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  • 29 Jan 2014
  • News

The Sad State Of Public Opinion Polling

  • 2024
  • Working Paper

Social Movements and Public Opinion in the United States

By: Amory Gethin and Vincent Pons
Recent social movements stand out by their spontaneous nature and lack of stable leadership, raising doubts on their ability to generate political change. This article provides systematic evidence on the effects of protests on public opinion and political attitudes.... View Details
Keywords: Attitudes; Social Issues; Voting; Public Opinion; Social Media
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  • April 3, 2016
  • Guest Column

The Power of C.E.O. Activism: How Politically Outspoken Executives Sway Public (and Consumer) Opinion

By: Aaron K. Chatterji and Michael W. Toffel
Some CEOs are making news by taking public stances on controversial social issues largely unrelated to their core business. This article summarizes the insights from our research paper that shows that such "CEO activism" can influence public opinion and consumer... View Details
Keywords: Leadership & Corporate Accountability; Non-market Strategy; Corporate Social Responsibility; Politics; Political Influence; Political Strategy; Political Risk; Equity; Gender; Climate Change; Communication Strategy; Law; Leadership; Brands and Branding; Media; Problems and Challenges; Civil Society or Community; Social Issues; Public Opinion; United States; Georgia (state, US); North Carolina; Indiana; Indianapolis
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  • 2003
  • Article

Public Opinion and the Role of Government Arts Funding in Spain

By: Arthur C. Brooks
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  • 1976
  • Book

Lies, Damn Lies and Statistics: The Manipulation of Public Opinion in America

By: Michael A. Wheeler
Keywords: Society; Mathematical Methods; United States
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  • 01 Dec 2005
  • News

A Matter of Opinion

numbers and play an increasingly important role in public discourse. “According to one definitive study,” Navasky says, “in the 1980s, fifty corporations dominated more than half the information/entertainment/knowledge companies. Today,... View Details
Keywords: Publishing Industries (except Internet); Information
  • May 2016
  • Article

Transformation of Health Care—Perspectives of Opinion Leaders

By: Joanne Disch, Thomas W. Feeley, Diana J. Mason, Richard L. Schilsky, Ellen L. Stovall and Shelley Fuld Nasso
"What Health System Transformations Do You Believe Are Necessary for the Future of Health Care?" We need to transform to a true value-based health care delivery system. That means organizing care around medical conditions, not simply around hospitals and doctors. We... View Details
Keywords: Perspective; Health Disorders; Performance Improvement; Health Care and Treatment; Transformation; Health Industry
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  • Web

The Founding of U.S. Steel and the Power of Public Opinion | Baker Library | Bloomberg Center | Harvard Business School

Skip to Main Content Exhibition Homepage Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion The Intersection of Public Relations and Photography... View Details
  • 18 Mar 2008
  • Working Paper Summaries

Modeling Expert Opinions on Food Healthiness: A Nutrition Metric

Keywords: by Jolie Mae Martin, John Leonard Beshears, Katherine Lyford Milkman, Max H. Bazerman & Lisa Sutherland; Retail
  • January 23, 2023
  • Article

Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to COVID Vaccines

By: Susan Athey, Kristen Grabarz, Michael Luca and Nils Wernerfelt
Public health organizations increasingly use social media advertising campaigns in pursuit of public health goals. In this paper, we evaluate the impact of about $40 million of social media advertisements that were run and experimentally tested on Facebook and... View Details
Keywords: COVID-19 Pandemic; Public Health; Vaccines; Social Media; Advertising; Power and Influence; Health Care and Treatment
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  • 29 Oct 2018
  • Working Paper Summaries

Public Sentiment and the Price of Corporate Sustainability

Keywords: by George Serafeim
  • 07 Apr 2011
  • What Do You Think?

When Should the Public Sector Take Over in a Meltdown?

Summing Up The variety of responses stimulated by this month's column may help explain why our public institutions are so often perceived as responding slowly to natural or man-made "meltdowns." First, as Ravindra Edirisooriya... View Details
Keywords: by Jim Heskett; Energy; Utilities
  • 18 Aug 2017
  • News

Morning Agenda: A Quiet Investor in Public Fight at Uber

  • Web

Publications - Faculty & Research

The... View Details Keywords: Crowdfunding ; Prejudice and Bias ; Race ; Immigration ; Public Opinion Citation Read Now Related Bai, John (Jianqui), William R. Kerr, Chi Wan, and Alptug Yorulmaz. "Everyone... View Details
  • 2020
  • Article

Public Sentiment and the Price of Corporate Sustainability

By: George Serafeim
Combining corporate sustainability performance scores based on environmental, social, and governance (ESG) data with big data measuring public sentiment about a company’s sustainability performance, I find that the valuation premium paid for companies with strong... View Details
Keywords: Sustainability; ESG; ESG (Environmental, Social, Governance) Performance; Investment Management; Investment Strategy; Big Data; Machine Learning; Environment; Environmental Sustainability; Corporate Governance; Performance; Asset Pricing; Investment; Management; Strategy; Human Capital; Public Opinion; Value; Analytics and Data Science
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  • 13 Jul 2009
  • Research & Ideas

Diagnosing the Public Health Care Alternative

U.S. Senator) Tom Coburn (R-OK) argue against a government-run public market for health insurance. Reform must include incentives for entrepreneurship and innovation, which only a private market could provide, they write. Professor Robert... View Details
Keywords: by Staff; Health
  • 31 Jul 2014
  • News

Making Private Equity Public Knowledge

facts of the deal and that you have an opinion on the upside and the downside. To the relief of all private equity hopefuls, Sheyner has now shared those lessons. His exhaustive guide to breaking into the industry, "Private Equity... View Details
Keywords: Dan Morrell
  • 05 Oct 2023
  • Blog Post

A Pathway to Public Service: Brandon Moore (MBA/MPP 2025)

Brandon Moore (MBA/MPP 2025) shares his experience in public service and why he decided on the joint degree program with Harvard Business School and Harvard Kennedy School. The MBA/MPP and MBA/MPA-ID are three-year programs that combine... View Details
  • 06 Mar 2013
  • News

The Public Has No Idea How Much Of A Threat Emerging Markets Are To The US

  • 10 Jan 2005
  • What Do You Think?

Public Pension Reform: Does Mexico Have the Answer?

opinion is that the Administration should be candid and recognize that social security is a TAX used to fund a basic retirement benefit—the pension equivalent of food stamps. Higher income retirees should not receive a social security... View Details
Keywords: by James Heskett; Financial Services