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Show Results For
- All HBS Web
(475)
- People (1)
- News (113)
- Research (193)
- Events (1)
- Multimedia (1)
- Faculty Publications (41)
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- 27 May 2020
- Research & Ideas
What South Korea Teaches the World About Fighting COVID
carried out aggressive social distancing measures over the past several months, with many imposing a lockdown that allows only for essential functions, such as buying food or seeking medical care. At the extreme, China’s Hubei (the... View Details
- 01 Feb 2011
- First Look
First Look: Feb. 1
marketing and sales in Business-to-Business (B2B) organizations. It provides an historical overview, indicating that this is not a new issue facing firms, that the business press has outlined a recurring set of prescriptive advice about... View Details
- 14 Jan 2014
- First Look
First Look: January 14
examples from their own experience and their clients', the authors walk readers through each of the five patterns and how to apply them. They also provide advice and questions that will help executives get started on their own searches.... View Details
Keywords: Sean Silverthorne
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
critiques of our work with empirical data and conceptual arguments. We agree with Wilson and Stolarz-Fantino that researchers seeking to understand a policy’s influence on consumers should test predictions about which strategies firms... View Details
Keywords: Dina Gerdeman
- 28 Oct 2015
- Research & Ideas
A Dedication to Creation: India's Ad Man Ranjan Kapur
the subject of brand building, Kapur is very keen on the idea that brands take a long time to build, there are no shortcuts. He says, “One [piece of] advice that I would give is to make absolutely sure that you are not running away from... View Details
- 19 Mar 2019
- First Look
New Research and Ideas, March 19, 2019
plans are more likely to hire a consultant. Lastly, say-on-pay voting patterns suggest shareholders view positively the advice consultants provide but only when consultants do not provide other services. We also find suggestive evidence... View Details
Keywords: Dina Gerdeman
- 29 Jan 2008
- First Look
First Look: January 29, 2008
sales and distribution channels, seek instead to leverage their existing brands and structures. Entrants, in contrast, simply create new ones. The problem for the incumbent isn't that the challenger can spend more; it's that the... View Details
Keywords: Martha Lagace
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
they seek advice from others. However, increasingly companies that operate in high-anxiety settings (like financial services, health care, and education) are deploying self-service technologies (SSTs),... View Details
Keywords: Sean Silverthorne
- 17 Jan 2017
- First Look
First Look at New Research: January 17
integrating operations to avoid corruption. The difference, the authors believe, lies in the choice between “push” and “pull” investment. MNCs seek growth by pushing current products onto emerging middle-class consumers. They retain some... View Details
Keywords: Sean Silverthorne
- 14 Mar 2017
- First Look
First Look at New Research, March 14
creative or in love with risk, but they are deeply inquisitive, open to new experiences, and comfortable with the unpredictable. He also offers evidence-based, practical advice for interviews and résumé screening that hiring managers can... View Details
Keywords: Sean Silverthorne
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