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- All HBS Web
(675)
- People (5)
- News (136)
- Research (329)
- Multimedia (2)
- Faculty Publications (135)
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- 01 Apr 1999
- News
A Vibrant Brand
monthly that covers hip hop, R&B, soul, reggae, and jazz - and the cultures that surround them - has made hugely successful forays onto the Internet and in the fashion, book publishing, and music industries. Catching Rolling Stone Vibe... View Details
Keywords: Susan Young
- 08 Oct 2012
- News
The case study: Henkel's culture shift
- 01 Jun 2025
- News
Barbie: Reviving a Cultural Icon at Mattel
can other brands do to replicate Barbie’s big comeback? “Barbie: Reviving a Cultural Icon at Mattel” (2024) by Elie Ofek, Ryann Noe, and Sarah Mehta Childs Play “I’ve explored this space... View Details
- 22 Nov 2017
- News
How to Build a Winning Culture on a Losing Team
everybody has their own ways to cope, but by time I pull into my driveway I'm happy and ready to go. What we've done differently in this office—because we've had some pretty historic losings. I'm gonna say office. I'm sitting in Camden, New Jersey in our View Details
- 25 Aug 2022
- News
Action Plan: Fired Up
“We’re not a brand; we’re a community,” says Traeger Grills President and CEO Jeremy Andrus (MBA 2002). At his Salt Lake City–based barbecue equipment company, and throughout his career, Andrus has made developing company culture an... View Details
- 03 Jul 2018
- News
How a Passion for Travel Built a $43 Million Fashion Brand
than Tennessee, but I felt at home,” Rawdon told Forbes online. “After that trip I set my mind to travel.” In 2002, that passion was a strong factor in Rawdon’s decision to co-found Tea Collection, a children’s clothing brand that draws... View Details
- 24 Aug 2017
- News
Does Le Pliage Help or Hurt the Longchamp Luxury Brand?
- 20 Nov 2010
- News
Why are Asian women aspiring to Western ideals of beauty?
- 11 May 2020
- News
Professor Frances Frei talks Uber, WeWork & more
- 18 Jul 2023
- News
The First Five Years: Brooke Biederman (MBA 2019)
I’ll think, what commercial IP products could a project generate? It's a hybrid business-creative Mad Libs I love. What was your favorite class at HBS? A three-way tie between Arts & Cultural Entrepreneurship, View Details
Keywords: Robert Bochnak
- 01 Dec 2023
- News
Thinking Ahead
are aligned, a company’s culture alone can be highly motivating, notes Hall—and that’s where it all begins: “When people ask me, ‘Does the compensation system determine the culture, or does the culture... View Details
- 01 Sep 2023
- News
Action Plan: In Context
launch a direct-to-consumer women’s wellness brand that incorporates traditional Chinese medicine. The world needs etiquette more than ever today, Ho says. “Every time I open a newspaper there’s a fresh story of epic rudeness, whether... View Details
- 01 Sep 2023
- News
Made in Italy
HBS faculty members and students visited Lamborghini’s headquarters in Bologna during the immersion to learn how the company became experts in electric car technology. Photo courtesy Lamborghini IMMERSIVE FIELD COURSES OFFERED AS ELECTIVES IN 2023 Denmark and... View Details
Keywords: April White
- 25 Apr 2024
- News
Origin Stories
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. Where we come from and how we were raised has a profound effect on who we become. The recipients of this year’s Alumni Achievement Award grew up... View Details
- 22 Sep 2022
- News
The Beauty Guide
Courtesy Michelle Freyre Courtesy Michelle Freyre When Michelle Freyre (MBA 1997) was a brand manager at Neutrogena, Michael McNamara, global president of the beauty brand at the time, asked what she wanted... View Details
Keywords: Maureen Harmon
- 12 Mar 2021
- News
My Favorite Case
four to one. When another premium brand lowers its wholesale price in an attempt to stimulate sales, Heublein’s president decides to increase the price of Smirnoff and put the additional revenue into advertising. This case taught me that... View Details
- 11 Mar 2021
- News
Leading with Heart
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Niren Chaudhary (AMP 191, 2016) has spent most of his career in restaurants, working in leadership positions at Yum! Brands and Krispy Kreme Doughnuts before becoming the CEO... View Details
- 01 Aug 1998
- News
High Honors
Field remain strong. From 1994 to 1997, he headed the HBS Canadian Initiative, a program conceived by former HBS Dean John H. McArthur in part to enable a geographically and culturally diverse group of qualified Canadian students to... View Details
- 01 Dec 2022
- News
Full Court Press
didn’t exist before.” Growing basketball on the continent entails addressing the logistics and marketing challenges inherent in trying to scale any operation across 54 countries. It also poses a deep cultural challenge—the kind where the... View Details
Keywords: Dan Morrell
- 01 Jun 2024
- News
Alumni and Faculty Books
maintained their vision of an intrinsically shared humanity and the environmental responsibility found at the core of Indigenous mythology. Building off a deep personal connection to the history and mythology of the First Peoples of the Americas, Taylor Keen gives... View Details