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  • All HBS Web  (294)
    • News  (35)
    • Research  (244)
  • Faculty Publications  (146)

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  • All HBS Web  (294)
    • News  (35)
    • Research  (244)
  • Faculty Publications  (146)
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  • 22 Apr 2019
  • Working Paper Summaries

Government Technology Policy, Social Value, and National Competitiveness

Keywords: by Frank Nagle
  • February 2007
  • Article

Strategic Bidder Behavior in Sponsored Search Auctions

By: Benjamin Edelman and Michael Ostrovsky
We examine sponsored search auctions run by Overture (now part of Yahoo!) and Google and present evidence of strategic bidder behavior in these auctions. Between June 15, 2002, and June 14, 2003, we estimate that Overture's revenue from sponsored search might have been... View Details
Keywords: Auctions; Strategy; Behavior; Revenue; Performance Efficiency; Bids and Bidding; Search Technology
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Edelman, Benjamin, and Michael Ostrovsky. "Strategic Bidder Behavior in Sponsored Search Auctions." Decision Support Systems 43, no. 1 (February 2007): 192–198. (Winner of Emerald Citations of Excellence.)
  • April 2008
  • Supplement

Ti-Tech (B)

By: Benson P. Shapiro and John T. Gourville
This case concerns the selection and scheduling of orders by a small industrial titanium fabricator that recently has been plagued by poor deliveries and a lack of capacity. At the time of the case, Ti-Tech must decide which of four orders to accept, with capacity... View Details
Keywords: Decisions; Order Taking and Fulfillment; Production; Performance Capacity; Marketing Strategy; Bids and Bidding; Manufacturing Industry; Industrial Products Industry; United States
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Shapiro, Benson P., and John T. Gourville. "Ti-Tech (B)." Harvard Business School Supplement 508-096, April 2008.
  • 06 May 2008
  • First Look

First Look: May 6, 2008

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=708480 Cadbury Schweppes: Capturing Confectionery (A) Harvard Business School Case 708-453 In late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an... View Details
Keywords: Martha Lagace
  • 08 Apr 2008
  • First Look

First Look: April 8, 2008

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=608080 Bidding on Martha's Vineyard (A) Harvard Business School Case 908-044 To buy a desirable Martha's Vineyard property, Robert and Sally Franklin must craft a View Details
Keywords: Martha Lagace
  • 16 Oct 2007
  • First Look

First Look: October 16, 2007

involved in a frantic bidding war for a proposed book on the life of cat Dewey, billed as the feline answer to the best-selling "Marley & Me: Life and Love with the World's Worst Dog." Literary agent Peter McGuigan, who... View Details
Keywords: Sean Silverthorne
  • 26 Oct 2009
  • Lessons from the Classroom

The New Deal: Negotiauctions

known, unknown, and potential competitors. In February 2010, Subramanian will publish Negotiauctions: New Dealmaking Strategies for a Competitive Marketplace, a book that draws on his experience studying and advising on complex corporate... View Details
Keywords: by Julia Hanna
  • 05 Jan 2010
  • First Look

First Look: January 5

strategy to provide textbooks for college accounting courses. The Joffes are trying to raise private equity financing, but market conditions have made it difficult and the company is at risk of exhausting the senior Joffe's savings. The... View Details
Keywords: Martha Lagace
  • 08 Mar 2011
  • First Look

First Look: March 8

companies devised political strategies that maneuvered a reluctant President Roosevelt into supporting their interests, and the Mexican government more than fully compensated them as a result. Neither wages for oil workers nor Mexican... View Details
Keywords: Sean Silverthorne
  • 22 Dec 2009
  • First Look

First Look: Dec. 22

in a Systems Business J. Bruce HarreldHarvard Business School Case 810-071 This short case describes the tensions that often arise between finance executives attempting to curtail unproductive activities and strategy executives trying to... View Details
Keywords: Martha Lagace
  • 14 Feb 2007
  • Op-Ed

Tata-Corus: India’s New Steel Giant

industry, also had a sorry ending. So, it is perhaps worth reflecting why Tata-Corus might be different. I believe it will be. Here's why. First, CNOOC's bid collapsed amid Washington intrigue. The Chinese proved to be babes-in-the-wood... View Details
Keywords: by Tarun Khanna
  • 10 Mar 2015
  • Research & Ideas

The Surprising Winners and Losers in the Retail Revolution

willingness to pay. Lal: They've created new sources of value for their customers that did not exist before. Q: And PetSmart. What's made them so successful? Lal: PetSmart saw the online threat early and built a strategy to insulate... View Details
Keywords: by Sean Silverthorne; Retail
  • 18 Apr 2017
  • First Look

First Look at New Ideas, April 18

Scale Global This case tracks Jerome Chouchan’s strategies and execution for a successful turnaround of Godiva Japan’s operations, which were experiencing a decline in sales when he became the managing director of the company in 2010.... View Details
Keywords: by Sean Silverthorne
  • 18 Apr 2005
  • Research & Ideas

Selling Luxury to Everyone

Luxury is the new essential. Consumers know it and retailers are reaping the bounty. At a "Growth Strategies in the Luxury Goods Industry" panel on April 3 at the HBS Retail and Luxury Goods Conference, moderator Nancy F. Koehn... View Details
Keywords: by Julie Jette; Consumer Products
  • 06 Apr 2016
  • Research & Ideas

Should Entrepreneurs Pitch Products or Ideas for Products?

is enough interest to go further? Which is the better strategy for young innovators? What are the pros and cons of each? Can the risks be measured and mitigated? “The pitch or spec dilemma touches any independent inventor looking to sell... View Details
Keywords: by Carmen Nobel; Motion Pictures & Video; Entertainment & Recreation; Banking
  • July 2005
  • Article

Price Improvement in Dealership Markets

By: Matthew Rhodes-Kropf
Price improvement refers to the practice whereby dealers order executions that improve on quoted prices. Why are these improvements given? Standard thinking is that competition causes dealers to give better prices to customers with less information. This paper... View Details
Keywords: Price; Markets; Competition; Information; Customers; Negotiation; Mission and Purpose; Practice; Theory; Performance Improvement; Bids and Bidding; Governing Rules, Regulations, and Reforms
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Rhodes-Kropf, Matthew. "Price Improvement in Dealership Markets." Journal of Business 78, no. 4 (July 2005): 1137–1172.
  • 28 Jun 2016
  • First Look

June 28, 2016

businesses. The strategy literature uses real option theory to explain the transition to scale, but does not consider the complex relationships between corporate ventures and their parent organizations. By comparing six longitudinal cases... View Details
Keywords: Sean Silverthorne
  • 19 Dec 2016
  • Research & Ideas

The 10 Most Popular Stories of 2016

the chicken-and-egg challenge of how companies can attract their first customers. Donald Trump’s Winning Marketing Manual Donald Trump's upset election win offers six lessons for marketing professionals, says John A. Quelch. When Negotiating a Price, Never View Details
Keywords: by Carmen Nobel
  • 07 Aug 2007
  • First Look

First Look: August 7, 2007

Supplements the (A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=107052 BBC Worldwide: Global Strategy Harvard Business School Case 507-034 In January 2007, John Smith, chief executive... View Details
Keywords: Martha Lagace
  • 17 Sep 2001
  • Research & Ideas

Is There Help for the Big Ticket Buyer?

As a professor of decision making and negotiation, I often receive unsolicited phone calls from relatives, friends, and acquaintances seeking my advice on consumer matters such as negotiating for a house, bidding on eBay, and investing in... View Details
Keywords: by Max H. Bazerman
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