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  • 22 May 2008
  • Working Paper Summaries

Testing Strategy with Multiple Performance Measures Evidence from a Balanced Scorecard at Store24

Keywords: by Dennis Campbell, Srikant M. Datar, Susan L. Kulp & V.G. Narayanan; Food & Beverage
  • 2015
  • Article

Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at Store24

By: Dennis Campbell, Srikant M. Datar, Susan L. Kulp and V.G. Narayanan
We analyze balanced scorecard data from a convenience store chain, Store24, during the implementation of an innovative, but ultimately unsuccessful, strategy. Quarterly strategic reviews, based in part on the firm's balanced scorecard, led executives at Store24 to... View Details
Keywords: Balanced Scorecard; Business Strategy; Retail Industry
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Campbell, Dennis, Srikant M. Datar, Susan L. Kulp, and V.G. Narayanan. "Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at Store24." Journal of Management Accounting Research 27, no. 2 (2015): 39–65.
  • 18 Feb 2015
  • First Look

First Look: February 18

Fruitful avenues for future research are suggested. February 2015 Journal of Management Accounting Research Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at Store24 By: Datar, View Details
Keywords: Sean Silverthorne
  • 11 Mar 2008
  • First Look

First Look: March 11, 2008

  Working PapersTesting Strategy with Multiple Performance Measures Evidence from a Balanced Scorecard at Store24 Authors:Dennis Campbell, Srikant M. View Details
Keywords: Martha Lagace
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