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- All HBS Web
(142)
- News (37)
- Research (93)
- Events (1)
- Multimedia (5)
- Faculty Publications (47)
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- August 2001 (Revised September 2005)
- Case
eBay (A): The Customer Marketplace
By: Frances X. Frei and Hanna Rodriguez-Farrar
eBay, the popular Internet-based consumer-to-consumer marketplace, has recently become attractive to corporate customers. According to a vocal subset of eBay customers, the company has lost its way and is set to forsake its traditional business. Told from the... View Details
Keywords: Customers; Multi-Sided Platforms; Problems and Challenges; Opportunities; Trust; Internet; Web Services Industry
Frei, Frances X., and Hanna Rodriguez-Farrar. "eBay (A): The Customer Marketplace." Harvard Business School Case 602-071, August 2001. (Revised September 2005.)
- Research Summary
eBay Auctions as Markets
An examination of eBay from an industrial organization and competitive firms perspective. Exploits survey data as a measure of information dispersion. View Details
- September 2009 (Revised March 2015)
- Case
eBay Partner Network (A)
By: Benjamin Edelman and Ian Larkin
eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details
Keywords: Compensation and Benefits; Marketing Strategy; Partners and Partnerships; Motivation and Incentives; Online Technology; Service Industry
Edelman, Benjamin, and Ian Larkin. "eBay Partner Network (A)." Harvard Business School Case 910-008, September 2009. (Revised March 2015.) (request a courtesy copy.)
- March 2017
- Supplement
eBay vs. Carl Icahn, 2014: Interview with John Donahoe, eBay CEO 2008-2015
By: David B. Yoffie, Eric Baldwin and Tom Ryder
This video, a supplement to HBS Case No. 717-417, features an interview with former eBay CEO John Donahoe, providing his perspective on eBay's response to activist investor Carl Icahn's attack on eBay, which began in January 2014. After giving some of his own... View Details
Keywords: Activist Shareholder; Activist Investors; Technology; Strategy; Corporate Strategy; Investment Activism; Financial Services Industry; Retail Industry; Technology Industry
Yoffie, David B., Eric Baldwin, and Tom Ryder. "eBay vs. Carl Icahn, 2014: Interview with John Donahoe, eBay CEO 2008-2015." Harvard Business School Multimedia/Video Supplement 717-801, March 2017.
- December 2010 (Revised June 2014)
- Supplement
eBay Partner Network — slide supplement
By: Benjamin Edelman
eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details
- October 2001
- Case
Meg Whitman and eBay Germany
By: Linda A. Hill and Maria Farkas
After acquiring the German online auction company Alando.de, eBay CEO Meg Whitman and her team must integrate Alando's Web site with the company's existing platform. The acquisition is the first step of eBay's journey to become a global trading platform. In addition to... View Details
Keywords: Acquisition; Integration; Digital Platforms; Internet and the Web; Globalized Markets and Industries; Germany
Hill, Linda A., and Maria Farkas. "Meg Whitman and eBay Germany." Harvard Business School Case 402-006, October 2001.
- August 2008
- Supplement
Philipp Justus at eBay Germany (C)
By: Linda A. Hill and Emily Stecker
This case traces the development of eBay Germany, eBay Inc., and the career of eBay Germany's first country manager, Philipp Justus. The case covers from 2000 through the fall of 2007. This case details how eBay Germany, once a small start-up, became one of eBay's most... View Details
Keywords: Innovation and Management; Leadership; Auctions; Organizational Structure; Personal Development and Career; Internet; Germany
Hill, Linda A., and Emily Stecker. "Philipp Justus at eBay Germany (C)." Harvard Business School Supplement 409-029, August 2008.
- August 2016 (Revised May 2017)
- Case
eBay vs. Carl Icahn, 2014
By: David B. Yoffie and Eric Baldwin
This case explores Carl Icahn's attack on eBay, starting in January 2014. The case examines how John Donahoe, CEO of eBay, should respond to Icahn's demand that eBay spin off PayPal and accept Icahn's two nominees to the board of directors. View Details
Keywords: Activist Shareholder; Activist Investors; Technology; Strategy; Corporate Strategy; Investment Activism; Financial Services Industry; Retail Industry
Yoffie, David B., and Eric Baldwin. "eBay vs. Carl Icahn, 2014." Harvard Business School Case 717-417, August 2016. (Revised May 2017.)
- June 2014
- Supplement
eBay Partner Network — slide supplement (widescreen)
By: Benjamin Edelman
eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details
- November 2000 (Revised November 2005)
- Case
Meg Whitman at eBay Inc. (A)
By: Linda A. Hill and Maria Farkas
Meg Whitman takes over as CEO of eBay from the founder. She must figure out how to lead the company through a stage of phenomenal growth without compromising eBay's unique external customer culture and internal culture--its key success factors. A rewritten version of... View Details
Keywords: Leadership Style; Change Management; Organizational Change and Adaptation; Growth Management; Organizational Culture; Success
Hill, Linda A., and Maria Farkas. "Meg Whitman at eBay Inc. (A)." Harvard Business School Case 401-024, November 2000. (Revised November 2005.)
- April 2002 (Revised July 2002)
- Case
eBay (B): Combating Fraud
By: Frances X. Frei and Hanna Rodriguez-Farrar
Supplements the (A) case. View Details
Frei, Frances X., and Hanna Rodriguez-Farrar. "eBay (B): Combating Fraud ." Harvard Business School Case 602-152, April 2002. (Revised July 2002.)
- November 2003 (Revised January 2004)
- Case
eBay Inc.: Internet Success or Fairy Tale?
By: David F. Hawkins and Jacob Cohen
A well-known financial analyst claims that eBay has never been profitable and currently does not generate any "unfettered" cash flow. View Details
Hawkins, David F., and Jacob Cohen. "eBay Inc.: Internet Success or Fairy Tale?" Harvard Business School Case 104-049, November 2003. (Revised January 2004.)
- December 2013 (Revised March 2015)
- Supplement
eBay Partner Network (D)
By: Benjamin Edelman
Supplements the (A) case View Details
Edelman, Benjamin. "eBay Partner Network (D)." Harvard Business School Supplement 914-016, December 2013. (Revised March 2015.)
- September 2009 (Revised March 2015)
- Supplement
eBay Partner Network (C)
By: Benjamin Edelman and Ian Larkin
Supplements the (A) case. View Details
Edelman, Benjamin, and Ian Larkin. "eBay Partner Network (C)." Harvard Business School Supplement 910-012, September 2009. (Revised March 2015.)
- September 2009 (Revised March 2015)
- Supplement
eBay Partner Network (B)
By: Benjamin Edelman and Ian Larkin
Supplements the (A) case. View Details
Edelman, Benjamin, and Ian Larkin. "eBay Partner Network (B)." Harvard Business School Supplement 910-009, September 2009. (Revised March 2015.)
- 20 Mar 2014
- News
Will eBay Back Down From Carl Icahn Feud?
- September 2015 (Revised August 2016)
- Case
Srivathsan Canchi at eBay Inc.
By: Leslie Perlow, Eunice Eun and Wenjie Ma
Perlow, Leslie, Eunice Eun, and Wenjie Ma. "Srivathsan Canchi at eBay Inc." Harvard Business School Case 416-006, September 2015. (Revised August 2016.)
- August 2002
- Case
eBay (C): PayPal Merger
By: Frances X. Frei and Hanna Rodriguez-Farrar
Supplements the (A) case. View Details
Frei, Frances X., and Hanna Rodriguez-Farrar. "eBay (C): PayPal Merger." Harvard Business School Case 603-042, August 2002.
- October 1999 (Revised September 2005)
- Supplement
Meg Whitman at eBay Inc. (B)
Supplements the (A) case. View Details
Bradach, Jeffrey L., and Nicole Tempest. "Meg Whitman at eBay Inc. (B)." Harvard Business School Supplement 400-047, October 1999. (Revised September 2005.)