by Lena Ye and Geoffrey Jones - Publications - Faculty & Research

02 Jun 2020
Research & Ideas

Coronavirus Careers: Cloud Kitchens Are Now Serving

cooking. About the Authors Lena Ye is a member of the Harvard Business School MBA Class of 2020. Geoffrey Jones is the Isidor Straus Professor of... View Details

Keywords: by Lena Ye and Geoffrey Jones; Food & Beverage

11 Mar 2001
Research & Ideas

Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries

Geoffrey Jones A second major influence on the diversification strategies of the trading companies was the boom in commodity prices. Industrialization in Europe and the United... View Details

Keywords: by Geoffrey Jones

28 Nov 2005
Research & Ideas

Unilever: Transformation and Tradition

as a result, but also avoiding disasters. The ice cream and other foods businesses were built patiently by the acquisition of one local firm after another, and their melding... View Details

Keywords: by Geoffrey Jones; Consumer Products

21 Nov 2023
Op-Ed

The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?

In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between... View Details

Keywords: by Geoffrey Jones; Beauty & Cosmetics

24 May 2021
Op-Ed

Can Fabric Waste Become Fashion’s Resource?

COVID-19 has broken fashion’s supply chain. As a result, an already wasteful industry has become more wasteful. Even before the pandemic, the global apparel industry was producing about 92 million tons of textile waste a year. That’s about one garbage truck’s worth of... View Details

Keywords: by Geoffrey Jones and Shelly Xu; Fashion

13 Sep 2012
Working Paper Summaries

Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions

Keywords: by Geoffrey Jones; Beauty & Cosmetics; Food & Beverage

05 Nov 2021
Op-Ed

Is the Business World Finally Ready for the Wisdom of Shibusawa?

However, his ability to inspire such compassion even four generations later speaks to the power and timelessness of his message—one that will likely continue to shape CEOs for decades to come. About the Authors View Details

Keywords: by Geoffrey Jones and Rei Morimoto; Financial Services; Retail

08 Apr 2010
Working Paper Summaries

Multinational Strategies and Developing Countries in Historical Perspective

Keywords: by Geoffrey Jones

22 Aug 2005
Research & Ideas

Restoring a Global Economy, 1950–1980

excluded from the Communist world. In the twenty years after 1945 the European colonial empires were dismantled. In some cases, decolonization was followed by an aggressive reaction against the businesses of the former colonial power,... View Details

Keywords: by Geoffrey Jones

09 Dec 2002
Research & Ideas

Unilever—A Case Study

locations, like Brazil, India, Nigeria, and Turkey. The story of Unilever in the United States provides rich new empirical evidence on critical issues relating to the functioning of multinationals and their... View Details

Keywords: by Geoffrey Jones; Consumer Products; Entertainment & Recreation; Food & Beverage; Manufacturing; Retail

15 May 2019
Research Event

The Unconventional Capitalism That Shapes Business History

records and other, unconventional, records are being used by one speaker to uncover the scale of their activities, and argue that basically China already had an entrepreneurial... View Details

Keywords: by Geoffrey G. Jones; Education