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Show Results For
- All HBS Web
(6,833)
- People (15)
- News (1,242)
- Research (4,460)
- Events (17)
- Multimedia (35)
- Faculty Publications (2,483)
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- June 2012
- Case
Siemens AG: Key Account Management
By: Thomas Steenburgh, Michael Ahearne and Elena Corsi
The key account manager of an engineering company has to convince a department to give up important contracts. The German engineering company Siemens had set up a global key account management program since 2010. The key account manager of an emerging account had been... View Details
Keywords: Key Account Management; Commercialization; Marketing; Marketing Management; Engineering; Marketing Strategy; Customer Relationship Management; Profit; Problems and Challenges; Electronics Industry; Consumer Products Industry; Europe
Steenburgh, Thomas, Michael Ahearne, and Elena Corsi. "Siemens AG: Key Account Management." Harvard Business School Case 512-110, June 2012.
- Teaching Interest
Accounting for Managers
By: V.G. Narayanan
I teach financial and managerial accounting to executives and MBA students. View Details
- 2000
- Chapter
Relationship Marketing and Key Account Management
By: Joseph P. Cannon and N. Narayandas
Keywords: Customer Relationship Management
- August 2018
- Article
Virtual Issue on Empirical Management Accounting Research
By: Margaret Abernethy and Dennis Campbell
Abernethy, Margaret, and Dennis Campbell. "Virtual Issue on Empirical Management Accounting Research." Journal of Accounting Research (August 2018).
- October 1989
- Background Note
Managing Major Accounts
Written as an introduction to a module in the second-year MBA course, Marketing Implementation. Discusses issues encountered in the selling and management of major accounts. The topics covered include: 1) reasons for the increasing importance of major account... View Details
Keywords: Accounting Audits; Marketing; Marketing Strategy; Consumer Behavior; Market Participation; Relationships; Salesforce Management
Cespedes, Frank V. "Managing Major Accounts." Harvard Business School Background Note 590-046, October 1989.
- July 2010 (Revised March 2013)
- Case
Heidrick & Struggles and Standard Chartered Bank: Managing Global Key Accounts
By: Robert G. Eccles and Kerry Herman
Daren Kemp, a partner at leadership consultancy and executive search firm Heidrick & Struggles, is responsible for the firm's relationship with Standard Chartered Bank (Standard Chartered). Standard Chartered is one of 94 companies in Heidrick's strategic partners... View Details
Keywords: Customer Relationship Management; Service Delivery; Partners and Partnerships; Business Strategy; Consulting Industry; Employment Industry
Eccles, Robert G., and Kerry Herman. "Heidrick & Struggles and Standard Chartered Bank: Managing Global Key Accounts." Harvard Business School Case 411-011, July 2010. (Revised March 2013.)
- 2008
- Chapter
Management Accounting in India
This chapter surveys the history, evolution, and current status of accounting systems and practices in India. Tracing the roots of Indian accounting systems to the ancient civilization of the Indus Valley, we discuss the accounting contributions of historical writings... View Details
- 2003
- Book
Management Accounting
By: A. Atkinson, R. S. Kaplan and M. Young
Keywords: Cost Accounting
Atkinson, A., R. S. Kaplan, and M. Young. Management Accounting. 4th ed. Upper Saddle River, NJ: Prentice Hall, 2003.
- 2007
- Book
Management Accounting
By: Anthony A Atkinson, R. S. Kaplan, Ella Mae Matsumura and S. Mark Young
- Article
Management by Accounting is Not Management Accounting
By: Robert S. Kaplan
Kaplan, Robert S. "Management by Accounting is Not Management Accounting." Forum. CFO 4, no. 7 (July 1988).
- 1998
- Book
Advanced Management Accounting
By: Robert S. Kaplan and Anthony A. Atkinson
Kaplan, Robert S., and Anthony A. Atkinson. Advanced Management Accounting. 3rd ed. Upper Saddle River, NJ: Prentice Hall, 1998.
- Awards
Emerald Management Reviews. Citation of Excellence
By: Paul M. Healy
Winner of the 2006 Emerald Management Reviews Citation of Excellence for "Which Types of Analyst Firms Are More Optimistic?" (with Amanda Paige Cowen and Boris Groysberg, Journal of Accounting & Economics, April 2006). View Details
- January 2023
- Technical Note
LCA Action Planning: Responsibility and Accountability
By: Sandra J. Sucher and Marilyn Morgan Westner
LCA action plans integrate responsibility and accountability into decision-making and planning. This module note was designed for the LCA course and reviews six steps leaders can follow to develop a practical LCA action plan for their business. It shows how integrating... View Details
Keywords: Responsibility; Accountability; Management Challenges; Corporate Accountability; Leadership; Planning; Decisions; Strategy
Sucher, Sandra J., and Marilyn Morgan Westner. "LCA Action Planning: Responsibility and Accountability." Harvard Business School Technical Note 323-060, January 2023.
- 14 May 2007
- Research & Ideas
The Key to Managing Stars? Think Team
What contributes to an individual's ability to remain a star? To what extent does past star performance predicate future star performance? And to what extent does a key organizational factor—colleague quality—help or hinder the ability to... View Details
Keywords: by Martha Lagace
- Web
Accounting & Management - Doctoral
Accounting & Management The doctoral program in Accounting and Management, which falls under the PhD in Business Administration, focuses on understanding the role of... View Details
- Article
Evolution of Management Accounting
By: Robert S. Kaplan
Keywords: Cost Accounting
Kaplan, Robert S. "Evolution of Management Accounting." Accounting Review 59, no. 3 (July 1984): 390–418.
- January 2013 (Revised August 2013)
- Case
First Solar: CFRA's Accounting Quality Concerns
By: Suraj Srinivasan and Ian McKown Cornell
The case relates to accounting quality analysis conducted by the leading research firm Center for Financial Research and Analysis (CFRA) on companies in the solar industry with a focus on First Solar Inc. In 2009, CFRA was concerned that First Solar, like much of the... View Details
Keywords: Accounting; Accounting Quality; Financial Accounting; Financial Statement Analysis; Accounting Fraud; Accounting Red Flags; Accounting Scandal; Risk and Uncertainty; Quality; Earnings Management; Valuation; Crime and Corruption; Financial Statements; Energy Sources; Green Technology Industry; Accounting Industry; Energy Industry
Srinivasan, Suraj, and Ian McKown Cornell. "First Solar: CFRA's Accounting Quality Concerns." Harvard Business School Case 113-044, January 2013. (Revised August 2013.)
- Article
New Roles for Management Accountants
By: Robert S. Kaplan
Kaplan, Robert S. "New Roles for Management Accountants." Cost Management 9, no. 3 (Fall 1995): 6–13.
- Article
Productivity Measurement and Management Accounting
By: R. Banker, S. Datar and Robert S. Kaplan
Banker, R., S. Datar, and Robert S. Kaplan. "Productivity Measurement and Management Accounting." Journal of Accounting, Auditing & Finance 4, no. 4 (Fall 1989): 528–554.