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Publications

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  • All HBS Web  (88)
    • News  (30)
    • Research  (37)
    • Events  (1)
  • Faculty Publications  (19)

Show Results For

  • All HBS Web  (88)
    • News  (30)
    • Research  (37)
    • Events  (1)
  • Faculty Publications  (19)
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  • 26 Mar 2012
  • News

What Neuroscience Tells Us About Consumer Desire

  • 19 Jun 2017
  • News

Can Neuroscience Find You the Perfect Job?

no one is unemployable. Dan Morrell: Frida, your company pymetrics employs a series of neuroscience tests that help determine personal traits and characteristics. I assume that you took these tests early on in the development of the... View Details
  • 17 Dec 2014
  • News

Neuroscience Marketing: Is the Product Worth the Price?

  • 06 Sep 2024
  • News

Neuroscience Says to Be Happier, Stop Thinking About Happiness

  • 01 Mar 2016
  • News

Neuroscience says these five rituals will help your brain stay in peak condition

  • 17 Sep 2013
  • News

How sales and coupons persuade consumers to spend more money

  • 03 Nov 2015
  • News

Marketers Should Pay Attention to fMRI

  • 01 Jun 2024
  • News

Alumni Achievement Awards 2024

brother passed away due to complications from schizophrenia; mental health is an issue I’m very invested in, which is why I sit on the boards of Alto Neuroscience and the nonprofit One Mind.” Back to top View Details
  • 01 Sep 2023
  • News

Alumni and Faculty Books

Edited by Margie Kelley The Happiness Handbook By Landon Carter (MBA 1967) Marshall and McClintic Publishing Have you ever wished you had the instruction manual for being a happy human on planet Earth? This book will answer some of life’s fundamental questions: Who am... View Details
  • 21 Sep 2016
  • News

Accelerating Change on Medicine’s Final Frontier

neuroscience entrepreneurs capture the value around their ideas,” Amadio says. “I believe very strongly that we’re starting a movement. Neuroscience is medicine’s final frontier, and the 21st century will be... View Details
  • 05 Aug 2016
  • News

Accelerating Change on Medicine’s Final Frontier

Photography by Susan Young “If you’re a brain geek, this is the best time in history to be alive,” says Jordan Amadio (MD/MBA 2010), founder and managing partner of NeuroLaunch, the world’s first neuroscience startup accelerator. “We’re... View Details
Keywords: Robert S. Benchley
  • 06 Dec 2021
  • News

Vision: Sound Science

threads in Simons’s career. He grew up in a musical family, studied piano and trumpet, and chose a joint music and neuroscience major at Harvard College to investigate the physiologic basis of music therapy. “That turned out to be a space... View Details
Keywords: Deb Blagg
  • 01 Jun 2012
  • News

Noted & Quoted

—HBS professor Rohit Deshpandé, quoted in an obituary for Thai billionaire Chaleo Yoovidhya, inventor of the popular Red Bull energy drink. (Washington Post, March 19, 2012) “Sex sells, and it has since the dawn of time neuroscience just... View Details
  • 01 Feb 2002
  • News

Driven

ranging from neuroscience to political science and paleontology to economics. In the first of the book's four sections, Lawrence and Nohria consider the evolution of the human mind, including the "Great Leap" in intellectual development... View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Jun 2025
  • News

Alumni and Faculty Books

leadership is uncertainty deeply buried in the minds of your workforce. In Certainty, Mears offers the answer: understand human nature. Work with it rather than pushing against it. Mears draws on neuroscience and psychology—plus... View Details
  • 15 Apr 2014
  • News

Bertarelli Foundation Gift Names Deans' Health & Life Sciences Challenge Prize

scientific teamwork, the foundation gave $6 million to expand the Bertarelli Program in Translational Neuroscience and Neuroengineering at HMS and EPFL. A second gift of $3 million established the Bertarelli Catalyst Fund for the Dean of... View Details
Keywords: i-Lab; Harvard Medical School; Scientific Research and Development Services
  • 01 Jun 2017
  • News

Better Hiring Through Brain Science

in neuroscience research experiments—with former research colleague Julie Yoo to assess cognitive and emotional traits. The games didn’t ask personal questions, they measured responses, providing objectivity in a way that the traditional... View Details
Keywords: Dan Morrell
  • 22 Feb 2022
  • News

The Well-Healed Athlete

neuroscience research and social justice and economic inequality initiatives, among other areas. To establish the Alliance’s research agenda, Wu Tsai began meeting with leading experts in a variety of disciplines in the fall of 2019.... View Details
Keywords: April White; Health and Personal Care Stores; Retail Trade
  • 01 Dec 1996
  • News

Organizations and Markets: A Challenging View of the World

psychology, and neuroscience are integrated and applied to problems in human resource management, labor economics, organizational behavior, finance, governance, and corporate control. Jensen taught the first version of the course at HBS... View Details
Keywords: Susan Young
  • 01 Dec 2012
  • News

Alumni Book Briefs

process large amounts of data. But how can the strengths of each be combined for maximum benefit? Citing the latest neuroscience and his research with experts in mind-machine combination, Prensky shows how smart people are learning to... View Details
Keywords: Broadcasting (except Internet); Information
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