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  • All HBS Web  (1,435)
    • People  (3)
    • News  (203)
    • Research  (733)
    • Events  (5)
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Featured Topic: Human behavior and decision-making

A collective of featured works, most recent HBS publications, and the School's approach to research on the topic of human behavior and decision-making. View Details
  • August 1996 (Revised February 2000)
  • Exercise

Decision-Making Exercise (C)

By: David A. Garvin and Michael Roberto
Provides questionnaires so students can compare their experiences with different decison-making processes. Students read "Growing Pains," a Harvard Business Review (HBR) case study, and then work in teams to come up with recommendations using a consensus approach to... View Details
Keywords: Conflict Management; Decision Making; Management Skills
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Garvin, David A., and Michael Roberto. "Decision-Making Exercise (C)." Harvard Business School Exercise 397-033, August 1996. (Revised February 2000.)
  • August 1996 (Revised February 2000)
  • Exercise

Decision-Making Exercise (A)

By: David A. Garvin and Michael Roberto
Provides questionnaires so students can compare their experiences with different decison-making processes. Students read "Growing Pains," a Harvard Business Review (HBR) case study, and then work in teams to come up with recommendations using a consensus approach to... View Details
Keywords: Conflict Management; Decision Making; Management Skills
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Garvin, David A., and Michael Roberto. "Decision-Making Exercise (A)." Harvard Business School Exercise 397-031, August 1996. (Revised February 2000.)
  • August 1996 (Revised February 2000)
  • Exercise

Decision-Making Exercise (B)

By: David A. Garvin and Michael Roberto
Provides questionnaires so students can compare their experiences with different decison-making processes. Students read "Growing Pains," a Harvard Business Review (HBR) case study, and then work in teams to come up with recommendations using a consensus approach to... View Details
Keywords: Decision Making
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Garvin, David A., and Michael Roberto. "Decision-Making Exercise (B)." Harvard Business School Exercise 397-032, August 1996. (Revised February 2000.)
  • 2016
  • Article

Organizational Decision-Making and Information: Angel Investments by Venture Capital Partners

By: Andy Wu
We study information aggregation in organizational decision-making for the financing of entrepreneurial ventures. We introduce a formal model of voting where agents face costly tacit information to improve their decision quality. Equilibrium outcomes suggest a... View Details
Keywords: Entrepreneurial Finance; Angel Investors; Organization Design; Voting; Group Decision-making; Information; Strategy; Organizations; Entrepreneurship; Decision Making; Financing and Loans
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Wu, Andy. "Organizational Decision-Making and Information: Angel Investments by Venture Capital Partners." Academy of Management Best Paper Proceedings (2016): 189–194.
  • May 2022
  • Case

Executive Decision-Making at Zola

By: Amy C. Edmondson and Michael Roberto
In April 2020, Rachel Jarrett, President and COO of wedding technology company Zola, called a meeting with the organization’s key decision-makers. The company had previously launched three business expansions: a vendor marketplace, a wedding apparel division, and a... View Details
Keywords: Decision Making; Voting; Decision Choices and Conditions; Management Skills; Management; Management Style; Organizations; Organizational Culture; Technology Industry; Entertainment and Recreation Industry; United States
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Edmondson, Amy C., and Michael Roberto. "Executive Decision-Making at Zola." Harvard Business School Case 622-074, May 2022.
  • September 2023
  • Exercise

Irrationality in Action: Decision-Making Exercise

By: Alison Wood Brooks, Michael I. Norton and Oliver Hauser
This teaching exercise highlights the obstacle of biases in decision-making, allowing students to generate examples of potentially poor decision-making rooted in abundant and unwanted bias. This exercise has two parts: a pre-class, online survey in which students... View Details
Keywords: Prejudice and Bias; Decision Making
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Brooks, Alison Wood, Michael I. Norton, and Oliver Hauser. "Irrationality in Action: Decision-Making Exercise." Harvard Business School Exercise 924-007, September 2023.
  • Research Summary

Strategic Decision-Making Processes

Michael Roberto is studying the processes that managers employ to make critical strategic decisions. Through extensive field research, he has examined how groups of senior managers make these decisions efficiently, and simultaneously build the consensus required to... View Details
  • 01 Oct 2007
  • Research & Ideas

Encouraging Dissent in Decision-Making

ourselves time to develop disagreement and perhaps gain some understanding of what the decision is all about." Developing disagreement and "high-contention" decision-making at the loftiest levels of the organization were... View Details
Keywords: by Garry Emmons
  • Article

Drive Innovation with Better Decision-Making

By: Linda A. Hill, Emily Tedards and Taran Swan
Despite their embrace of agile methods, many firms striving to innovate are struggling to produce breakthrough ideas. A key culprit, according to the authors, is an outdated, inefficient approach to decision-making. Today’s discovery-driven innovation processes involve... View Details
Keywords: Innovation and Invention; Decision Making; Decision Choices and Conditions; Organizational Change and Adaptation
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Hill, Linda A., Emily Tedards, and Taran Swan. "Drive Innovation with Better Decision-Making." Harvard Business Review 99, no. 6 (November–December 2021): 70–79.
  • November 2022
  • Teaching Note

Executive Decision-Making at Zola

By: Amy C. Edmondson and Michael Roberto
Teaching Note for HBS Case. No. 622-074. View Details
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Edmondson, Amy C., and Michael Roberto. "Executive Decision-Making at Zola." Harvard Business School Teaching Note 623-033, November 2022.
  • 09 Jul 2020
  • Research & Ideas

It’s Time to Reset Decision-Making in Your Organization

insights to be leveraged. These discussions are then translated into action points. Organizations should ensure internal decision-making processes incorporate conflicting points of view, if necessary designating a devil’s advocate or what... View Details
Keywords: by Boris Groysberg and Sarah Abbott
  • January 2014 (Revised November 2015)
  • Background Note

Rational Choice and Managerial Decision-Making

By: Willy Shih
This note discusses Herbert Simon's notion of bounded rationality: how managers may sometimes make suboptimal choices because of their limited ability to access or process information. View Details
Keywords: Rational Choice; Bounded Rationality; Satisficing; Herbert Simon; Agenda-setting; Choice; Alternatives; Decision Making; Decision Choices and Conditions; Decisions; Judgments
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Shih, Willy. "Rational Choice and Managerial Decision-Making." Harvard Business School Background Note 614-048, January 2014. (Revised November 2015.)
  • January 2011 (Revised October 2012)
  • Background Note

Strengths Become Weaknesses: Cognitive Biases in Founder Decision-Making

By: Noam T. Wasserman and Kyle Anderson
This note combines vignettes and scholarly research to outline the cognitive biases and decision-making strategies that influence key decisions in the founding process. It is argued that the same biases which provide early benefits can later prove to be a weakness for... View Details
Keywords: Decision Making; Cognition and Thinking
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Wasserman, Noam T., and Kyle Anderson. "Strengths Become Weaknesses: Cognitive Biases in Founder Decision-Making." Harvard Business School Background Note 811-068, January 2011. (Revised October 2012.)
  • 2020
  • Book

The Power of Experiments: Decision-Making in a Data-Driven World

By: Michael Luca and Max H. Bazerman
Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments—also known as randomized controlled trials—designed to test the impact of changes to an... View Details
Keywords: Experiments; Randomized Controlled Trials; Organizations; Decision Making; Analytics and Data Science; Management Analysis, Tools, and Techniques
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Luca, Michael, and Max H. Bazerman. The Power of Experiments: Decision-Making in a Data-Driven World. Cambridge, MA: MIT Press, 2020.
  • September–October 2024
  • Article

Where Data-Driven Decision-Making Can Go Wrong

By: Michael Luca and Amy C. Edmondson
When considering internal data or the results of a study, often business leaders either take the evidence presented as gospel or dismiss it altogether. Both approaches are misguided. What leaders need to do instead is conduct rigorous discussions that assess any... View Details
Keywords: Information; Analytics and Data Science; Analysis; Decision Making
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Luca, Michael, and Amy C. Edmondson. "Where Data-Driven Decision-Making Can Go Wrong." Harvard Business Review 102, no. 5 (September–October 2024): 80–89.
  • December 1999
  • Article

The Core Ideas for Better Decision-Making

By: John S. Hammond, Ralph L. Keeney and Howard Raiffa
Keywords: Decision Making
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Hammond, John S., Ralph L. Keeney, and Howard Raiffa. "The Core Ideas for Better Decision-Making." OR/MS Today 25, no. 6 (December 1999): 8–9.
  • July 2017
  • Article

The Impact of 'Display-Set' Options on Decision-Making

By: Uma R. Karmarkar
The way a choice set is constructed can have a significant influence on how individuals perceive and evaluate their options and make decisions between them. Here, I examine whether a “display set” of visible but unavailable options can exert these same types of... View Details
Keywords: Decision Making Process; Heuristics; Similarity; Categorization; Marketing Insight; Marketing; Choice; Choice Architecture; Choice Sets; Display; Retail; Consumer Behavior; Decision Choices and Conditions; Decisions; Decision Making; Retail Industry; Consumer Products Industry
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Karmarkar, Uma R. "The Impact of 'Display-Set' Options on Decision-Making." Journal of Behavioral Decision Making 30, no. 3 (July 2017): 744–753.
  • February 1998 (Revised February 2000)
  • Teaching Note

Decision-Making Exercise (A), (B), and (C), TN

By: David A. Garvin and Michael Roberto
Teaching Note for (9-397-031), (9-397-032), and (9-397-033). View Details
Keywords: Decision Making; Business Education
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Garvin, David A., and Michael Roberto. "Decision-Making Exercise (A), (B), and (C), TN." Harvard Business School Teaching Note 398-100, February 1998. (Revised February 2000.)
  • Article

An Integrated Decision-Making Approach for Improving European Air Traffic Management

By: Yael Grushka-Cockayne, Bert De Reyck and Zeger Degraeve
We develop a multistakeholder, multicriteria decision-making framework for Eurocontrol, the European air traffic management organization, for evaluating and selecting operational improvements to the air traffic management system. The selected set of improvements will... View Details
Keywords: Decision Making; Framework; Operations; Performance Improvement; Government Administration; Air Transportation Industry; Europe
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Grushka-Cockayne, Yael, Bert De Reyck, and Zeger Degraeve. "An Integrated Decision-Making Approach for Improving European Air Traffic Management." Management Science 54, no. 8 (August 2008): 1395–1409.
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