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Show Results For
- All HBS Web
(826)
- News (348)
- Research (455)
- Multimedia (28)
- Faculty Publications (71)
- 01 Nov 2016
- First Look
First Look - November 1, 2016
rather than creating the best content. Success comes not from making the "best" content, but from recognizing how content facilitates user connections; it comes not from protecting the value of content at all costs, but from... View Details
Keywords: Sean Silverthorne
- 21 Jan 2015
- Lessons from the Classroom
Managing the Family Business: Market Basket’s Lessons About Buyouts
sold in. "Who has the money?" Buyouts are often expensive and either other owners or the company must have the money to buy the shares of the sellers. Sometimes you can bring in external investment or debt to help View Details
Keywords: Retail
- 15 Feb 2011
- First Look
First Look: Feb. 15
cycles in turn can arise when a subset of firms adopt the strategy of vertically permeable boundaries. Such firms are vertically integrated in the sense of participating in multiple stages of the value chains, but their internal upstream units also sell into and... View Details
Keywords: Sean Silverthorne
- 25 Jan 2011
- First Look
First Look: Jan. 25
511-059 Entrepreneurial produce packaging firm, which has developed a disruptive technology that keeps fresh produce and flowers fresh for significantly longer, faces strategic growth decisions. CEO Bob Wright must decide how best to... View Details
Keywords: Sean Silverthorne
- 09 Jun 2014
- Research & Ideas
The Manager in Red Sneakers
appropriate dress for a luxury shop. One noted that "wealthy people sometimes dress very badly to demonstrate superiority" and that "if you dare enter these boutiques underdressed, you are definitely going to buy something." However, it... View Details
- 18 Jul 2005
- Research & Ideas
Identify Emerging Market Opportunities
framework—that lets executives map the institutional contexts of any country. Economics 101 tells us that companies buy inputs in the product, labor, and capital markets and sell their outputs in the products (raw materials and finished... View Details
- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
better to manage these programs in-house or to use outside experts. . Power Of The Network Affiliate networks slash the cost of buying ads for sellers through the use of advertising marketplaces. In essence, sellers are able to place... View Details
- 28 Oct 2014
- First Look
First Look: October 28
future business leaders, will respond to these tragedies. Purchase this case: http://hbr.org/product/Responsibilities-to-Socie/an/115012-PDF-ENG Harvard Business School Case 515-019 Showrooming at Best Buy... View Details
Keywords: Carmen Nobel
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
Done right, digital technology can be a tremendous opportunity for established players as demonstrated by Best Buy, New York Times, Weather Company, and others. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54862... View Details
Keywords: Dina Gerdeman
- 03 Mar 2003
- Research & Ideas
The Basics of Consumer Marketing in Asia
consumerswould buy anything on the Internet.— Hiroshi Mikitani of Rakuten Brands also tend to be highly localized. "You may find one brand very popular in Beijing and not be able to find it in Guangzhou at all," he said. Rob... View Details
Keywords: by Julie Jette
- 14 May 2008
- Research & Ideas
Getting Down to the Business of Creativity
Ping-Pong table is always welcome, but what Amabile and Kramer discovered was much simpler: People have their best days and do their best work when they are allowed to make progress. “Users tend to pick up... View Details
- December 2009
- Article
Negotiation? Auction? A Deal Maker's Guide
What's the best way to buy or sell an asset? Should you hold an auction and accept the most attractive offer? Or should you identify the most likely prospects and negotiate with them privately? Auctions became increasingly popular after the internet opened wide the... View Details
Keywords: Assets; Auctions; Market Transactions; Negotiation; Strategy; Decision Choices and Conditions
Subramanian, Guhan. "Negotiation? Auction? A Deal Maker's Guide." Harvard Business Review 87, no. 12 (December 2009).
- 22 Aug 2011
- Research & Ideas
Getting to Eureka!: How Companies Can Promote Creativity
to determine the best ways to develop prize competitions to maximize participation, the evidence shows that they can be a valuable approach to spurring new inventions—whether you are designing a new plow or putting another man on the... View Details
Keywords: by Michael Blanding
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
their satisfaction, and influential enough to change others' buying patterns. They are also customers who identify so closely with a product, service, or company that they provide valuable advice concerning product improvements and even... View Details
Keywords: by James Heskett
- Program
Mergers and Acquisitions
your company is private or public, or looking to buy or to sell, you will emerge with new ability to broker powerful deals and create shareholder value. Key Benefits Completing a successful merger or acquisition is a multifaceted project... View Details
- 10 Oct 2007
- Research & Ideas
“Blank” Inside: Branding Ingredients
ingredient is central to the functional performance of the final product. Think Shimano gear systems on performance bicycles or Monsanto's Nutrasweet, added to Equal sweetener. 3. The final products are not well-branded themselves, either because the category is... View Details
- 05 Jan 2009
- Research & Ideas
Most Popular Articles and Working Papers 2008
a Harvard Business Review classic, and has just been reissued in book form. We asked Sahlman what he would change if he wrote the article, now a decade old, today. 6. Spending on Happiness Money can't buy you love but it can View Details
Keywords: by Staff
- 10 Dec 2013
- Working Paper Summaries
Information and Incentives in Online Affiliate Marketing
- Program
Strategic Marketing for Driving Growth
forward-thinking approach. Details Drive integrated, customer-centric marketing strategies Effectively analyze markets, customer needs, and buying behaviors Determine strengths and weaknesses of competitors and substitutes Recognize... View Details
- 31 Oct 2023
- HBS Case
Checking Your Ethics: Would You Speak Up in These 3 Sticky Situations?
expensing meals, however, one of your coworkers grabs fast food while working through lunches and dinners, but later buys a gift card at a grocery store to make up the difference. He argues the client has already budgeted the money, so it... View Details