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  • All HBS Web  (10,218)
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  • All HBS Web  (10,218)
    • People  (24)
    • News  (3,067)
    • Research  (6,355)
    • Events  (31)
    • Multimedia  (271)
  • Faculty Publications  (4,495)
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  • 06 Jun 2007
  • Research & Ideas

Behavioral Finance—Benefiting from Irrational Investors

Least Resistance," a paper forthcoming in the Journal of Financial Economics, the authors argue that this sort of passive behavior can have a significant effect on how companies make strategic financing... View Details
Keywords: by Julia Hanna
  • Article

Research: The Rise of Partisan Media Changed How Companies Make Decisions

By: Jonas Heese and Vishal P. Baloria
Keywords: Public Relations
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Heese, Jonas, and Vishal P. Baloria. "Research: The Rise of Partisan Media Changed How Companies Make Decisions." Harvard Business Review (website) (October 31, 2017).
  • 28 Nov 2022
  • News

Podcast: How to make sure you’re not enabling others’ bad behavior

  • April 1996 (Revised March 2008)
  • Exercise

Canonical Decision Problems

Involves seven canonical decision problems--basic problems in management that arise with surprising frequency. Although these exercises are simplified versions of these problems, they have been written to preserve the "essence" of the decision situations. The problems... View Details
Keywords: Decision Choices and Conditions; Management Skills; Negotiation; Problems and Challenges
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"Canonical Decision Problems." Harvard Business School Exercise 396-308, April 1996. (Revised March 2008.)
  • February 2021
  • Article

I Own, So I Help Out: How Psychological Ownership Increases Prosocial Behavior

By: Ata Jami, Maryam Kouchaki and Francesca Gino
This article explores the consequences of psychological ownership going beyond the specific relationship with the possession to guide behavior in unrelated situations. Across seven studies, we find that psychological ownership leads to a boost in self-esteem, which... View Details
Keywords: Psychological Ownership; Prosocial Behavior; Altruism; Self-Esteem; Materialism; Behavior; Attitudes
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Jami, Ata, Maryam Kouchaki, and Francesca Gino. "I Own, So I Help Out: How Psychological Ownership Increases Prosocial Behavior." Journal of Consumer Research 47, no. 5 (February 2021): 698–715.
  • August 2021
  • Article

Hoping for the Worst? A Paradoxical Preference for Bad News

By: Kate Barasz and Serena Hagerty
Nine studies investigate when and why people may paradoxically prefer bad news—e.g., hoping for an objectively worse injury or a higher-risk diagnosis over explicitly better alternatives. Using a combination of field surveys and randomized experiments, the research... View Details
Keywords: Decision Avoidance; Difficult Decisions; Judgment And Decision Making; Medical Decision-making; Decision Making; Behavior
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Barasz, Kate, and Serena Hagerty. "Hoping for the Worst? A Paradoxical Preference for Bad News." Journal of Consumer Research 48, no. 2 (August 2021): 270–288.
  • 02 Apr 2008
  • News

Making the right decisions can be more emotional than you'd think

  • 2007
  • Chapter

Behavioral Corporate Finance: A Survey

By: Malcolm Baker, Richard Ruback and Jeffrey Wurgler
Research in behavioral corporate finance takes two distinct approaches. The first emphasizes that investors are less than fully rational. It views managerial financing and investment decisions as rational responses to securities market mispricing. The second approach... View Details
Keywords: Decisions; Prejudice and Bias; Debt Securities; Financial Management; Price; Theory; Investment; Problems and Challenges; Behavioral Finance; Corporate Finance
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Baker, Malcolm, Richard Ruback, and Jeffrey Wurgler. "Behavioral Corporate Finance: A Survey." In The Handbook of Corporate Finance, Volume 1: Empirical Corporate Finance, edited by Espen Eckbo. New York: Elsevier/North-Holland, 2007.
  • May 1999
  • Background Note

Note on Behavioral Pricing

By: John T. Gourville
The note introduces the behavioral or psychological aspects of consumer price acceptance. Begins by reviewing the traditional economic approach to product pricing and consumer price acceptance--namely, that consumers should be willing to purchase anytime a product's... View Details
Keywords: Customer Satisfaction; Decisions; Fairness; Price; Marketing Strategy; Behavior; Perspective; Public Opinion
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Gourville, John T. "Note on Behavioral Pricing." Harvard Business School Background Note 599-114, May 1999.
  • Teaching Interest

Micro Topics in Organizational Behavior

By: Alison Wood Brooks

Micro Topics in Organizational Behavior is a PhD seminar course exploring current and seminal research on individual, dyadic, small group, and intra-organizational behavior. Examples of topics at the individual level include emotions, cognition, and behavioral... View Details

  • 1996
  • Book

Wise Decisions

By: James K. Sebenius, Richard J. Zeckhauser and Ralph L. Keeney
Keywords: Decisions
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Sebenius, James K., Richard J. Zeckhauser and Ralph L. Keeney, eds. Wise Decisions. Cambridge, MA: Harvard Business School Press, 1996.

    Behavioral Corporate Finance: A Survey

    In this chapter, we survey the theory and evidence of behavioral corporate finance, which generally takes one of two approaches. The market timing and catering approach views managerial financing and investment decisions as rational managerial responses to... View Details

    • September 2020
    • Case

    Minerva 2020: Clinical Trials

    By: John R. Wells and Benjamin Weinstock
    In March 2020, Dr. Cynthia Bamdad, founder and CEO of Minerva Biotechnologies Inc. (Minerva), was reviewing the first results of human clinical trials for the company’s novel CAR-T drug therapeutic, one of the first ever to target solid cancer tumors. The results... View Details
    Keywords: Biotechnology; Strategic Decision Making; Entrepreneurship; Health Testing and Trials; Decision Choices and Conditions; Strategy
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    Wells, John R., and Benjamin Weinstock. "Minerva 2020: Clinical Trials." Harvard Business School Case 721-391, September 2020.
    • 24 Aug 2013
    • Panel Discussion

    Leadership for a New Era: Getting Serious about Sustainability

    By: Lynn S. Paine
    Keywords: Sustainability; Ethical Decision Making; Leadership; Decision Making; Ethics; Environmental Sustainability
    Citation
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    Paine, Lynn S. "Leadership for a New Era: Getting Serious about Sustainability." In Idolism and Business Character Session. Yabuli China Entrepreneurs Forum Summer Summit, Hefei, China, August 24, 2013.
    • 01 Feb 2021
    • News

    Confidence, uncertainty, and trust in AI affect how humans make decisions

    • February 1998
    • Teaching Note

    Decision Making at the Top: The All-Star Sports Catalog Division TN

    By: David A. Garvin and Michael Roberto
    Teaching Note for (9-398-061). View Details
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    Garvin, David A., and Michael Roberto. "Decision Making at the Top: The All-Star Sports Catalog Division TN." Harvard Business School Teaching Note 398-103, February 1998.
    • October 2020 (Revised July 2023)
    • Case

    UCK Partners: Gong Cha

    By: Victoria Ivashina and Sangyun Lee
    In the Spring of 2017, Soomin Kim, Founding Partner of UCK Partners, and his team were debating the potential exit of UCK Partner’s investment in Gong Cha Korea, the sole local franchisor of the premium milk tea brand that they proprietarily sourced three years ago.... View Details
    Keywords: Exit; Strategic Decision Making; Private Equity; Investment; Strategy; Investment Return; Decision Making; Bids and Bidding
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    Ivashina, Victoria, and Sangyun Lee. "UCK Partners: Gong Cha." Harvard Business School Case 221-040, October 2020. (Revised July 2023.)
    • Research Summary

    Overview

    By: John Beshears
    In his research, Professor Beshears shows how managers can influence the behavior of customers and employees by changing the decision-making environment to call attention to a decision, to use psychological framing to shape assessments of options, or to help... View Details
    Keywords: Behavioral Economics; Consumer Finance; Household Finance; Health Care; Organizational Economics; Decision Making; Economics; Negotiation; Behavioral Finance
    • Article

    Behavioral Hazard in Health Insurance

    By: Katherine Baicker, Sendhil Mullainathan and Joshua Schwartzstein
    A fundamental implication of standard moral hazard models is overuse of low-value medical care because copays are lower than costs. In these models, the demand curve alone can be used to make welfare statements, a fact relied on by much empirical work. There is ample... View Details
    Keywords: Insurance; Consumer Behavior; Health Care and Treatment; Insurance Industry
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    Baicker, Katherine, Sendhil Mullainathan, and Joshua Schwartzstein. "Behavioral Hazard in Health Insurance." Quarterly Journal of Economics 130, no. 4 (November 2015): 1623–1667. (Online Appendix.)
    • Article

    Why It's So Hard to Train Someone to Make an Ethical Decision

    By: Eugene F. Soltes
    Citation
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    Soltes, Eugene F. "Why It's So Hard to Train Someone to Make an Ethical Decision." Harvard Business Review (website) (January 11, 2017).
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