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- All HBS Web
(964)
- People (1)
- News (438)
- Research (190)
- Events (1)
- Multimedia (8)
- Faculty Publications (79)
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- September 1985 (Revised September 1987)
- Case
H.J. Heinz Co.: Plastic Bottle Ketchup (A)
By: John A. Quelch
The Heinz Ketchup product manager must decide whether or not to launch a new plastic bottle and, if so, what marketing program and support to place behind it. View Details
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup (A)." Harvard Business School Case 586-035, September 1985. (Revised September 1987.)
- September 1985
- Case
H.J. Heinz Co.: Plastic Bottle Ketchup (B)
By: John A. Quelch
The Heinz Ketchup product manager discovers she does not have sufficient finished inventory and production capacity to meet trade demand for a new plastic bottle ketchup. Alternatives include cancelling promotion events and putting the trade on allocation. View Details
Keywords: Distribution; Crisis Management; Innovation and Invention; Product Marketing; Food and Beverage Industry
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup (B)." Harvard Business School Case 586-036, September 1985.
- November 1985
- Case
H.J. Heinz Co.: Plastic Bottle Ketchup (C)
By: John A. Quelch
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup (C)." Harvard Business School Case 586-067, November 1985.
- December 1998
- Supplement
John Trani on Leadership, Video
By: Hugo Uyterhoeven
John Trani, President and CEO of The Stanley Works, gives his thoughts on leadership in his first year at Stanley, advice to MBA students, and some of his General Electric experiences. View Details
Uyterhoeven, Hugo. "John Trani on Leadership, Video." Harvard Business School Video Supplement 399-511, December 1998.
- December 1985
- Supplement
H.J. Heinz Co.: Plastic Bottle Ketchup, Video of Commercials
By: John A. Quelch
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup, Video of Commercials." Harvard Business School Video Supplement 886-527, December 1985.
- October 1997
- Case
John A. McCarthy, Jr.
By: Hugo Uyterhoeven, Todd M. Harris, A. Lanham Napier and John Sisson
Seven years after graduation, an MBA grad accepts the COO position in a company he's never heard of in an industry he knows nothing about. Moving up a vertical learning curve, he is involved in a crisis, and exposed to change and people management. He also must develop... View Details
Keywords: Management; Business or Company Management; Crisis Management; Leadership Development; Labor and Management Relations; Business Strategy; Management Teams
Uyterhoeven, Hugo, Todd M. Harris, A. Lanham Napier, and John Sisson. "John A. McCarthy, Jr." Harvard Business School Case 398-038, October 1997.
- 31 Mar 2011
- Research & Ideas
From SpinPop to SpinBrush: Entrepreneurial Lessons from John Osher
John Osher is one of those casually and spectacularly successful people who make serial entrepreneurship look like a cakewalk. He began racking up wins at an early age—starting and selling both a vintage clothing store and an earring... View Details
- 15 Feb 2017
- Op-Ed
What Africa Can Teach the United States About Funding Infrastructure Projects
School MBA Elective Curriculum. Teams of HBS students have traveled to several developing countries to research prospects for private finance and delivery of solutions in traditional energy, renewable energy, urban transit, inter-city... View Details
- 10 Sep 2001
- What Do You Think?
Do MBAs Need More Street Smarts?
obtained. Is it a matter of the genes? Do they result from experience, therefore precluding most newly-minted MBAs in their twenties from having them? Or does their presence depend on the environment in which one grows up? For example, a... View Details
Keywords: by James Heskett
- 08 Nov 2024
- Op-Ed
How Private Investors Can Help Solve Africa's Climate Crisis
African people, businesses, and nations are becoming increasingly stressed by climate-related perils like droughts, river flooding, extreme heat, and rising sea levels. This is leading not only to the destruction of assets but also challenges to lives and... View Details
- 25 Mar 2001
- Research & Ideas
Who Wants to Be an Entrepreneur? [Part II]
Kristin S. Rhyne, MBA '99, would have loved to have the problems of reconciling employee priorities and juggling financial plans. Late last May, a year after incorporating Polished, she was still struggling to open its first unit. The... View Details
Keywords: by John S. Rosenberg
- 06 Apr 2009
- Research & Ideas
Cheers to the American Consumer
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. A recent Economist magazine includes a... View Details
Keywords: by John Quelch
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Many dismiss marketing as manipulative,... View Details
- 18 Mar 2001
- Research & Ideas
Want to Be an Entrepreneur? [Part I]
role (himself MBA '75, PhD '82, he is D'Arbeloff MBA Class of 1955 professor of business administration and cochair of the school's entrepreneurship and service management unit), he pointed out that none of... View Details
Keywords: by John S. Rosenberg
- 25 Jan 2013
- Research & Ideas
Why a Harvard Finance Instructor Went to the Kumbh Mela
analytical skills, and universal frameworks that we can apply to HBS style case studies—the core of participant-centered learning in our MBA and Executive Education programs. The people who planned this pop-up city had to wait until the... View Details
- Teaching Interest
Overview
Teaching Fellow - Transforming Health Care Delivery (THCD) at Harvard Business School - Taught by Ariel Stern
Spring 2022, Spring 2023
Teaching Fellow - Introduction to System Dynamics for Executive MBAs at MIT Sloan - Taught by John Sterman and David... View Details
Teaching Fellow - Introduction to System Dynamics for Executive MBAs at MIT Sloan - Taught by John Sterman and David... View Details
- 29 Nov 2010
- HBS Case
United Breaks Guitars
Tweets are in the air we breathe. Most of us know that "friend" can also be a verb. Social media are part of the public discourse now, whether or not we're active users of them. A new case coauthored by HBS marketing professor View Details
Keywords: by Julia Hanna
- 01 Jun 2015
- Research & Ideas
The Surprising Benefits of Oversharing
Organizations & Markets (NOM) unit, found that keeping unsavory information to ourselves may not always be in our best interest. In fact, sometimes people think better of others who reveal ugly truths over those who keep mum. To come to this conclusion, View Details
Keywords: by Michael Blanding
- 12 Mar 2014
- Lessons from the Classroom
Managing the Family Business: Firing the CEO
Editor's note: This is part of a series of occasional columns on managing the family business written by Senior Lecturer John A. Davis. In this article, Davis discusses when to make changes at the top. No one needs convincing that the... View Details
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details