 2000, and then... View Details

Keywords: by Regina E. Herzlinger

Research Summary

Overview

By: Robert J. Dolan

Professor Dolan's research interests including product policy and pricing. These areas have been the subject to two books, Managing the New Product Development Process and Power Pricing:How Managing Price Impacts the Bottom Line. In addition, he works on the societal... View Details

Keywords: Product Commercialization; Product Development; Pricing Strategy; Marketing And Society

24 Feb 2014
Research & Ideas

Uncovering Racial Discrimination in the ‘Sharing Economy’

racial discrimination. In Digital Discrimination: The Case of Airbnb.com, Benjamin G. Edelman and Michael Luca investigate the possibility of... View Details

Keywords: by Carmen Nobel; Construction; Real Estate; Advertising

June 2005 (Revised April 2008)
Case

Whole Foods Market, Inc.

By: John R. Wells and Travis Haglock

Can a short-sleeved, sandal-wearing, college dropout create a company manifesting love, joy, and happiness? Chainsaw John Mackey did. This CEO took a five-month sabbatical to hike the Appalachian Trail. More credentials: Sales-per-square foot of $690 and rising. Hiring... View Details

Keywords: Management Style; Motivation and Incentives; Food; Management Practices and Processes; Groups and Teams; Success; Leadership Style; Management Teams; Business Growth and Maturation; Emerging Markets; Retail Industry; Food and Beverage Industry; Consumer Products Industry

28 Nov 2016
Research & Ideas

Challenging the Belief that Liability Laws Kill Medical Device Innovation

Doctors are afraid of getting sued. According to some accounts, 75 percent of them perform more tests and procedures than necessary to avoid potential lawsuits over medical malpractice. View Details

Keywords: by Michael Blanding; Medical Devices & Supplies

06 Mar 2006
What Do You Think?

The China Dilemma for U.S. Firms: Comply, Resist, or Leave?

Summing Up The jury is in. Nearly all respondents to this month's column would advise U.S. firms such as Yahoo, Google, Cisco, and Microsoft to continue to operate in China despite the government's possible... View Details

Keywords: by James Heskett; Technology

16 Mar 2011
Working Paper Summaries

Driven by Social Comparisons: How Feedback about Coworkers’ Effort Influences Individual Productivity

Keywords: by Francesca Gino & Bradley R. Staats; Banking

18 Jun 2012
Research & Ideas

Better by the Bunch: Evaluating Job Candidates in Groups

because of the potential positive effects on a company's bottom line. "By basing decisions on performance rather than uninformative stereotypes," Bohnet says,... View Details

Keywords: by Maggie Starvish

October 2011 (Revised June 2013)
Case

Novo Nordisk: A Commitment to Sustainability

By: Robert G. Eccles and Michael P. Krzus

The case describes the early commitment of a European pharmaceutical company, Novo Nordisk, to integrated reporting. Novo Nordisk is one of the pioneers of integrated reporting and it emerged out of its commitment to a "Triple Bottom Line approach to managing the... View Details

Keywords: Strategic Planning; Business Ventures; Business or Company Management; Integrated Corporate Reporting; Business Strategy; Pharmaceutical Industry

October 2021 (Revised June 2022)
Case

PittaRosso: Artificial Intelligence-Driven Pricing and Promotion

By: Ayelet Israeli

PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them to implement changes that would affect both the top of funnel and bottom of funnel activities for the company: once... View Details