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- 27 Oct 2010
- News
Advertisers Gamble on World Series
- 04 Sep 2019
- News
Giving Live Sports Another Dimension
Smart Venues “There’s long been this tension between the experience of live sports in a venue versus the comfort of watching on TV at home. And broadcasts have improved dramatically. So now stadium-goers are increasingly expecting their... View Details
- 25 Aug 2022
- News
Elevator Pitch: Wagr
Illustration by Drue Wagner Wagr [Wa-jr] Mario Malave (MBA 2020), CEO Eliana Eskinazi (MBA 2020), CPO Concept: Wagr is a social sports-betting app that allows people to bet with others in their community instead of betting against the house. The Why: Wagr’s mission is... View Details
- 01 Mar 2024
- News
Game On
ball, set to the pop-pop-popping soundtrack of the game, it makes for a snappy scene on a Tuesday afternoon. Pickleball, if you haven’t heard, is the fastest growing sport in the United States, with 48 million people—an astounding 19... View Details
- 18 Sep 2019
- News
Level Up
There was a very specific moment when the crisis underway in the sports industry became clear to Angela Ruggiero (MBA 2014). It was August 4, 2015, when Disney CEO Bob Iger announced in the company’s quarterly earnings call that its... View Details
- 04 Sep 2019
- News
Advanced Statistics Are the New Foam Fingers
The Quantified Athlete “Athletes will always look to improve their performance and stay injury-free with technology. But the sports media industry is also starting to explore how to incorporate athlete data into their broadcasts. And as... View Details
- 04 Sep 2019
- News
A Wide Screen Approach
Immersive Media “The single largest revenue stream for sports in North America is media rights. The sports industry is slowly adapting to new formats and platforms, which is having an immediate impact on the... View Details
- 01 Sep 2017
- News
The Biggest Industry You’ve Never Heard Of
acquired by Amazon for nearly $1 billion. The acquisition was viewed with amazement by those unfamiliar with the young and rapidly growing sector. But a year later esports achieved a milestone traditional US sports fans could understand.... View Details
- 04 Sep 2019
- News
Putting the Game Within Reach
Fan Experience “New mixed reality integrations, sports betting, and gamified experiences are changing the way that fans are consuming sports. We are already seeing this with immersive media, particularly in the interactivity that is... View Details
- 01 Jun 2010
- News
Just Extraordinary
TURNER: A World Cup goal. Matt Mendelsohn The world’s most popular sporting event — and the reason global productivity declines for several weeks every four years — soccer’s World Cup kicks off this month in South Africa. Stacie Scott... View Details
- 01 Apr 2002
- News
Gold Mettle
Gold Mettle Three years ago, the 2002 Winter Olympics looked like a downhill skier who had taken a really bad fall, tumbling out of control, in danger of serious injury, and with an uncertain future at best. Members of the International Olympic Committee had accepted... View Details
- 01 Jun 1998
- News
Mark Tatum
vice president of the university's Black Alumni Association. Working at Procter & Gamble after graduation, he was promoted four times in four years, eventually becoming an award-winning corporate account executive. As a regional sales... View Details
Keywords: Susan Young; photograph by Webb Chappell
- 01 Dec 2011
- News
Alumni Book Briefs
Brown and Company) Beginning in 1979 as a cable channel televising sporting events in Connecticut, ESPN is arguably now the most successful network in TV history. The authors tell the inside story of this amazing rise, drawing on over 500... View Details
- 27 Apr 2012
- News
Fantasy Football for Politics Junkies
- 01 Sep 2013
- News
The First Scrum
experiences proved symbiotic. As the School's only extramural, competitive sports team, the HBS Rugby Football Club resonated with players and a growing number of fans, if not the administration. In the five decades since, some 1,500 men... View Details
- 01 Dec 2004
- News
A Life by Design
As a girl growing up in Riverdale, New York, Ivy Ross (PMD 68, 1994) was surrounded by modern design — and disliked it. The home she lived in and the furniture she sat on reflected the avant-garde sensibilities of her father, an industrial designer who worked for the... View Details
- 01 Dec 2017
- News
Flight Path
Above: Drone Racing League Founder and CEO Nick Horbaczewski is having a magic moment. (photo by Jordan Hollender) Drone Racing League (DRL) founder and CEO Nick Horbaczewski (MBA 2008) wants to be clear: He didn’t invent the sport that... View Details
Keywords: Julia Hanna
- 01 Mar 2011
- News
James McNerney Jr.
outside the United States view us, they look at organizations like Boeing, DuPont, GE, Johnson & Johnson, and Procter & Gamble as gold standard companies. We tend to lament that manufacturing is going down, but outside our country they... View Details
- 01 Apr 1999
- News
Spirit at Work
"Rather than defining spirituality for people," says Whiteley, "I ask them to think of a time, be it at work, volunteering, playing on a sports team, whatever, when they were totally absorbed, when everything was cooking for them. They... View Details
Keywords: Marguerite Rigoglioso