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(459)
- People (3)
- News (100)
- Research (231)
- Events (5)
- Multimedia (3)
- Faculty Publications (121)
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- 17 Oct 2016
- News
Review: ‘The Content Trap’ Rethinks Digital Media Strategy
- 23 Nov 2016
- News
How Focusing on Content Leads the Media Astray
- 16 Sep 2015
- News
Creating more effective content across all media
Associate Professor Thales Teixeira’s research into the economics of attention explores the ways in which companies can better communicate with buyers of goods and services in a marketplace cluttered with messaging across all media. Thales draws upon data to inform the... View Details
- 26 Oct 2016
- News
Newspapers Are Social Media
- 19 Oct 2021
- News
In the Contest for Content
Courtesy Sherrese Clarke Soares Courtesy Sherrese Clarke Soares As the founder and CEO of HarbourView Equity Partners, Sherrese Clarke Soares (MBA 2004) is establishing herself within the high-stakes contest to own the catalogs of music that attract users to social... View Details
- 07 Jul 2014
- News
Buzzfeed Is Officially A Case Study In Media Industry Disruption
- 01 Feb 2002
- News
Design Fair
of Pinball, pictured at far right. The team, in collaboration with the Design Continuum and the MIT Media Lab, created a system for fashion retail stores that utilizes weight-sensitive floor tiles in order to know where shoppers are... View Details
- 10 Dec 2014
- News
Front-Row Seat
digital turnaround was Justin Smith, a young, up-and-coming media professional with the ability to forge new alliances between editorial content and technology. “That recruitment was hard,” he recalls. The... View Details
- 01 Dec 2020
- News
New News
much variety. What you’re seeing now is something similar, with the rise of media targeting specific communities that have been ignored under the “most eyeballs” ad model, which involves creating content... View Details
- 01 Jun 2024
- News
3-Minute Briefing: David Perpich (MBA 2007)
I interned at a lot of different places in high school and college—a hospital, a retail store, a magazine, an ad agency. At Duke, I was part owner of a student-run food-delivery service. In Clay Christensen–speak, it was the “emergent strategy,” exploring as I went and... View Details
- 15 Jul 2021
- News
On Twitter, Bad News Spreads Faster Than Good
- 01 Sep 2017
- News
Read All About It: Journalism Can Be Profitable
news content creation business. Creating high-quality news content is an expensive endeavor and one that doesn’t scale that easily. These companies are platforms that can aggregate consumer demand and sell... View Details
- 18 Oct 2016
- News
The New Wisdom of the Crowd
- 28 Nov 2016
- News
Digital Change: Lessons from the Newspaper Industry
- 03 Sep 2013
- News
Stanford trio explore success formula for Reddit posts
- 15 Jul 2013
- News
What Reddit likes: Things that make a meme explode
- 16 Jan 2018
- News
Facebook, BlackRock, and the Case for Purpose-Driven Companies
- 31 Jan 2014
- News
Research Shows Which TV Ads Are Likely to Make Multitaskers Buy
- 06 Jul 2023
- News
Lessons from Major League Baseball's Game-Changing Innovations
the streaming, streaming is very popular right now and everyone's talking about Netflix and Disney and all these players in streaming. If you actually look at live streaming, baseball was at least five years ahead of anyone else in terms of bringing live View Details