Horizontal Integration - Publications - Faculty & Research

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01 Dec 1997
News

Multimedia Martha: Sharon Patrick Cooks Up A Winner

shareholder in our business. I think we are really showing that horizontal integration and synergies can work. I am also very proud that we are one of the first real cars on the information superhighway.... View Details

01 Mar 2011
News

James McNerney Jr.

There’s a theme over the past twenty years of American companies creating more horizontal business models that require depending on others for fundamental things. A lot of businesses overdid it, as we did on the 787. So one of the lessons... View Details

Keywords: Julia Hanna; interview; Transportation Equipment Manufacturing; Manufacturing; Air Transportation; Transportation

01 Dec 2012
News

From Where We Stand

if the fog of achievement and expectations has muted your passion's voice. If so, find opportunities within your overscheduled life to experiment. Keep at it until something inspires you. Second, integrate who you are into every aspect of... View Details