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26 May 2015
Research & Ideas

Corporate Field Researchers Share Tricks of the Trade

smarter trades, according to the findings of a study by Soltes, an assistant professor at HBS, and David Solomon, a professor at the USC Marshall School of Business. To conduct the research, the duo obtained investor meeting records from a mid-cap company View Details

Keywords: by Carmen Nobel

17 Aug 2015
Research & Ideas

Who is Boss in the Sharing Economy?

promoting themselves with custom-based profiles and setting their own fees, in direct contrast to the traditional consultancy model of companies like McKinsey & Co. that trade on the power of their corporate brand. A key question for... View Details

Keywords: by Michael Blanding; Service; Technology

February 1992 (Revised April 1995)
Case

Pfizer: Global Protection of Intellectual Property

By: Lynn S. Paine and Michael Santoro

Top officials at Pfizer are assessing their strategy for improving protection of Pfizer's patents around the world. The outcome of the Uruguay Round of the GATT negotiations is uncertain, and it is not clear whether an acceptable intellectual property protection... View Details

Keywords: Patents; Trade; Policy; Government and Politics; Business Strategy; Agreements and Arrangements; Alliances; Cross-Cultural and Cross-Border Issues; Pharmaceutical Industry; United States; Japan; Europe

October 2002 (Revised May 2004)
Case

Starbucks and Conservation International

By: James E. Austin and Cate Reavis

Starbucks, the world's leading specialty coffee company, developed a strategic alliance with Conservation International, a major international environmental nonprofit organization. The purpose of the alliance was to promote coffee-growing practices of small farms that... View Details

Keywords: Financial Crisis; Growth and Development Strategy; Markets; Demand and Consumers; Production; Corporate Social Responsibility and Impact; Cooperative Ownership; Performance Efficiency; Alliances; Nonprofit Organizations; Food and Beverage Industry; Mexico

December 2010
Case

Leadership, Culture, and Transition at lululemon

By: Michael Tushman, Ruth Page and Tom Ryder

The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. Video segments trace the company's history from its founding in 1998 as a single retail... View Details

Keywords: Leading Change; Organizational Culture; Organizational Change and Adaptation; Change Management; Transition; Growth Management; Management Teams; Organizational Structure; Governing and Advisory Boards; Apparel and Accessories Industry; Retail Industry; Vancouver; United States

June 2013 (Revised March 2014)
Case

Inditex: 2012

By: John R. Wells and Galen Danskin

In the 11 years since its public offering, Inditex and its flagship brand, Zara, had expanded into 86 countries, achieved $21.6 billion in revenue, and become the largest specialty apparel retailer in the world. In marked contrast to the general malaise of the Bolsa de... View Details

Keywords: Fashion; Strategy; Strategic Planning; Competitive Strategy; Fashion Industry; Spain

26 Jun 2012
First Look

First Look: June 26

facilitating social comparison among agents. Overall, the findings demonstrate the power of non-financial rewards to motivate agents in settings where there are limits to the use of financial incentives. Download the paper: http://www.hbs.edu/research/pdf/12-008.pdf... View Details

Keywords: Sean Silverthorne

26 Jul 2016
First Look

July 26, 2016

organizing care around medical conditions, not simply around hospitals and doctors. We need to do more team-based medicine and to better integrate specialty care with primary care. We need to be doing a better job measuring health... View Details

Keywords: Sean Silverthorne

09 Dec 2002
Research & Ideas

Unilever—A Case Study

1950s, Unilever manufactured convenience foods, such as frozen foods and soup, ice cream, meat products, and tea and other drinks. It manufactured personal care products, including toothpaste, shampoo, hairsprays, and deodorants. The oils and fats business also led... View Details

Keywords: by Geoffrey Jones; Consumer Products; Entertainment & Recreation; Food & Beverage; Manufacturing; Retail

13 Mar 2023
Research & Ideas

The Power of Personal Connections: How Shared Experiences Boost Performance

formed a relationship. The authors chose to focus on patient ratings of specialists instead of specific medical outcomes because they assess an “important dimension of quality” that transcends the clinical boundaries of medical View Details

Keywords: by Rachel Layne; Health

06 Mar 2006
Research & Ideas

Four Strategies for Making Concessions

strategy of demanding and defining reciprocity plays out in a variety of contexts; those who understand how to use it can profit from it immensely. A great example is a tactic consultants and contractors use. When a client praises her... View Details

Keywords: by Deepak Malhotra

07 Jul 2003
Research & Ideas

4+2 = Sustained Business Success

provide quality products at a low price to low- and fixed-income consumers. Kmart, by contrast, couldn't seem to decide whether it was focusing on low- or middle-income consumers. What's more, it got distracted by a major foray into View Details

Keywords: by Nitin Nohria, William Joyce & Bruce Roberson

16 Mar 2020
Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

consumer brands that rely on traditional retailing for the bulk of their sales—have already been demonstrably affected. So will industries that revolve around large gatherings, such as many forms of popular entertainment—sports, cinema, concerts—to business conferences... View Details

Keywords: by Dina Gerdeman

10 Feb 2003
Research & Ideas

Commodity Busters: Be a Price Maker, Not a Price Taker

customers are encouraged to trade down to lower margin merchandise or services, or just become so confused that they won't buy. It is difficult enough to compete with others; do not compete with yourself! By and large, simple product... View Details

Keywords: by Benson P. Shapiro

19 Sep 2016
Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

Like many business leaders, Donovan Neale-May routinely seeks out information on business innovation and management trends. He reads reports from market analysis firms, white papers from companies in his field, and articles in online View Details

Keywords: by Carmen Nobel; Education

26 Jun 2007
First Look

First Look: June 26, 2007

include positioning strategies, choosing the proper channel, potential partnerships, manufacturing issues, market analysis, and PR management. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=507016 Demand and Supply Forecasting at Air... View Details

Keywords: Martha Lagace

08 Aug 2017
First Look

First Look at Research and Ideas, August 8, 2017

trade and production for the Ministry of Agriculture, has won a WTO sugar decision for Brazil against the EU sugar policies. This case analyzes what this decision will mean to world food policies, especially those of the EU and the United... View Details

Keywords: Sean Silverthorne

30 Apr 2001
Research & Ideas

Big Companies, Big Opportunities—Big Questions

financial officer of Grupo Elektra, Latin America's leading specialty retailer and consumer finance company. Global banks are decreasing their positions in Latin America. Last year alone, he said, major banks reduced investments in Latin... View Details

Keywords: by Julie Jette

16 Aug 2016
First Look

August 16, 2016

Among those who pursued residency training, the most common specialties were internal medicine (39.3%), emergency medicine (10.4%), orthopedic surgery (9.2%), and general surgery (8.6%). Physician-MBAs trained in internal medicine were... View Details

Keywords: Sean Silverthorne

13 Jun 2005
Research & Ideas

From Turf Wars to Learning Curves: How Hospitals Adopt New Technology

approaches. When multiple specialty groups converge on the treatment of a particular patient population—as is the case with cardiac surgeons and cardiologists—turf wars can emerge. Very often, these turf wars are created because hospitals... View Details

Keywords: by Sara Grant; Health

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