Publications

Educators

Research Summary

Creating Corporate Value Added

By: Joseph L. Bower

In response to dramatic changes in the business environment--hypercompetition in many traditional industries, short product life cycles, and new competitors based in emerging nations--successful companies have responded by repositioning themselves in the global markets... View Details

Article

Adding Value by Talking More

By: Robert S. Kaplan, Derek A. Haas and Jonathan Warsh

The prevailing fee-for-service payment model has led health care administrators and physician practices to impose severe constraints on the time physicians spend talking, for which they are reimbursed poorly or not at all. New value-based reimbursement models, however,... View Details

Keywords: Value Creation; Cost Management; Health Care and Treatment; Customer Focus and Relationships; Health Industry

December 2022
Case

Taylor Farms: Adding Value to Fresh Produce

By: José B. Alvarez, Forest L. Reinhardt, Jenyfeer Martinez Buitrago and Pedro Levindo

In October 2022, Bruce Taylor (HBS MBA, 1981), Chairman and CEO of Taylor Farms, the leading producer of salads and healthy fresh foods in the United States, wondered whether this was the right time for Taylor Farms to venture into the Controlled Environment... View Details

Keywords: Technology Adoption; Cost vs Benefits; Logistics; Environmental Sustainability; Agriculture and Agribusiness Industry

Educators

November 1989 (Revised December 1989)
Case

Grand Metropolitan ... Adding Value to Foods

By: Ray A. Goldberg

Keywords: Food and Beverage Industry

03 Nov 2014
Working Paper Summaries

Adding Value Through Venture Capital in Latin America and the Caribbean

Keywords: by Josh Lerner, Ann Leamon, James Tighe & Susana Garcia-Robles; Financial Services

14 Mar 2013
Working Paper Summaries

No Taxation without Information: Deterrence and Self-Enforcement in the Value Added Tax

Keywords: by Dina Pomeranz

2014
Working Paper

Adding Value Through Venture Capital in Latin America and the Caribbean

By: Josh Lerner, Ann Leamon, James Tighe and Susana Garcia-Robles

Venture capital (VC) investment has long been recognized as an engine for economic growth and development. Unlike bank loans, where the entrepreneur receives money and is left alone as long as the payments arrive on the pre-arranged schedule, venture capital... View Details

Keywords: Venture Capital; Value; Entrepreneurship; Investment; Latin America; West Indies

Article

No Taxation Without Information: Deterrence and Self-Enforcement in the Value Added Tax

By: Dina Pomeranz

Claims that the VAT facilitates tax enforcement by generating paper trails on transactions between firms contributed to widespread VAT adoption worldwide, but there is surprisingly little evidence. This paper analyzes the role of third-party information for VAT... View Details

Keywords: Taxation; Product Development; Chile

February 1988 (Revised July 1990)
Background Note

Adding Value at the Top: A Perspective on the General Manager's Job

By: Malcolm S. Salter and Howard H. Stevenson

11 Apr 2007
Research & Ideas

Adding Time to Activity-Based Costing

international order, and so on. Time equations handle complexity by simply adding terms with Boolean logic that test for the presence of a particular feature that adds or subtracts time to overall processing time, a simple and elegant... View Details

Keywords: by Sarah Jane Gilbert

09 Feb 2018
Research & Ideas

Big Hits: The Best of the 2018 Super Bowl Ads

reflected anxieties of the American audience, many of the brands failed to create stories that passed the acid test of good advertising—to create meaning that adds value for consumers and spur those who don’t use the products to action.... View Details

Keywords: Re: Multiple Faculty; Telecommunications

2014
Case

Microfinance Services in Rural Areas--Farmers' Self-reliance Branch of CFPA Microfinance in Shangyi County

By: F. Warren McFarlan, Siqun Yang and Meihua Shen

Microfinance is introduced into China in the 1990s. It had gone through 3 phases since the beginning, namely the pilot phase when all Microfinance practices are sponsored by charity funds based on projects, the promotion phase when the government subsidized some... View Details

Keywords: Rural Entrepreneurship; Value Added; China; Risk Management; Microfinance; China

2014
Teaching Note

Microfinance Services in Rural Areas--Farmers' Self-reliance Branch of CFPA Microfinance in Shangyi County (TN)

By: F. Warren McFarlan, Yang Siqun and Shen Meihua

Microfinance is introduced into China in the 1990s. It had gone through 3 phases since the beginning, namely the pilot phase when all Microfinance practices are sponsored by charity funds based on projects, the promotion phase when the government subsidized some... View Details

Keywords: Microfinance; Rural Entrepreneurship; Value Added; China; China

October 2015
Article

The Value of Bosses

By: Edward P. Lazear, Kathryn L. Shaw and Christopher Stanton

How and by how much do supervisors enhance worker productivity? Using a company-based data set on the productivity of technology-based services workers, supervisor effects are estimated and found to be large. Replacing a boss who is in the lower 10% of boss quality... View Details

Keywords: Supervisors; Management Skills; Employees; Performance Productivity

1994
Book

Adding Value: Brands and Marketing in Food and Drink

By: Geoffrey Jones and Nicholas J. Morgan

Branding is one of the most prominent topics in business today. This volume explores both the impact it has had on major products and the business strategies which have shaped the success, or failure, of these brands. Focusing on the history of marketing in the food... View Details

Keywords: Brands and Branding; Product; Business Strategy; Value; Food and Beverage Industry

19 Aug 2015
Research & Ideas

Codeacademy’s Delicate Work of Adding Monetization Without Crushing Mission

a subset of the community finds value in the company's services. Personally, I am a fan of building the community first and focusing on monetization much later, just as the Codecademy team has done. "COMMUNITY-BUILDING AND MONETIZATION... View Details

Keywords: Re: Jeffrey J. Bussgang; Technology

28 Oct 2015
Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

fascinated by the old British style of operation. And advertising was seen as a glamorous thing” Kapur discusses his years as a developing ad man and eventual executive chairman of O&M India in a new interview with Sunil Gupta, the... View Details

Keywords: by Sean Silverthorne; Advertising

27 Feb 2006
Research & Ideas

Corporate Values and Employee Cynicism

Positive values are a fixture on corporate mission statements these days. But when leaders fail to live up to the values they've articulated, it's a recipe for employee cynicism, according to Sandra Cha and... View Details

Keywords: by Martha Lagace

March 2011
Case

Cash Flow Productivity at PepsiCo: Communicating Value to Retailers

PepsiCo developed a new metric that better measured the value added by Pepsi products than did gross margin, the traditional metric used by retailers to determine shelf space and promotional activity. The new metric, cash flow productivity, captured the value of... View Details

Keywords: Customer Relationship Management; Cash Flow; Measurement and Metrics; Distribution; Performance Productivity; Value Creation; Food and Beverage Industry; Retail Industry