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      • October 2023
      • Case

      Kevin O'Leary: Building a Brand in Shark-infested Waters

      By: Reza Satchu and Patrick Sanguineti
      For more than fifteen years, successful Canadian entrepreneur and investor Kevin O’Leary had developed his brand into a global powerhouse. Since his first appearance on the Canadian television program Dragons’ Den in 2006 and his meteoric rise to stardom through the... View Details
      Keywords: Personal Brand; Crisis; Brands and Branding; Entrepreneurship; Crisis Management; Social Media; Public Opinion; Power and Influence; Financial Services Industry
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      Satchu, Reza, and Patrick Sanguineti. "Kevin O'Leary: Building a Brand in Shark-infested Waters." Harvard Business School Case 824-095, October 2023.
      • 2023
      • Working Paper

      Corporate Leaders Say They Are for Stakeholder Capitalism—But Which Version Exactly?: A Critical Look at Four Varieties

      By: Lynn S. Paine
      The past few years have seen an outpouring of articles and statements heralding the arrival of a new and more inclusive form of capitalism often called stakeholder capitalism. The new capitalism promises to strengthen companies, improve outcomes for their... View Details
      Keywords: Stakeholder Capitalism; Corporate Governance; Governing and Advisory Boards; Business and Stakeholder Relations; Economic Systems; Business and Shareholder Relations
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      Paine, Lynn S. "Corporate Leaders Say They Are for Stakeholder Capitalism—But Which Version Exactly? A Critical Look at Four Varieties." Harvard Business School Working Paper, No. 24-008, August 2023.
      • April 2023
      • Case

      Twitter: The Freedom to Speak Freely and Be Heard

      By: Randolph B. Cohen, Carin-Isabel Knoop and Mel Martin
      In April 2022, serial entrepreneur Elon Musk announced that he would be interested in purchasing the social media site Twitter for $44 billion. With more than 100 million twitter followers, Musk had historically leveraged the site to engage with the customers of his... View Details
      Keywords: Values and Beliefs; Acquisition; Social Media; Power and Influence; Public Relations Industry; Public Relations Industry; Public Relations Industry; United States
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      Cohen, Randolph B., Carin-Isabel Knoop, and Mel Martin. "Twitter: The Freedom to Speak Freely and Be Heard." Harvard Business School Case 223-026, April 2023.
      • February 10, 2023
      • Article

      The Case for Having a Boring CEO

      By: Rosabeth Moss Kanter
      CEOs who avoid the cameras and minimize drama offer valuable leadership lessons. Their lifestyles aren’t splashed on the pages of magazines. They don’t speak out on every public issue, and their pronouncements are balanced and cautious. Sometimes when I name them as my... View Details
      Keywords: CEO; Leadership; Company Management; Personal Brand; Reliability; Humility; Public Opinion
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      Kanter, Rosabeth Moss. "The Case for Having a Boring CEO." Wall Street Journal (online) (February 10, 2023).
      • December 2022
      • Article

      'Just Letting You Know…': Underestimating Others' Desire for Constructive Feedback

      By: Nicole Abi-Esber, Jennifer E. Abel, Juliana Schroeder and Francesca Gino
      People often avoid giving feedback to others even when it would help fix a problem immediately. Indeed, in a pilot field study (N=155), only 2.6% of individuals provided feedback to survey administrators that the administrators had food or marker on their faces.... View Details
      Keywords: Feedback; Helping; Prosocial Behavior; Misprediction; Relationships; Interpersonal Communication; Perspective
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      Abi-Esber, Nicole, Jennifer E. Abel, Juliana Schroeder, and Francesca Gino. "'Just Letting You Know…': Underestimating Others' Desire for Constructive Feedback." Journal of Personality and Social Psychology 123, no. 6 (December 2022): 1362–1385.
      • March 2022 (Revised November 2022)
      • Case

      When Should CEOs Speak Out Publicly? The 2021 Georgia Voting Law

      By: William W. George, Hubert Joly and Amram Migdal
      This case describes the March 2021 passage of a voting and elections law in the U.S. state of Georgia and reactions by corporations and corporate leaders to the law. Included are a brief history of voting rights in the United States and Georgia and an overview of the... View Details
      Keywords: Voting Rights; CEO Activism; Communication; Communication Intention and Meaning; Communication Strategy; Forms of Communication; Announcements; Spoken Communication; Decision Making; Judgments; Voting; Demographics; Nationality; Race; Geography; Geographic Location; Geopolitical Units; Country; Government and Politics; Government Administration; Government Legislation; Political Elections; History; Law; Laws and Statutes; Rights; Leadership; Leadership Style; Management; Management Skills; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Social Psychology; Status and Position; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; United States; Georgia (state, US)
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      George, William W., Hubert Joly, and Amram Migdal. "When Should CEOs Speak Out Publicly? The 2021 Georgia Voting Law." Harvard Business School Case 322-015, March 2022. (Revised November 2022.)
      • 2022
      • Book

      Leadership to Last: How Great Leaders Leave Legacies Behind

      By: Geoffrey Jones and Tarun Khanna
      Society tends to glorify the get-rich-quick entrepreneur who builds a company, takes it public and then (maybe) contributes to charity. In Leadership to Last, Geoffrey Jones and Tarun Khanna discuss the interviews they and other Harvard faculty have undertaken... View Details
      Keywords: Innovation; Corruption; Gender; Innovation and Invention; Leadership; Philanthropy and Charitable Giving; Society; India; Pakistan; Bangladesh; Middle East; Africa; Latin America; Philippines
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      Jones, Geoffrey, and Tarun Khanna. Leadership to Last: How Great Leaders Leave Legacies Behind. Gurgaon, India: Penguin Random House India, 2022.
      • 2021
      • Working Paper

      'Just Letting You Know…': Underestimating Others' Desire for Constructive Feedback

      By: Nicole Abi-Esber, Jennifer Abel, Juliana Schroeder and Francesca Gino
      People often avoid giving feedback to others even when it would help fix a problem immediately. Indeed, in a pilot field study (N=155), only 2.6% of individuals provided feedback to survey administrators that the administrators had food or marker on their faces.... View Details
      Keywords: Feedback; Helping; Prosocial Behavior; Relationships; Social Psychology; Theory; Perception
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      Abi-Esber, Nicole, Jennifer Abel, Juliana Schroeder, and Francesca Gino. "'Just Letting You Know…': Underestimating Others' Desire for Constructive Feedback." Harvard Business School Working Paper, No. 22-009, August 2021.
      • March 2021
      • Article

      The Crowd Emotion Amplification Effect

      By: Amit Goldenberg, Erika Weisz, Timothy D. Sweeney, Mina Cikara and James Gross
      How do people go about reading a room or taking the temperature of a crowd? When people catch a brief glimpse of an array of faces, they can only focus their attention on some of the faces. We propose that perceivers preferentially attend to faces exhibiting strong... View Details
      Keywords: Crowds; Social Cognition; Intergroup Dynamics; Emotions; Perception; Judgments; Analysis
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      Goldenberg, Amit, Erika Weisz, Timothy D. Sweeney, Mina Cikara, and James Gross. "The Crowd Emotion Amplification Effect." Psychological Science 32, no. 3 (March 2021): 437–450.
      • Article

      The Right and Wrong Way to Do ‘CEO Activism’

      By: Aaron K Chatterji and Michael W. Toffel
      CEO activism—where leaders take public stands on controversial social and political issues that aren’t related to their company’s bottom line—has become increasingly common. CEO activism has attracted favorable media attention, but has also resulted in backlash and... View Details
      Keywords: Leadership; Social Issues; Communication Strategy; Performance Effectiveness
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      Chatterji, Aaron K., and Michael W. Toffel. "The Right and Wrong Way to Do ‘CEO Activism’." Wall Street Journal (February 22, 2019).
      • Article

      Assessing the Impact of CEO Activism

      By: Aaron K Chatterji and Michael W. Toffel
      CEO activism refers to corporate leaders speaking out on social and environmental policy issues not directly related to their company’s core business. Distinct from nonmarket strategy and traditional corporate social responsibility, the recent wave of CEO activism... View Details
      Keywords: Business And Society; Leadership; Policy; Ethics; Values and Beliefs; Governance; Social Issues; Corporate Social Responsibility and Impact; Public Opinion
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      Chatterji, Aaron K., and Michael W. Toffel. "Assessing the Impact of CEO Activism." Organization & Environment 32, no. 2 (June 2019): 159–185. (Profiled in the New York Times, Harvard Business Review, Forbes, Chief Executive magazine, CEO magazine, and by Edelman and Weber Shandwick.)
      • Other Article

      Sidestepping Some of the Partisan Debate: An Interview with Max Stier

      By: Aaron K. Chatterji and Michael W. Toffel
      Whereas some organizational leaders are engaging in CEO activism by speaking out on social and political issues not directly related to their bottom line, some leaders want to avoid doing so. Some, in fact, hold neutrality as a core component of their strategy. But... View Details
      Keywords: Social Issues; Government and Politics; Leadership; Communication Strategy
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      Chatterji, Aaron K., and Michael W. Toffel. "Sidestepping Some of the Partisan Debate: An Interview with Max Stier." Special Issue on HBR Big Idea: Leadership in a Hot-Button World. Harvard Business Review (website) (March–April 2018).
      • January–February 2018
      • Article

      The New CEO Activists

      By: Aaron K Chatterji and Michael W. Toffel
      Though corporations have been lobbying the government and making campaign donations for a long time now, in recent years a dramatic new trend has emerged in U.S. politics: CEOs are taking very public stands on thorny political issues that have nothing to do with their... View Details
      Keywords: Government Policy; Rights; Leadership & Corporate Accountability; Sustainability; Leadership; Corporate Accountability; Policy; Social Issues; Communication Intention and Meaning; United States
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      Chatterji, Aaron K., and Michael W. Toffel. "The New CEO Activists." Harvard Business Review 96, no. 1 (January–February 2018): 78–89. (Winner of the 2019 HBR Warren Bennis Prize as best 2018 HBR article on leadership. Featured in the HBR Ideacast podcast and an HBR Webinar.)
      • March 2017 (Revised November 2018)
      • Case

      BYJU'S The Learning App

      By: John Jong-Hyun Kim and Rachna Tahilyani
      BYJU’S The Learning App (BYJU’s) is India’s largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video lessons and interactive tools to personalize learning for every student. Although there is room to grow exponentially... View Details
      Keywords: Education; Mobile and Wireless Technology; Growth and Development Strategy; Learning; Customization and Personalization; Education Industry; India; United States
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      Kim, John Jong-Hyun, and Rachna Tahilyani. "BYJU'S The Learning App." Harvard Business School Case 317-048, March 2017. (Revised November 2018.)
      • Article

      Don't Stop Believing: Rituals Improve Performance by Decreasing Anxiety

      By: Alison Wood Brooks, Julianna Schroeder, Jane Risen, Francesca Gino, Adam D. Galinsky, Michael I. Norton and Maurice Schweitzer
      From public speaking to first dates, people frequently experience performance anxiety. And when experienced immediately before or during performance, anxiety harms performance. Across a series of experiments, we explore the efficacy of a common strategy that people... View Details
      Keywords: Behavior; Performance; Emotions
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      Brooks, Alison Wood, Julianna Schroeder, Jane Risen, Francesca Gino, Adam D. Galinsky, Michael I. Norton, and Maurice Schweitzer. "Don't Stop Believing: Rituals Improve Performance by Decreasing Anxiety." Organizational Behavior and Human Decision Processes 137 (November 2016): 71–85.
      • 2016
      • Chapter

      Nudging as a Tool for Leaders

      By: Max Bazerman
      BOOK ABSTRACT: Jewish organizational life is inundated with publications on organizational change and effective leadership, but from mutually exclusive sources: business and organizational studies, on the one hand, and Jewish studies, on the other. One addresses... View Details
      Keywords: Organizational Change and Adaptation; Strategy; Leadership; Civil Society or Community; Religion; Business and Community Relations
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      Bazerman, Max. "Nudging as a Tool for Leaders." In More Than Managing: The Relentless Pursuit of Effective Jewish Leadership, edited by Lawrence A. Hoffman. Jewish Lights Publishing, 2016.
      • March 2016
      • Technical Note

      Lighting the Fire: Crafting and Delivering Broadly Inspiring Messages

      By: Tsedal Neeley and Tom Ryder
      Communicating persuasively is a critical skill for leaders of any team or organization. Yet, connecting and resonating with an audience can nevertheless be a challenging task. We outline how to effectively mobilize groups through the power of communication. This note... View Details
      Keywords: Messaging; Communication; Leading; Public Speaking; Persuasion; Rhetorical Devices; Communication Intention and Meaning; Forms of Communication; Communication Strategy
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      Neeley, Tsedal, and Tom Ryder. "Lighting the Fire: Crafting and Delivering Broadly Inspiring Messages." Harvard Business School Technical Note 416-046, March 2016.
      • June 2014
      • Article

      Get Excited: Reappraising Pre-Performance Anxiety as Excitement

      By: A.W. Brooks
      Individuals often feel anxious in anticipation of tasks such as speaking in public or meeting with a boss. I find that an overwhelming majority of people believe trying to calm down is the best way to cope with pre-performance anxiety. However, across several studies... View Details
      Keywords: Opportunities; Attitudes; Performance
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      Brooks, A.W. "Get Excited: Reappraising Pre-Performance Anxiety as Excitement." Journal of Experimental Psychology: General 143, no. 3 (June 2014): 1144–1158. (Received Outstanding Dissertation Award by International Association for Conflict Management 2013.)
      • 2011
      • Chapter

      Developing an Effective Organization: Intervention Method, Empirical Evidence, and Theory

      By: Michael Beer
      The field of organization development is fragmented and lacks a coherent and integrated theory and method for developing an effective organization. A 20-year action research program led to the development and evaluation of the Strategic Fitness Process (SFP)-a platform... View Details
      Keywords: Learning; Corporate Governance; Leadership Development; Growth and Development Strategy; Management Teams; Organizational Design; Performance Effectiveness; Research; Alignment; Theory; Value
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      Beer, Michael. "Developing an Effective Organization: Intervention Method, Empirical Evidence, and Theory ." In Research in Organizational Change and Development. Vol. 19, edited by Richard Woodman, William Pasmore, and Abraham B. (Rami) Shani, 1–54. Emerald Group Publishing, 2011.
      • 2008
      • Chapter

      Conceptual Foundations of the Balanced Scorecard

      By: Robert S. Kaplan

      David Norton and I introduced the Balanced Scorecard in a 1992 Harvard Business Review article. The article was based on a multi-company research project that studied performance measurement in companies whose intangible assets played a central role in value... View Details

      Keywords: Balanced Scorecard; Management Systems; Measurement and Metrics; Performance Improvement; Strategy
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      Kaplan, Robert S. "Conceptual Foundations of the Balanced Scorecard." Chap. 1.03 in Handbook of Management Accounting Research. Vol. 3, edited by Christopher Chapman, Anthony Hopwood, and Michael Shields. Elsevier, 2008.
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